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  • All HBS Web  (802)
    • News  (139)
    • Research  (521)
    • Events  (5)
    • Multimedia  (1)
  • Faculty Publications  (105)

Show Results For

  • All HBS Web  (802)
    • News  (139)
    • Research  (521)
    • Events  (5)
    • Multimedia  (1)
  • Faculty Publications  (105)
← Page 18 of 802 Results →
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

And that's where, for many companies, the frenzy grinds to a halt. In rare cases, it is possible to answer that question with specifics and document some connection to profits. More often than not, however, the answer is something along... View Details
  • 02 May 2011
  • Research & Ideas

Casino Payoff: Hands-Off Management Works Best

the "comp," or complimentary benefit, which can include a free dinner at a hotel restaurant, reduced-priced tickets and good seats to a show, or even free lodging in deluxe accommodations. In short, casino hosts are the ultimate customer... View Details
Keywords: by Dennis Fisher; Entertainment & Recreation
  • 29 Oct 2008
  • Research & Ideas

The Next Marketing Challenge: Selling to ’Simplifiers’

sales depend on two things: the launch of new, higher-priced, higher-featured, often customized products that persuade consumers to trade in their existing appliances before they break down (think cellphones), as well as household... View Details
Keywords: by John Quelch; Retail; Consumer Products; Entertainment & Recreation
  • 13 Feb 2006
  • Research & Ideas

Turning High Potential into Real Reward

Professor Joseph B. Lassiter III's research explores entrepreneurial marketing in high-potential ventures. He describes entrepreneurial marketing as a mindset and a process, one that involves gathering specific evidence that convinces a... View Details
Keywords: Re: Joseph B. Lassiter; Consumer Products
  • 28 Jun 2016
  • Blog Post

Leverage Baker Library to Inform Your Job Search Every Step of the Way

support for HBS alumni is a top priority for Baker Library.  With our team of eight research librarians, we are ready to assist you in many ways.   Customized Research Delivered to You Get customized... View Details
  • 01 Jun 2024
  • News

Case Study: Ready for an Upgrade

business metrics. Stell’s extremely specific market is a blessing and a curse. The long-serving engineers might not frequent LinkedIn, but they certainly find other ways to connect. These may be trade shows or even ancient mailing lists... View Details
Keywords: Jen McFarland Flint; Computer Systems Design and Related Services; Professional Services
  • Web

Teach with Special Collections | Baker Library

materials in the HBS classroom to illuminate an HBS case Hands-on Special Collections experience - Class sessions in Special Collections & Archives or in the classroom with faculty- or archivist-selected collection material Class presentation - View Details

    Albert H. Gordon

    Gordon, with the financial assistance of Stone and Webster, acquired the venerable investment firm in 1931 when it was on the brink of collapse. Gordon helped rebuild the firm by focusing on specific niche markets including utility... View Details
    Keywords: Finance
    • 12 Jun 2023
    • Blog Post

    Creating Emerging Markets Sustainability Series - Leapfrogging Traditional Agricultural Development in Africa

    different regions. In his interview with the CEM Project, Chairman and CEO of the OCP Group Mostafa Terrab contends that the customization process helps alleviate the negative environmental effects related with the overuse of fertilizer.... View Details
    • Web

    When AI Chatbots Help People Act More Human | Working Knowledge

    Data and Technology When AI Chatbots Help People Act More Human Featuring Shunyuan Zhang and Das Narayandas . By Ben Rand on May 27, 2025 . An analysis of more than 250,000 chat conversations reveals the potential for AI chatbots to improve View Details
    • 09 Jun 2003
    • Research & Ideas

    Incentives and Operational Excellence

    delivery—for free. If you run the video store, you worry about the customer who comes in specifically to rent The Matrix but leaves annoyed and empty handed because the video isn't on the shelves today.... View Details
    Keywords: by Martha Lagace
    • 26 Aug 2016
    • News

    Improving Wellness Through Better Nutrition

    diseases—heart disease, renal disease, celiac, diabetes, cancer—are influenced by the food we eat,” Burrough notes. By providing freshly made meals with ingredients customized to meet specific nutritional... View Details
    • Fast Answer

    Bloomberg: getting help

    How can I get help using Bloomberg? Custom help: To get help on a specific question from a Bloomberg rep, hit the HELP key twice. An email form will appear; you should receive a reply to your question... View Details
    • 01 Apr 2001
    • News

    William Fung: E-Commerce and Efficiency

    speedily sourcing garments and apparel for customers in the West. Its solid reputation is based on its ability to meet required specifications at a competitive price. Fung believes his company’s levelheaded... View Details
    Keywords: Alejandro Reyes; Clothing and Clothing Accessories Stores; Retail Trade
    • Fast Answer

    Market Maps

    Where can I find market maps for various industries? Market mapping is the process of visually organizing information about various competitors in a specific industry or vertical to understand their positions and identify potential market... View Details
    • 15 Dec 2015
    • News

    Lovepop Woos The Sharks

    at you. And you usually have some kind of introduction beforehand—the investors usually have some information coming into the meeting. You walk into the “Tank,” and it’s brand new. Did you refine your pitch specifically for the show? Yes... View Details
    • Fast Answer

    Mergers & Acquisitions: deal type

    How can I find deals of specific types, such as spinoffs or LBOs? Capital IQ Select Screening and click Transactions In section, General Transaction Details (on the right) select features. Select from the available types,... View Details
    • 04 Jun 2014
    • What Do You Think?

    Does Internet Technology Threaten Brand Loyalty?

    Summing Up Is the Potential Negative Impact of New Information Technologies on Customer Loyalties Overstated? Customers will remain loyal to brands that meet their needs, regardless of the effects of new... View Details
    Keywords: by James Heskett; Advertising; Consumer Products; Technology
    • 04 Mar 2016
    • Research & Ideas

    Is E-commerce at Risk in Apple's Security Dispute with the FBI?

    stakes at play in the San Bernardino iPhone case. Christian Camerota: Was it a good strategic move on Apple’s part to bring the FBI’s request into the public eye? Sunil Gupta: There are arguments on both sides. The FBI was smart in making a very View Details
    Keywords: Re: Sunil Gupta; Technology
    • 20 Aug 2018
    • Research & Ideas

    Bargain Hunters Beware: A Store's 'Original Price' Might Not Be After All

    bought that product at that price even if they tried” Some of the products on display were designed specifically to sell at the outlet stores and had never appeared on retail shelves. Those products, however, still showed an “original... View Details
    Keywords: by Michael Blanding; Advertising; Retail
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