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    • News  (264)
    • Research  (453)
  • Faculty Publications  (34)

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  • All HBS Web  (832)
    • People  (1)
    • News  (264)
    • Research  (453)
  • Faculty Publications  (34)
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  • 17 Mar 2015
  • Research & Ideas

Where Did My Shopping Mall Go?

are that retailers will reduce store count and also reduce the size of those locations as online commerce begins to satisfy more and more demand. What is to become of all this retail space? How do consumers go and "kick the tires" of... View Details
Keywords: by Sean Silverthorne; Retail
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

delivery, as Domino's does in the United States. Pujals recognized, however, that he knew little about making pizza or delivering fast food, let alone how such a business might function in the Spanish market. So he decided to start small,... View Details
Keywords: by Walter Kuemmerle
  • 11 Dec 2007
  • First Look

First Look: December 11, 2007

approach thus runs counter to the idea that globalization is a homogeneity-producing process and the view that society is moving from particularism to universalism. With globalization, not only has the local remained important, but in... View Details
Keywords: Martha Lagace
  • 05 Sep 2012
  • First Look

First Look: September 5

and capabilities of associates to improve team performance at the firm. Purchase this supplement:http://hbr.org/search/413027-PDF-ENG Global Knowledge Management at Danone (A) (Abridged) Amy C. Edmondson and David LaneHarvard Business School Case 613-003 This case... View Details
Keywords: Sean Silverthorne
  • 15 Jan 2018
  • Research & Ideas

A Better Business Model for Fighting Cancer

therapies has become a reality, as have immunotherapies that induce or suppress a body’s immune response to treat disease. Yet, this relatively swift progress has not been fast enough for millions of other patients who still lack... View Details
Keywords: by Julia Hanna; Health; Pharmaceutical
  • 30 Jul 2014
  • Lessons from the Classroom

Teaching The Deal

negotiators need to sift through prospects quickly, constantly asking themselves: Should an additional counter-party be present? Or should I blow off this person and find someone else to negotiate with? It's important to figure out fast... View Details
Keywords: by Dina Gerdeman; Education
  • 08 Mar 2016
  • First Look

March 8, 2016

Consumer Neuroscience: Advances in Understanding Consumer Psychology By: Karmarkar, Uma R., and Carolyn Yoon Abstract—While the study of consumer behavior has been enriched by... View Details
Keywords: Sean Silverthorne
  • 02 Apr 2015
  • Research & Ideas

Digital Initiative Summit: The Business of Crowdsourcing

platform might be too good to be true. The company was crowdsourcing creative work, inviting people to both pitch ideas and create marketing videos — and promising to pay anywhere from a few hundred for the best concepts to several... View Details
Keywords: by Dina Gerdeman
  • 19 Nov 2007
  • Lessons from the Classroom

Teaching The Moral Leader

discussion. That's because the authors lay out for us the full context of a situation: the fast friendships, bitter enmities, strong ambitions, and confused goals that the characters must navigate. This feels like reality to us—it's how... View Details
Keywords: by Sarah Jane Gilbert; Education
  • 16 Jun 2015
  • First Look

First Look: June 16, 2015

and if so, was it moving fast enough? What new sources of revenue could Ford derive from mobility solutions? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/614018-PDF-ENG Harvard Business... View Details
Keywords: Sean Silverthorne
  • 18 Feb 2014
  • First Look

First Look: February 18

To Groupon or Not to Groupon: The Profitability of Deep Discounts By: Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers Abstract—We examine the profitability and implications of online discount vouchers, a relatively new marketing tool that offers View Details
Keywords: Sean Silverthorne
  • 07 Apr 2009
  • First Look

First Look: April 7, 2009

would have otherwise been undertaken at home. These two tempting claims are found to have limited, if any, systematic support. Instead, modern welfare norms that capture the nature of multinational firm activity recommend a move toward... View Details
Keywords: Martha Lagace
  • 10 Jan 2005
  • Research & Ideas

Motivation and the Cross-Sector Alliance

Moving on to the specific drivers at play in our sample cases, we identified two powerful utilitarian motivations: risk-management and competitive advantage creation. Risk Management A common reason for engaging in cross-sector... View Details
Keywords: by James Austin, Ezequiel Reficco & SEKN research team
  • 10 Nov 2014
  • HBS Case

How Restaurants in Lima and Copenhagen Became Best in the World

about it. Some are comfortable with being known because there is some mission that they are trying to communicate, and others truly need consumers to experience the art itself. In the latter case, the chef needs to be able to scale up... View Details
Keywords: by Michael Blanding; Food & Beverage
  • 28 Apr 2010
  • Research & Ideas

Earth Day Reflections

work they are already doing. For, example I am helping a major U.S. utility look at the implications of possible carbon regulation and the way they structure their business. I'm working with a large consumer View Details
Keywords: by Staff
  • 09 May 2018
  • Research & Ideas

A Simple Way for Restaurant Inspectors to Improve Food Safety

helping establishments learn the rules, create good habits, and improve food safety practices. “It can be frustrating when establishments neglect these safety practices, which increases the risk of consumers... View Details
Keywords: by Carmen Nobel; Food & Beverage; Service
  • 06 Apr 2007
  • What Do You Think?

Will Market Forces Stop Global Warming?

involvement, and commented on the role of market forces. A number of you expressed the hope that the private sector can provide adequate response to a problem that is either real or increasingly perceived to be so. Commenting that "Heating costs go up, the View Details
Keywords: by Jim Heskett; Energy; Utilities
  • 29 Jan 2013
  • First Look

First Look: Jan. 29

Authors:Rotemberg, Julio J. Publication:Marketing Science Abstract A setting is considered where consumers keep track of the extent to which brands care about them, which is modeled as altruism of brands towards their target consumers.... View Details
Keywords: Sean Silverthorne
  • 20 Mar 2000
  • Research & Ideas

No Place Like Home: America’s Housing Crisis and Its Impact on Business

times and worst of times if you're a consumer in the current U.S. housing market. On the plus side, thanks to the 1990s' economic boom, some two-thirds of Americans, more than ever before, currently own their homes. At the same time,... View Details
Keywords: by Garry Emmons; Construction; Real Estate
  • 21 Nov 2017
  • First Look

First Look at New Research and Ideas, November 21, 2017

forthcoming Quantitative Marketing and Economics Aggregation of Consumer Ratings: An Application to Yelp.com By: Dai, Weijia, Ginger Jin, Jungmin Lee, and Michael Luca Abstract—Because consumer reviews... View Details
Keywords: Sean Silverthorne
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