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  • 03 Jul 2018
  • First Look

New Research and Ideas, July 3, 2018

But while corporate political actions such as lobbying can have a greater impact on environmental quality, they are ignored in most current sustainability metrics. It is time for these metrics to be expanded to critically assess firms... View Details
Keywords: Dina Gerdeman
  • Web

Topics - HBS Working Knowledge

Marketing Channels (1) Marketing Communications (15) Marketing Strategy (173) Marketing (322) Marketplace Matching (5) Markets (302) Mathematical Methods (10) Measurement and Metrics (16) Media (15) Medical Specialties (5) Mergers and... View Details
  • Web

The Role of Leaders - Institute For Strategy And Competitiveness

all constituencies Maintain discipline around the strategy, in the face of many distractions Decide which industry changes, technologies, and customer needs are relevant, and how to tailor responses to the company's strategy Measure progress against the strategy using... View Details
  • 04 Oct 2011
  • Working Paper Summaries

Reviews, Reputation, and Revenue: The Case of Yelp.com

Keywords: by Michael Luca; Food & Beverage
  • 24 Apr 2017
  • Op-Ed

Op-Ed: Courage: The Defining Characteristic of Great Leaders

Unilever Sustainable Living Plan with well-defined metrics the following year. Polman’s efforts in his first eight years returned 214 percent to Unilever shareholders. Nevertheless, Kraft Heinz, owned by Brazilian private equity firm 3G,... View Details
Keywords: by Bill George; Auto; Food & Beverage
  • 13 Jan 2023
  • Research & Ideas

Are Companies Actually Greener—or Are They All Talk?

Most companies now account for social good in their financial reports in some way, but with regulation scattershot and evolving, it’s complicated for investors to assess so-called ESG reports. The disclosures, known as Environmental, Social, and Governance reports,... View Details
Keywords: by Rachel Layne
  • Web

Financial Accounting Online Course | HBS Online

financial state and strategy of a business 8.5 hrs Module 7 Accounting for the Future Use financial forecasting to predict future revenue, expenses, and cash flow and understand key concepts and metrics in valuation, including time value... View Details
  • February 2018 (Revised August 2019)
  • Case

The Rise Fund: TPG Bets Big on Impact

By: Vikram S. Gandhi, Caitlin Reimers Brumme and Sarah Mehta
It is March 2017, and TPG, a global alternative investment firm with $74 billion assets under management, has recently launched its inaugural impact-investing fund—the $2 billion Rise Fund. In an effort to “take the religion out of impact investing,” Maya Chorengel,... View Details
Keywords: Impact Investing; Impact Measurement; Equity; Investment; Measurement and Metrics; Financial Services Industry; California; San Francisco
Related
  • 30 Mar 2023
  • Blog Post

Amager Bakke: A Look into the Future of Waste Incineration

the UK make it economically viable for UK waste producers to ship their trash on barges to Denmark. Thanks to state-of-the-art flue gas cleaning and bottom ash treatment, the incinerator’s environmental metrics are already impressive. We... View Details
  • 01 Jun 2023
  • News

Bridging the ESG Data Gap

i-lab, with helping Metric land early customer interviews and build a pitch deck narrative. “Her social entrepreneurship experience was invaluable,” Murday says. Metric was a finalist in the New Venture... View Details
Keywords: Deborah Blagg
  • 19 Jul 2017
  • Research & Ideas

Why Government 'Nudges' Motivate Good Citizen Behavior

Milkman, among others, the group settled on four areas of particular interest to nudge units in the United States and United Kingdom—retirement savings, college enrollment, public health interventions, and energy consumption. They then identified a single View Details
Keywords: by Michael Blanding
  • October 2019 (Revised February 2023)
  • Case

Gupta Media: Performance Marketing in the Digital Age

By: V. Kasturi Rangan and Courtney Han
Gupta Media is a Digital Marketing firm started in 2005 that places advertisements and marketing promotions for its clients in digital media, mainly social media such as Facebook and Google. Over the years it had built its expertise in promoting music labels, artists... View Details
Keywords: Marketing; Digital Marketing; Performance; Measurement and Metrics; Social Media; Advertising Industry
Related
  • Web

Social Enterprise - Faculty & Research

new proxies that quantitatively measure the public's attention and sentiments regarding companies' ESG performance changes. I construct a quarterly panel combining Environment, Society, and Governance metrics and public sentiments from... View Details
  • 08 Aug 2005
  • Research & Ideas

A Balanced Scorecard Approach To Measure Customer Profitability

The Balanced Scorecard introduced customer metrics into performance management systems. Scorecards feature all manner of wonderful objectives relating to the customer value proposition and customer outcome metrics—for example, market... View Details
Keywords: by Robert S. Kaplan
  • 06 Sep 2022
  • Research & Ideas

Does Hybrid Work Actually Work? Insights from 30,000 Emails

led to a 0.5 increase, compared to the group that mostly worked at home. Also, hybrid work is associated with a 58 percent increase in the number of unique email recipients compared to those mostly working from home, a metric that... View Details
Keywords: by Ben Rand
  • June 2017 (Revised May 2019)
  • Supplement

Kjell and Company: Motivating Salespeople with Incentive Compensation (B)

By: Doug J. Chung
Kjell & Company was a Swedish retail electronics chain founded in 1988 by brothers Marcus, Mikael and Fredrik Dahnelius. The company operated 84 stores, all company-owned, located mainly in the metropolitan areas of Sweden’s most popular cities: Stockholm, Gothemburg... View Details
Keywords: Salesforce Management; Compensation and Benefits; Motivation and Incentives; Change Management; Behavior; Electronics Industry; Sweden
Related
  • 16 Jul 2020
  • Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

advice to restaurant owners, staff, investors, and patrons that we offer below. How did it deteriorate so quickly? Restaurants are universally labor intensive—by any productivity metric they rank among the least productive industries.... View Details
Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage
  • 03 Jan 2023
  • Book

Confront Workplace Inequity in 2023: Dig Deep, Build Bridges, Take Collective Action

we can together start dismantling these systemic inequities.” “I don't want to hear just a ‘pay equity plan,’” says Opie. “Who's responsible for providing data from each department? What's the budget? And what are the metrics to measure... View Details
Keywords: by Pamela Reynolds
  • 13 Feb 2012
  • Research & Ideas

The Case Against Racial Colorblindness

increase in antiwhite bias. In fact, on average, white respondents perceive more antiwhite bias than antiblack bias in the twenty-first century. "It's very hard to find a metric that suggests that white people actually have a worse time... View Details
Keywords: by Carmen Nobel
  • Web

Business Fundamentals Course - CORe | HBS Online

Adjusting Journal Entries The Statement of Cash Flows Analyzing Financial Statements Accounting for the Future Featured Exercises Discover how balance sheets, income statements, and cash flow statements are developed Predict future revenue, expenses, and cash flow... View Details