Market Reaction - Publications - Faculty & Research

23 Feb 2010
First Look

First Look: Feb. 23

multi-location firms increase internal ties when they face appropriability risks from direct competitors. Our empirical analysis of the global semiconductor industry shows that when leading firms co-locate with direct market competitors,... View Details

Keywords: Martha Lagace

10 Mar 2017
News

The Business of Lego Batman

big movies with Warner Bros and I'm making middle market movies with Netflix, because people now are able to get what they want when they want it, which wasn't the case when I first started the business. Hanna: Can you tell me about your... View Details

Keywords: LEGO; Lego

05 Sep 2017
First Look

First Look at New Research and Ideas, September 5, 2017

leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape, a team of... View Details

Keywords: Sean Silverthorne

20 Apr 2016
Research & Ideas

When CEOs Become Activists

When North Carolina governor Pat McCrory recently signed into law the Public Facilities Privacy & Securities Act, in response to a Charlotte city ordinance that, among other things, would have prohibited discrimination based on sexual orientation or gender... View Details

Keywords: by Carmen Nobel; Technology; Publishing

14 Feb 2012
First Look

First Look: February 14

reported feeling, to such an extent that receivers viewed regifting as similar in offensiveness to throwing gifts away (whereas givers clearly preferred the former). This asymmetry in emotional reactions to regifting was driven by an... View Details

Keywords: Carmen Nobel

01 Feb 2002
News

Redefining Success: Women & Work.

accessible by public transportation (a reaction to having traveled five days a week for years). Since the birth of her second child, Camargo has expanded Case to help other women who are seeking part-time work. "There was no question in... View Details

Keywords: Management, Scientific, and Technical Consulting Services; Professional Services

01 Mar 2018
News

‘We were just doing what needed to be done’

We cannot have quotas here.” LEWIS: Dean Baker said, “We’d love to have more African American students. We just aren’t doing a very good job of finding people who are interested.” Our immediate reaction was, we can solve that problem. We... View Details

01 Dec 2016
News

Alumni Books of 2016

goal: to help big-brand marketing leaders with everything from dealing with vendors to establishing a social brand identity to managing crucial conversations at every level of the organization. The New Global View Details

01 Mar 2011
News

Local Hero

marketing for the Giants. “My job was to put warm butts into cold seats,” notes Baer, who says he learned a lot about all aspects of the business during the three years he spent promoting fan interest and attendance at the notoriously... View Details

Keywords: Deborah Blagg; Amusement, Gambling, and Recreation Industries; Arts, Entertainment

12 May 2009
First Look

First Look: May 12, 2009

selected was the only candidate considered. Far too few companies conduct reference checks; far too many rely on gut reactions when judging qualifications and cultural fit. Hardly anyone considers whether candidates will be good team... View Details