Publications

15 Oct 2008
First Look

First Look: October 15, 2008

Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=809032 Keeping Google 'Googley' Harvard Business School Case 409-039 This case, set in 2008, examines how View Details

Keywords: Martha Lagace

06 Feb 2008
Working Paper Summaries

On Best-Response Bidding in GSP Auctions

Keywords: by Matthew Cary, Aparna Das, Benjamin G. Edelman, Ioannis Giotis, Kurtis Heimerl, Anna R. Karlin, Claire Mathieu & Michael Schwarz; Technology

July 2021 (Revised January 2024)
Case

Fynd

By: Ranjay Gulati, Kairavi Dey and Rachna Tahilyani

Fynd is a fast-growing venture that in 7 years since its founding has become India's largest omnichannel retail company with real-time access to over 9,000 stores' offline inventory. It started as a B2B business supporting retailers who didn’t have an online business,... View Details

Keywords: Entrepreneurship; Business Startups; Business Model; Acquisition; Decision Making; Cost vs Benefits; Growth and Development Strategy; Web Services Industry; Technology Industry; Communications Industry; India; Mumbai

Web

Publications - Faculty & Research

million EU Innovation... View Details Keywords: CEO ; Family Citation Related Serafeim, George, and Lena Duchene. "Transforming a Titan (C)." Harvard Business School Supplement 125-123, June 2025. June 2025 Case AI Wars in 2025 By: Andy Wu and Anna Yang In June 2025,... View Details

2018
Book

Rebel Talent: Why It Pays to Break the Rules at Work and Life

By: F. Gino

The world’s best chef.
An airline captain who brought his flight to safety in a daring water landing.
A magician known for his sensational escape acts.
A computer scientist who founded a world-renowned animation studio.
What do all of these... View Details

Keywords: Talent and Talent Management; Personal Characteristics; Success; Behavior

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March 2020 (Revised May 2021)
Case

Employee Activism

By: Ethan Rouen and Akari Furukawa

Liz O’Sullivan, an employee at a fast-growing technology company called Clarifi, had a moral dilemma: She disagreed with Clarifi’s decision to sell its image-recognition technology to the U.S. Department of Defense for possible use in weaponized drones. This case... View Details

Keywords: Activism; Employees; Moral Sensibility; Personal Development and Career; Decision Choices and Conditions

26 Jun 2007
First Look

First Look: June 26, 2007

forecasting processes, while also trying to prepare for unexpected urgent orders and natural disasters. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=107018 Google Advertising Harvard Business School... View Details

Keywords: Martha Lagace

April 2007
Case

Schibsted

By: Bharat N. Anand and Sophie Hood

In 2006, newspaper firms in developed markets were severely threatened on three fronts: the growth of online news, online classified advertising, and free newspapers. Schibsted, however, had managed to cope with these challenges successfully, and had become something... View Details

Keywords: Transition; Product Launch; Organizational Change and Adaptation; Adaptation; Competitive Advantage; Media and Broadcasting Industry; Scandinavia

January 2014 (Revised May 2015)
Case

Yahoo: Both Sides of the Stamped Deal

By: Jeffrey J. Bussgang and Lisa C. Mazzanti

In 2012, Marissa Mayer became the CEO of Yahoo!, a tech giant with a tumultuous past. When Mayer tries to reinvigorate the company, she hires Jacqueline Reses, who has a private equity background, to head both human resources and mergers and acquisitions (M&A). As part... View Details

Keywords: Mobile App; Acquisition-hire; Exit Strategy; Start-up; Mobile and Wireless Technology; Mergers and Acquisitions; Human Resources; Entrepreneurship; Business Startups; Product Development; Technology Industry; Sunnyvale; New York (city, NY)

May 2018
Article

Nowcasting Gentrification: Using Yelp Data to Quantify Neighborhood Change

By: Edward L. Glaeser, Hyunjin Kim and Michael Luca

Data from digital platforms have the potential to improve our understanding of gentrification and enable new measures of how neighborhoods change in close to real time. Combining data on businesses from Yelp with data on gentrification from the Census, Federal Housing... View Details

Keywords: Forecasting Models; Simulation Methods; Regional Economic Activity: Growth, Development, Environmental Issues, And Changes; Geographic Location; Local Range; Transition; Analytics and Data Science; Measurement and Metrics; Economic Growth; Forecasting and Prediction

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13 Nov 2014
News

Going Against the Flow: Michelle Zatlyn, Cofounder of CloudFlare

February 2009 (Revised February 2011)
Case

"Lather, Rinse, Repeat": FeedBurner's Serial Founding Team

By: Noam T. Wasserman and Eric Olson

"Is this the right time or is it still too early?" Dick Costolo wondered as he reflected on the latest acquisition offer. He had been building FeedBurner with his three co-founders for almost four years and was staring at the details of an acquisition offer from... View Details

Keywords: Mergers and Acquisitions; Business Exit or Shutdown; Decision Choices and Conditions; Entrepreneurship; Negotiation Offer; Groups and Teams

April 2023 (Revised July 2023)
Case

Dena Almansoori at e&: Fostering Culture Change at a UAE Telco Transforming to a Global Techco (Abridged)

By: Emily Truelove, Michelle Zhang and Alpana Thapar

Dena Almansoori, the first female and one of the youngest members of the United Arab Emirates-based e&’s leadership team, joined in 2020 just before e& began a strategic transition from being a regional telecommunications company to becoming a global technology... View Details

Keywords: Technology; Telecommunications; Employee Mobility; Leading Change; Human Resources; Organizational Culture; Transformation; Change Management; Employee Relationship Management; Leadership; Talent and Talent Management; Telecommunications Industry; Technology Industry; Middle East; United Arab Emirates

February 2022 (Revised September 2022)
Case

InstaDeep: AI Innovation Born in Africa (A)

By: Shikhar Ghosh and Esel Çekin

Karim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one of the few companies globally that were partnering with DeepMind, an AI subsidiary of Google [Alphabet Inc.].... View Details

Keywords: AI; Artificial Intelligence; Entrepreneurship; Operations; Business Subsidiaries; Brands and Branding; Innovation and Invention; Growth and Development Strategy; AI and Machine Learning; Technology Industry; Africa

24 Jun 2014
First Look

First Look: June 24

case: http://hbr.org/product/from-beijing-jeep-to-asc-fine-wines-the-story-of-an-american-family-business-in-china/an/314053-PDF-ENG Harvard Business School Case 614-022 Google Car By 2013, Google, while not a traditional manufacturer of... View Details

Keywords: Sean Silverthorne

Web

HBS Working Knowledge – Harvard Business School Faculty Research

help companies open new markets and build communities. Scott Duke Kominers and Steve Kaczynski go beyond the NFT hype in their book, The Everything Token. Sign up for our weekly newsletter Interested in improving your business? Learn about fresh research and ideas from... View Details

October 18, 2021
Article

To Regulate Network-Based Platforms, Look at Their Data

By: Chiara Farronato and Daniel Björkegren

Historically, antitrust authorities have taken a laissez-faire approach under the assumption that it is better to err on the side of not intervening when there is uncertainty. This has allowed companies like Google and Facebook to go on a shopping spree to acquire... View Details

Keywords: Antitrust Issues And Policies; Risk and Uncertainty; Digital Platforms; Competitive Advantage; Governing Rules, Regulations, and Reforms; Innovation and Invention; Information Technology Industry

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Read Now

September 2016 (Revised February 2017)
Case

Angie's List: Ratings Pioneer Turns 20

By: Robert J. Dolan and Ayelet Israeli

In 1995, before people “googled” or “yelped,” Angela Hicks (HBS, 2000) was establishing her Angie’s List as a pioneer in the accumulation and dissemination of consumer rating information. Hicks focused on the home repair and maintenance market and, as she put it,... View Details