Publications

25 Oct 2012
Research & Ideas

10 Reasons Customers Might Resist Windows 8

School, and a leader in the field of change management. "Even in an era where young techies are looking to get the hottest and latest, people are resistant to change," she says. Microsoft's launch of the new operating system... View Details

Keywords: by Carmen Nobel; Computer; Consumer Products

Karim R. Lakhani

Karim R. Lakhani is the Dorothy & Michael Hintze Professor of Business Administration at the Harvard Business School. He specializes in technology management, innovation, digital transformation and artificial... View Details

Keywords: biotechnology; communications; computer; health care; high technology; information technology industry; internet; pharmaceuticals; software; video games

01 May 2018
First Look

First Look at New Research and Ideas, May 1, 2018

Artificial Intelligence and the Machine Learning Revolution in Finance: Cogent Labs and the Google Cloud Platform (GCP) No abstract available. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/218080 Harvard Business School Case 818-020 Chai Point: View Details

Keywords: Sean Silverthorne

April 2019 (Revised June 2019)
Case

From Globalization to Dual Digital Transformation: CEO Thierry Breton Leading Atos Into 'Digital Shockwaves' (A)

By: Tsedal Neeley, JT Keller and James Barnett

Thierry Breton, chairman and CEO of IT company Atos, faced a pivotal juncture. After spending eight intense years scaling the company globally to over 100,000 employees in 70 countries, he was ready to take the next crucial step. Breton was convinced that rapid digital... View Details

Keywords: Dual Digital Transformation; Transformation; Disruption; Employees; Competency and Skills; Training; Decision Making; Digital Transformation

2022
Book

L'entreprise, une affaire de cœur

By: Hubert Joly and Caroline Lambert

A remarkable turnaround by a leader with a remarkable philosophy: Find your noble purpose. Put people at the center. Unleash human magic.
"It was fall in Minnesota. It was getting cold and we were supposed to die." This is how Hubert Joly describes the early,... View Details

Keywords: Capitalism; Leadership; Mission and Purpose; Business and Stakeholder Relations; Leading Change

July 2022 (Revised February 2024)
Teaching Note

The DivaCup: Navigating Distribution and Growth

By: Ayelet Israeli

Teaching Note for HBS Case No. 519-055. When the mother-daughter founders of DivaCup set out with a mission to disrupt the menstrual care industry with an innovative product form, they initially struggled to gain legitimacy and convince retailers to carry their unique... View Details

March 2019 (Revised April 2021)
Case

The DivaCup: Navigating Distribution and Growth

By: Ayelet Israeli

When the mother-daughter founders of DivaCup set out with a mission to disrupt the menstrual care industry with an innovative product form, they initially struggled to gain legitimacy and convince retailers to carry their unique product. Fifteen years later, the... View Details

2022
Book

企業初心未來企業的新領導準則

By: Hubert Joly and Caroline Lambert

A remarkable turnaround by a leader with a remarkable philosophy: Find your noble purpose. Put people at the center. Unleash human magic.
"It was fall in Minnesota. It was getting cold and we were supposed to die." This is how Hubert Joly describes the early,... View Details

Keywords: Capitalism; Leadership; Mission and Purpose; Business and Stakeholder Relations; Leading Change

July 2022 (Revised September 2022)
Case

Birla Carbon Egypt: Building Soft Power in a Foreign Country

By: Jeremy Friedman and Malini Sen

Birla Carbon, a flagship business of the nearly $60-billion global conglomerate and India-headquartered Aditya Birla Group (ABG), is one of the world's top manufacturers and suppliers of high-quality carbon black. The largest among its 16 manufacturing plants is Birla... View Details

2022
Book

O Coração do Negócio Os princípios de liderança e a chave para o sucesso

By: Hubert Joly and Caroline Lambert

A remarkable turnaround by a leader with a remarkable philosophy: Find your noble purpose. Put people at the center. Unleash human magic.
"It was fall in Minnesota. It was getting cold and we were supposed to die." This is how Hubert Joly describes the early,... View Details

Keywords: Capitalism; Leadership; Mission and Purpose; Business and Stakeholder Relations; Leading Change

March 1981 (Revised October 1998)
Case

Corning Glass Works International (A)

By: Christopher A. Bartlett and Michael Y. Yoshino

Follows the impact of a change in global strategy on a diversified company's global organization structure. Traces two failed attempts at bringing a business perspective to a geographic organization, and poses the problem of what the international division president... View Details

Keywords: Disruption; Framework; Global Strategy; Organizational Structure; Perspective; Power and Influence

September 2023
Teaching Note

Patagonia: 'Earth Is Now Our Only Shareholder'

By: Brian Trelstad, Nien-hê Hsieh, Michael Norris and Susan Pinckney

Teaching Note for HBS Case No. 323-057. Patagonia’s change of ownership from a privately held company to a perpetual purpose trust and 501(c)(4) nonprofit in order to use the company’s profit to fight the environmental crisis and be a model for future businesses. View Details

Web

Marketing - Faculty & Research

experiment. Featured Case Hometown Foods: Changing Price Amid Inflation Case By: Julian De Freitas, Jeremy Yang, and Das Narayandas During the early part of the 2021 Covid-19 pandemic, Hometown Foods, a large seller of flour-based... View Details

02 Feb 2016
First Look

February 2, 2016

that accounting research would benefit from a greater focus on the study of causal mechanisms (or causal pathways), increased emphasis on structural modeling of the phenomena of interest, and more in-depth descriptive research. We argue these View Details

Keywords: Sean Silverthorne

02 Apr 2019
First Look

New Research and Ideas, April 2, 2019

https://www.hbs.edu/faculty/Pages/item.aspx?num=55899 2019 Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth Daring to Understand and Change Thinking By: Zaltman, G. Abstract—We are in an era... View Details

Keywords: Dina Gerdeman

Web

Technology & Operations Management - Faculty & Research

Gary Convis: Supplement to 625-003 Knowledge Transfer: Toyota, NUMMI, and GM By: Willy C. Shih August 2025 | Supplement | Faculty Research Set of supplementaru videos featuring Gary Convis, first Plant Manager of NUMMI Keywords: Culture View Details

2023
Other Unpublished Work

Visions of Vision Pro

By: Randolph B. Cohen

Daily ups and downs of the market are often driven by changes in interest-rate expectations and investor risk aversion. But over the long run, it's often technological change that is the primary driver of value. A decade ago, Tyler Cowen argued in his book The Great... View Details

Keywords: Technological Innovation; Disruptive Innovation; Product Launch

Read Now

February 2000 (Revised August 2000)
Case

Boston.com

By: Thomas R. Eisenmann and Jon K Rust

How aggressively should an incumbent move when developing an online business that threatens its core product? With Internet competitors taking direct aim at the traditional print newspaper business model, the Boston Globe fought back with its own web initiative,... View Details

Keywords: Corporate Entrepreneurship; Decision Making; Change Management; Internet and the Web; Customer Relationship Management; Competitive Strategy; Publishing Industry; Information Technology Industry; United States