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Show Results For
- All HBS Web
(3,387)
- People (38)
- News (626)
- Research (1,890)
- Events (27)
- Multimedia (206)
- Faculty Publications (1,411)
- 15 Sep 2003
- Lessons from the Classroom
HBS Cases: Developing the Courage to Act
Harvard Business School professor David A. Garvin has studied the development of the case method of teaching at Harvard's law, business, and medical schools. Garvin wanted to see how the schools are similar and different in their use of... View Details
Keywords: by David A. Garvin
- 2008
- Chapter
Allocating Marketing Resources
By: Sunil Gupta and Thomas J. Steenburgh
Companies spend billions of dollars on marketing every year because it is essential to organic growth. Given these large investments, marketing managers have the responsibility to optimally allocate resources and to demonstrate that their investments generate... View Details
Keywords: Investment Return; Resource Allocation; Marketing; Demand and Consumers; Mathematical Methods
Gupta, Sunil, and Thomas J. Steenburgh. "Allocating Marketing Resources." In Marketing Mix Decisions: New Perspectives and Practices, edited by Roger A. Kerin and Rob O'Regan. Chicago, IL: American Marketing Association, 2008.
- 2025
- Working Paper
Enhancing Treatment Effect Prediction on Privacy-Protected Data: An Honest Post-Processing Approach
By: Ta-Wei Huang and Eva Ascarza
As firms increasingly rely on customer data for personalization, concerns over privacy and regulatory compliance have grown. Local Differential Privacy (LDP) offers strong individual-level protection by injecting noise into data before collection. While... View Details
Keywords: Targeted Intervention; Conditional Average Treatment Effect Estimation; Differential Privacy; Honest Estimation; Post-processing; Analytics and Data Science; Consumer Behavior; Marketing
Huang, Ta-Wei, and Eva Ascarza. "Enhancing Treatment Effect Prediction on Privacy-Protected Data: An Honest Post-Processing Approach." Harvard Business School Working Paper, No. 24-034, December 2023. (Revised March 2025.)
- 09 Feb 2017
- News
All hail partisan politics
- 08 Feb 2016
A Better Way to Teach History
- July 2017
- Case
Magpie: Developing and Using Buyer Personas
By: Frank V. Cespedes
The founders of a start-up platform for publishers have developed preliminary personas of target customers and are evaluating the implications for initial target buyers, messaging, and marketing programs. The case is useful for discussing the process of developing... View Details
Keywords: Buying Process; Marketing; Sales; Distribution Channels; Segmentation; Entrepreneurship; Social Media; Consumer Products Industry; Fashion Industry; United States
Cespedes, Frank V. "Magpie: Developing and Using Buyer Personas." Harvard Business School Case 818-013, July 2017.
- 21 May 2014
- Lessons from the Classroom
CORe: HBS Powers Up Online Program on Business Fundamentals
As a Harvard Business School professor for 20 years, V.G. Narayanan has significant experience using the School's pioneering case method to teach business concepts—introducing a real-world management problem, and then using the Socratic... View Details
- January 2001
- Case
Abgenix and the XenoMouse
By: Robert J. Dolan
Abgenix has a unique method for generating antibodies useful in treating a number of diseases, including cancer. In early 2000, the company's cancer has performed very well in animal testing and is moving to early stage human testing. Abgenix must decide whether to... View Details
Keywords: Product Development; Marketing Strategy; Health Testing and Trials; Risk and Uncertainty; Technological Innovation; Innovation Strategy; Science-Based Business; Biotechnology Industry
Dolan, Robert J. "Abgenix and the XenoMouse." Harvard Business School Case 501-061, January 2001.
- June 2002
- Background Note
Convertible Securities
This case covers the general characteristics of convertible securities and briefly discusses their history, investors, issuers, and method of valuation. View Details
Keywords: Debt Securities
Chacko, George C., and Eli Strick. "Convertible Securities." Harvard Business School Background Note 202-129, June 2002.
- 01 Nov 2021
- Video
Professor VG Narayanan: Synergy
- 13 Aug 2001
- Lessons from the Classroom
Parents’ Guide to Harvard Business School
experience to students' parents, Narayandas leads a mini-case study of Coca-Cola as it decides whether to deploy a new generation of interactive vending machines. Narayandas also discusses the evolution of the modern enterprise, and the origins of the Harvard Business... View Details
Keywords: by Sean Silverthorne
- 08 Feb 2016
- News
A Better Way to Teach History
- September 2020
- Case
Wladimir Klitschko: F.A.C.E. Your Challenges
By: Boris Groysberg, Michael Norris and Carin-Isabel Knoop
In 2020, Olympic goal medal winning boxer and former heavyweight world champion Wladimir Klitschko had built himself a “second ring” to continue his career after retiring from professional boxing. He was a hotelier, boxing promoter, author, teacher, speaker, and had... View Details
Keywords: Experience and Expertise; Business Education; Training; Entrepreneurship; Personal Development and Career; Sports; Sports Industry; Consulting Industry; Education Industry; Ukraine; Germany
Groysberg, Boris, Michael Norris, and Carin-Isabel Knoop. "Wladimir Klitschko: F.A.C.E. Your Challenges." Harvard Business School Case 421-032, September 2020.
- 23 Jun 2016
- Video
What is Your Best Self?
- 2012
- Casebook
Venture Capital & Private Equity: A Casebook (5th Edition)
By: Josh Lerner, Felda Hardymon and Ann Leamon
Venture Capital & Private Equity: A Casebook, 5th edition provides an understanding of the ways in which private equity groups work. The casebook builds an understanding of the key distinctions in the industry and reviews and applies key ideas of corporate finance. The... View Details
Lerner, Josh, Felda Hardymon, and Ann Leamon. Venture Capital & Private Equity: A Casebook (5th Edition). New York: John Wiley & Sons, 2012. (New York: John Wiley & Sons, 2001 (second edition) (with Felda Hardymon). Beijing: Economic Science Press, 2002 (Chinese translation of the second edition). Tokyo: Toyo Keizai Shinposha, 2003 (Japanese translation of the second edition). New York: John Wiley and Sons, 2004 (third edition) (with Felda Hardymon and Ann Leamon). New York: John Wiley & Sons, 2008 (fourth edition) (with Felda Hardymon and Ann Leamon). Beijing: CITIC Press, 2013 (Chinese translation of the fifth edition).)
- 07 Jan 2022
- News
Senior Lecturer Kristin Mugford: Experiential
- March 2010
- Article
Correcting for Cross-Sectional and Time-Series Dependence in Accounting Research
By: Ian D. Gow, Daniel Taylor and Gaizka Ormazabal
We review and evaluate the methods commonly used in the accounting literature to correct for cross-sectional and time-series dependence. While much of the accounting literature studies settings in which variables are cross-sectionally and serially correlated, we find... View Details
Keywords: History; Cost of Capital; Activity Based Costing and Management; Performance Evaluation; Cost Accounting; Time Management; Research; Mathematical Methods; Equity; Borrowing and Debt; Accounting Audits; Accounting Industry
Gow, Ian D., Daniel Taylor, and Gaizka Ormazabal. "Correcting for Cross-Sectional and Time-Series Dependence in Accounting Research." Accounting Review 85, no. 2 (March 2010): 483–512.
- 24 May 2013
- Working Paper Summaries
Improving Store Liquidation
- 2022
- Article
OpenXAI: Towards a Transparent Evaluation of Model Explanations
By: Chirag Agarwal, Satyapriya Krishna, Eshika Saxena, Martin Pawelczyk, Nari Johnson, Isha Puri, Marinka Zitnik and Himabindu Lakkaraju
While several types of post hoc explanation methods have been proposed in recent literature, there is very little work on systematically benchmarking these methods. Here, we introduce OpenXAI, a comprehensive and extensible opensource framework for evaluating and... View Details
Agarwal, Chirag, Satyapriya Krishna, Eshika Saxena, Martin Pawelczyk, Nari Johnson, Isha Puri, Marinka Zitnik, and Himabindu Lakkaraju. "OpenXAI: Towards a Transparent Evaluation of Model Explanations." Advances in Neural Information Processing Systems (NeurIPS) (2022).
- May 2006
- Exercise
Boat Building Exercise: Four Modes of Propulsion
By: Steven C. Wheelwright and Kerry Herman
Describes alternative methods of propulsion (including steering) for small crafts (canoes, row boats, etc.) and the pros and cons of each. View Details
Keywords: Buildings and Facilities
Wheelwright, Steven C., and Kerry Herman. "Boat Building Exercise: Four Modes of Propulsion." Harvard Business School Exercise 606-148, May 2006.