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  • 03 Oct 2019

Information Session at the University of Michigan

you for whatever role you choose - both in the immediate future and the years ahead. HBS offers three programs for college students that could be of interest to you including two preview experiences (Peek Weekend and the Summer Venture in View Details
  • Web

Supplemental Financial Information | Annual Report 2024

Supplemental Financial Information Financial Overview Harvard Business School’s economic model is designed to support the School’s mission of educating leaders who make a difference in the world. Prudent View Details
  • 21 Nov 2023
  • Research & Ideas

Employee Negativity Is Like Wildfire. Manage It Before It Spreads.

a function of the wind, and whether its overall intensity is increasing or decreasing.” Thinking about managing collective emotions is like thinking about controlling a fire. You care less about the individual trees and more about whether... View Details
Keywords: by Kristen Senz
  • 01 Feb 2023

2+2 Program and Admissions Virtual Information Session

Do you know where an MBA can take you? Open your mind to the breadth of career opportunities available in business and learn how an MBA in general management can open new doors for your professional and leadership development. Come learn... View Details
  • 18 Jan 2023

2+2 Program and Admissions Virtual Information Session

Do you know where an MBA can take you? Open your mind to the breadth of career opportunities available in business and learn how an MBA in general management can open new doors for your professional and leadership development. Come learn... View Details
  • September–October 2024
  • Article

How AI Can Power Brand Management

By: Julian De Freitas and Elie Ofek
Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it... View Details
Keywords: Creativity; AI and Machine Learning; Brands and Branding; Product Positioning; Customer Focus and Relationships
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  • April 1996 (Revised May 2008)
  • Exercise

Adam Baxter Company/Local 190: 1985 Negotiation, Local 190 Confidential Information

By: Kathleen L. McGinn and Victoria Medvec
Includes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing... View Details
Keywords: Inflation and Deflation; Compensation and Benefits; Labor Unions; Wages; Working Conditions; Negotiation Process; Labor and Management Relations
Related
  • April 1996 (Revised May 2008)
  • Exercise

Adam Baxter Company/Local 190: 1978 Negotiation, Local 190 Confidential Information

By: Kathleen L. McGinn and Victoria Medvec
Includes a series of three negotiation exercises portraying management/labor relations at ABC over a period of seven years. ABC, initially a family-owned business, had prided itself on its cooperative relationship with its union, Local 190. With the skyrocketing... View Details
Keywords: Inflation and Deflation; Compensation and Benefits; Labor Unions; Wages; Working Conditions; Negotiation Process; Labor and Management Relations
Related
  • 26 Sep 2023
  • Book

Digital Strategy: A Handbook for Managing a Moving Target

excitement and the growing enthusiasm, at times even the frenzy, about these new phenomena, on the grounds of the pressing demands on managers to deal with the new reality and on academics to understand these phenomena. “Existing strategy... View Details
Keywords: by Dina Gerdeman; Information Technology; Information Technology
  • 22 Feb 2010
  • Research & Ideas

Manager Visibility No Guarantee of Fixing Problems

Observing and understanding the tasks and challenges that workers face every day is important. But managers who merely put in time "walking the floor" are not doing enough; in fact, it can make employees feel worse about their... View Details
Keywords: by Julia Hanna; Health
  • Web

Online Management Course | HBS Online

not receive a certificate and will not be eligible to retake the course. More detailed information on course requirements will be communicated at the start of the course. No grades are assigned for View Details
  • 16 Jan 2013
  • Research & Ideas

The Messy Link Between Slave Owners and Modern Management

production in a ledger, instead of as people. Rosenthal is aware that what started out as a straightforward history of business practices could become highly controversial, with some misconstruing her research as a kind of justification of slavery. Instead, she wants... View Details
Keywords: by Katie Johnston
  • February 2025 (Revised February 2025)
  • Case

Managing Complexity at mymuesli

By: Thomas Graeber and Stacy Straaberg
In April 2009, direct-to-consumer e-commerce muesli brand mymuesli faced a flood of customer questions. The breakfast cereal startup enabled users to order personalized muesli on its website by choosing from 75 organic ingredients for a total of 566 quadrillion... View Details
Keywords: Customer Satisfaction; Decisions; Food; Product Marketing; Product Positioning; Product Launch; Problems and Challenges; Behavior; Competitive Advantage; Customization and Personalization; Segmentation; Internet and the Web; Food and Beverage Industry; Europe; Germany
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  • Web

Request more information | HBS Courses | HBS Online

correctly. Topics of Interest Business Essentials Leadership & Management Entrepreneurship & Innovation Strategy Finance & Accounting Business in Society I am interested in the for-credit version of CORe I am interested in the for-credit... View Details
  • Web

Accounting & Management - Faculty & Research

Omri Even-Tov, Jung Koo Kang and Regina Wittenberg-Moerman To mitigate information asymmetry about borrowers in developing economies, digital lenders use machine-learning algorithms and nontraditional data from borrowers’ mobile devices.... View Details
  • 01 Dec 1999
  • News

New HBS Portal Offers Alumni Just-In-Time Business Information

Two years ago, Thomas J. Michalak, executive director of Baker Library, got a phone call from a Boston-area HBS alumnus. The graduate was researching a management project and wanted online access to the School's extensive range of... View Details
  • Research Summary

Coordination, Control, and the Management of Organizations

Michael C. Jensen's research is aimed at obtaining a clearer understanding of how the 'organizational rules of the game' affect a manager's ability to accomplish his or her goals and how the rules can be structured to resolve problems and increase productivity. ... View Details
  • September 2015 (Revised February 2020)
  • Case

Managing Consumer Touchpoints at Nissan Japan

By: Thales Teixeira, Nobuo Sato and Akiko Kanno
In 2015, Nissan was third place in the Japanese auto market, behind Toyota and Honda. The challenge of increasing market share was that 80% of car shoppers who were non-Nissan owners did not consider Nissan during their purchase process. This process involved three... View Details
Keywords: Nissan; Automobiles; Cars; Touch Points; Digital Marketing; Internet and the Web; Marketing Channels; Advertising; Auto Industry; Japan
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  • 12 Aug 2009
  • News

High Commitment, High Performance Management

Keywords: Professor Michael Beer; Management of Companies and Enterprises; Management of Companies and Enterprises
  • 11 Apr 2012
  • Research & Ideas

The High Risks of Short-Term Management

Companies that manage for short-term gain rather than long-term growth have been blamed for everything from popularizing celebrity CEOs to causing a significant chunk of the current financial crisis. Now new research findings suggest that... View Details
Keywords: by Sean Silverthorne; Financial Services