Publications

October 1996
Teaching Note

International Sourcing at Intercon TN

By: Roy D. Shapiro and Marie-Therese M. Flaherty

Teaching Note for (9-688-055). View Details

Keywords: Multinational Firms and Management; Supply Chain; Selection and Staffing; Business Subsidiaries; Production; Manufacturing Industry; Japan

October 1996 (Revised January 1998)
Case

Sony Corporation: Car Navigation Systems

By: John A. Quelch

In the summer of 1996, Masao Morita, president of Sony Personal Mobile Communication Co., contemplated how to formulate its multinational marketing strategy for the fast-changing car navigation systems market. Morita needed to resolve the conflicting views within his... View Details

Keywords: Geographic Location; Marketing Strategy; Product Launch; Standards; Mobile and Wireless Technology; Conflict and Resolution; Auto Industry; Electronics Industry; Japan

June 1996
Supplement

National Information Infrastructure (B): A Comparison of Public Policy in Japan and the United States, Supplement

By: George C. Lodge and Afroze A Mohammed

Keywords: Policy; Government and Politics; Japan; United States

1996
Chapter

American and Japanese Corporate Governance: Converging to Best Practice?

By: W. C. Kester

Keywords: Corporate Governance; United States; Japan

February 1996 (Revised February 2008)
Case

Toshiba: Ome Works

By: H. Kent Bowen, Janice H. Hammond, Sylvie Ryckebusch and Hiroshi Uchikoga

In 1995, Toshiba was the market leader in portable computer sales worldwide. This case describes the assembly of portable notebook computers in Toshiba's Ome factory in Ome, Japan, providing insights into some of the reasons for Toshiba's success. In addition to... View Details

Keywords: Factories, Labs, and Plants; Employees; Job Design and Levels; Production; Hardware; Japan

January 1996 (Revised June 1996)
Supplement

Toys "R" Us Japan (B)

Supplements Toys "R" Us Japan. View Details

January 1996 (Revised February 1998)
Case

Japan's Automakers Face Endaka

In April 1995, the Japanese yen hit a post-World War II high against the U.S. dollar. The yen's relentless ascent affected firms on both sides of the Pacific, but fell particularly hard on Japan's big four automakers. This case explores how endaka--or"high... View Details

Keywords: Currency Exchange Rate; Competitive Strategy; Trade; Foreign Direct Investment; Macroeconomics; Manufacturing Industry; Auto Industry; Japan

Article

Diversification Strategies and Corporate Governance in Trading Companies: Anglo-Japanese Comparisons since the Late Nineteenth Century

By: G. Jones

Keywords: Diversification; Corporate Governance; Trade; Business Ventures; Japan

December 1995 (Revised February 1999)
Case

Toys "R" Us Japan

Documents the American retailer's process of entry into the Japanese toy market. Discusses the history of Toys "R" Us in the United States as well as the history of the Japanese toy market, distribution, wholesaling, and retailing systems. Eager to enter the world's... View Details

Keywords: Market Entry and Exit; Cross-Cultural and Cross-Border Issues; Retail Industry; Japan; United States

November 1995
Background Note

National Information Infrastructure (B): A Comparison of Public Policy in Japan and the United States

By: George C. Lodge, Jeffrey F. Rayport, Thomas A. Gerace and Afroze A Mohammed

Keywords: Information; Infrastructure; Policy; United States; Japan

June 1995
Supplement

Manville Corporation Fiber Glass Group (D)

By: Lynn S. Paine and Sarah Gant

Supplements the (C) case. View Details

Keywords: Japan

June 1995 (Revised May 1996)
Teaching Note

Manville Corporation Fiber Glass Group Series TN

By: Lynn S. Paine and Charles A Nichols, III

Teaching Note for (9-394-117), (9-394-118), (9-394-116), and (9-395-243). View Details

Keywords: Japan

June 1995 (Revised October 1996)
Case

Lexus and the USTR

By: John A. Quelch

Lexus executives and dealers in the United States are debating how to respond to the U.S. Trade Representative's announcement of 100% tariffs on 13 models of Japanese luxury imported cars. View Details

Keywords: Marketing Strategy; Taxation; Luxury; Trade; Auto Industry; Japan; United States

June 1995 (Revised July 1995)
Case

Wal-Mart in East Asia

By: David B. Yoffie and Richard Seet

Discusses Wal-Mart's entry strategy in East Asia, specifically Singapore, Japan, Hong Kong, and China. View Details

Keywords: Market Entry and Exit; Trade; Expansion; Retail Industry; East Asia; Singapore; Japan; Hong Kong; China

April 1995
Supplement

Japan 1995: Return to High Performance?

By: George C. Lodge and Marie Bell

Provides an update to Japan Confronts an Interdependent World. View Details

Keywords: Performance Improvement; Japan

March 1995
Supplement

The Black & Decker Corporation (D): DeWalt Opportunities in Europe and Japan

By: Robert J. Dolan

Describes Black & Decker's challenges in international markets, particularly in Europe and Japan. View Details

Keywords: Brands and Branding; Product Positioning; Competition; Globalization; Problems and Challenges; Construction Industry; Consumer Products Industry; Japan; Europe

December 1994
Case

Being There: Sony Corporation and Columbia Pictures

In September 1989, Sony Corp. of Japan bid $3.4 billion for Columbia Pictures. It was the highest bid ever by a Japanese company for any U.S. property. The case examines the validity of Sony's objectives in making this purchase, and also the political uproar that the... View Details

Keywords: Foreign Direct Investment; Film Entertainment; Entertainment and Recreation Industry; Japan; United States