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      CompetitorsRemove Competitors →

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      • April 1993 (Revised May 1993)
      • Case

      Northern Telecom (A): Greenwich Investment Proposal

      By: Robert J. Dolan
      The business products division has developed a business proposal asking for $50 million to fund the creation of a new telephone system for the small business market. The company's last entry into this marketplace lost $70 million. The new product would face 100... View Details
      Keywords: Risk and Uncertainty; Communication Technology; Market Entry and Exit; Corporate Entrepreneurship; Investment; Product Development; Telecommunications Industry; Canada
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      Dolan, Robert J. "Northern Telecom (A): Greenwich Investment Proposal." Harvard Business School Case 593-103, April 1993. (Revised May 1993.)
      • October 1992 (Revised September 1996)
      • Case

      McDonald's Corporation

      By: David M. Upton and Joshua D. Margolis
      McDonald's has over many years built an operating strategy based on consistency and quality through a limited product range. Competitive forces have drawn the company into a much wider variety of foods and services in order to maintain growth. Now, new competitors... View Details
      Keywords: Corporate Strategy; Diversification; Problems and Challenges; Environmental Sustainability; Quality; Competitive Strategy; Growth and Development Strategy; Operations; Integration; Food and Beverage Industry; United States
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      Upton, David M., and Joshua D. Margolis. "McDonald's Corporation." Harvard Business School Case 693-028, October 1992. (Revised September 1996.)
      • October 1992 (Revised December 1992)
      • Case

      American Connector Company (A)

      By: Gary P. Pisano
      American Connector Co. is forced to reexamine operations at its Sunnyvale plant when a Japanese competitor announces plans to build an "ultimate" plant in the United States. Case examines issues related to benchmarking a competitor's manufacturing capabilities and... View Details
      Keywords: Production; Infrastructure; Competitive Strategy; Global Strategy; Policy; Strategic Planning; Performance Productivity; Management Analysis, Tools, and Techniques; Performance Effectiveness; Sunnyvale; Japan
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      Pisano, Gary P. "American Connector Company (A)." Harvard Business School Case 693-035, October 1992. (Revised December 1992.)
      • November 1991 (Revised April 1994)
      • Case

      Taco Bell Corp.

      By: Leonard A. Schlesinger and Roger H. Hallowell
      John Martin, Taco Bell CEO, brings the company into line with its competitors through incremental change during the 1980s. In the early 1990s, he adopts breakthrough approaches to improve service levels while reducing prices, providing a distinct competitive advantage.... View Details
      Keywords: Change Management; Food; Competitive Advantage; Innovation and Management; Retail Industry; Food and Beverage Industry; United States
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      Schlesinger, Leonard A., and Roger H. Hallowell. "Taco Bell Corp." Harvard Business School Case 692-058, November 1991. (Revised April 1994.)
      • September 1991 (Revised May 1994)
      • Background Note

      Note on the PC Network Software Industry--1990

      By: David B. Yoffie
      Examines the economics, technology, customer segments, and competitors of the PC networking software industry. View Details
      Keywords: Customers; Economics; Competition; Applications and Software; Technology Adoption; Information Infrastructure
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      Yoffie, David B. "Note on the PC Network Software Industry--1990." Harvard Business School Background Note 792-022, September 1991. (Revised May 1994.)
      • June 1991
      • Article

      Corporate Policy and the Ethics of Competitor Intelligence Gathering

      By: L. S. Paine
      Keywords: Policy; Ethics; Competition; Knowledge
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      Paine, L. S. "Corporate Policy and the Ethics of Competitor Intelligence Gathering." Journal of Business Ethics 10, no. 6 (June 1991): 423–436. (Reprinted in Ethical Theory and Business, edited by Norman E. Bowie and Tom L. Beauchamp, 4th ed. 489-497. Englewood Cliffs, N.J.: Prentice-Hall, Inc., 1993; Reprinted in Ethics in Marketing, edited by J. Quelch and C. Smith. Burr Ridge, Ill.: Richard D. Irwin, 1993; Reprinted (and abridged) in Ethics Journal 2, no. 1, Ethics Resource Center (1992): 1-5.)
      • March 1991 (Revised October 1994)
      • Case

      Coca-Cola vs. Pepsi-Cola and the Soft Drink Industry

      By: Michael E. Porter
      Describes the competition between Coca-Cola and Pepsi-Cola. Provides a summary of the history of the soft drink industry prior to World War II, and over the period 1950-1990 in greater detail. Major strategic competitive moves and countermoves are described. Also... View Details
      Keywords: Competition; Industry Growth; Business Strategy; Food and Beverage Industry
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      Porter, Michael E. "Coca-Cola vs. Pepsi-Cola and the Soft Drink Industry." Harvard Business School Case 391-179, March 1991. (Revised October 1994.)
      • February 1991 (Revised April 1991)
      • Case

      Zenith and High-Definition Television--1990

      By: Benjamin Gomes-Casseres, David B. Yoffie and Heather A. Hazard
      Describes Zenith's strategy in HDTV and high resolution monitors. Includes overview of HDTV industry with profiles of major competitors worldwide and policies of U.S., Japanese, and European governments. Focuses on competition over standards setting, industrial policy,... View Details
      Keywords: Corporate Governance; Standards; Production; Corporate Strategy; Customization and Personalization; Electronics Industry; Technology Industry
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      Gomes-Casseres, Benjamin, David B. Yoffie, and Heather A. Hazard. "Zenith and High-Definition Television--1990." Harvard Business School Case 391-084, February 1991. (Revised April 1991.)
      • Article

      Blind Spots in Strategic Decision Making: The Case of Competitor Analysis

      By: E. J. Zajac and M. H. Bazerman
      Keywords: Strategy; Decision Making
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      Zajac, E. J., and M. H. Bazerman. "Blind Spots in Strategic Decision Making: The Case of Competitor Analysis." Academy of Management Review 16, no. 1 (January 1991): 37–56. (To be reprinted in C.A. Maritan and M.A. Peteraf, Competitive Strategy, Edward Elgar Publishing Strategic Management series.)
      • February 1989 (Revised October 1994)
      • Case

      Asahi Breweries Ltd.

      By: Malcolm S. Salter
      Focuses on competitive repositioning, organizational renewal, and personal leadership. Describes how Asahi Breweries was faced with a major capacity expansion decision after succeeding in increasing market share dramatically in the traditionally stable Japanese beer... View Details
      Keywords: Competitive Strategy; Expansion; Leadership; Organizational Structure; Product Launch; Management Teams; Business or Company Management; Marketing Strategy; Supply Chain Management; Mission and Purpose; Food and Beverage Industry; Japan
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      Salter, Malcolm S. "Asahi Breweries Ltd." Harvard Business School Case 389-114, February 1989. (Revised October 1994.)
      • September 1988
      • Case

      Frontier Airlines, Inc. (A) (Condensed)

      By: F. Warren McFarlan
      Describes a regional airline that is on the losing end of a strategic application of information technology. Management is focusing on internal data processing issues while its principal, and larger, competitor is using its computerized reservations system to gain... View Details
      Keywords: Adoption; Business Strategy; Competitive Strategy; Information Technology; Air Transportation; Air Transportation Industry
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      McFarlan, F. Warren. "Frontier Airlines, Inc. (A) (Condensed)." Harvard Business School Case 189-074, September 1988.
      • 1986
      • Chapter

      New and Old Multinationals: Competitors or Partners?

      By: L. T. Wells Jr.
      Keywords: Multinational Firms and Management; Competition; Partners and Partnerships
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      Wells, L. T., Jr. "New and Old Multinationals: Competitors or Partners?" In Multinationals of the South: New Actors in the International Economy, edited by Kushi M. Khan. London: Pinter Publishers, 1986. (Reprinted in Technology Development and Overseas Investment (Taipei: Macagno, Webb, & Associates, 1988), pp. 71-84.)
      • April 1, 1985
      • Article

      A Good Competitor Is Not Always a Dead Competitor

      By: M. E. Porter
      Keywords: Competition
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      Porter, M. E. "A Good Competitor Is Not Always a Dead Competitor." Wall Street Journal (April 1, 1985).
      • February 1985 (Revised September 1988)
      • Case

      Caterpillar Tractor Co.

      By: Christopher A. Bartlett
      Describes the structure and evolution of the earth moving equipment industry worldwide in the post war era, particularly focusing on developments in the 1960s and 1970s. Describes Caterpillar's strategy in becoming the dominant worldwide competitor (industry market... View Details
      Keywords: Business Growth and Maturation; Business Strategy; Manufacturing Industry; Agriculture and Agribusiness Industry
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      Bartlett, Christopher A. "Caterpillar Tractor Co." Harvard Business School Case 385-276, February 1985. (Revised September 1988.)
      • June 1983 (Revised November 2001)
      • Case

      EMI and the CT Scanner (A)

      By: Christopher A. Bartlett
      Describes the development of the first CT Scanner by EMI, a company new to the medical industry, and EMI's entry into the U.S. market. The company's early success is threatened by the entry of a dozen competitors (some very large and experienced), by government... View Details
      Keywords: Governing Rules, Regulations, and Reforms; Technological Innovation; Market Entry and Exit; Industry Structures; Product Development; Medical Devices and Supplies Industry
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      Bartlett, Christopher A. "EMI and the CT Scanner (A)." Harvard Business School Case 383-194, June 1983. (Revised November 2001.)
      • June 1983 (Revised March 1985)
      • Supplement

      EMI and the CT Scanner (B)

      By: Christopher A. Bartlett
      Describes the development of the first CT Scanner by EMI, a company new to the medical industry, and EMI's entry into the U.S. market. The company's early success is threatened by the entry of a dozen competitors (some very large and experienced), by government... View Details
      Keywords: Governing Rules, Regulations, and Reforms; Technological Innovation; Market Entry and Exit; Industry Structures; Product Development; Medical Devices and Supplies Industry
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      Bartlett, Christopher A. "EMI and the CT Scanner (B)." Harvard Business School Supplement 383-195, June 1983. (Revised March 1985.)
      • June 1983 (Revised April 1991)
      • Case

      Dominion Engineering Works

      By: Christopher A. Bartlett
      Dominion Engineering Works faces important strategic decisions about whether to continue its focused strategy of selling newsprint machines to the Canadian paper industry or whether recent changes in industry conditions and the emergence of three global competitors... View Details
      Keywords: Machinery and Machining; Globalized Markets and Industries; Management Analysis, Tools, and Techniques; Partners and Partnerships; Competitive Strategy; Customization and Personalization; Diversification
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      Bartlett, Christopher A. "Dominion Engineering Works." Harvard Business School Case 383-184, June 1983. (Revised April 1991.)
      • 1983
      • Chapter

      Analyzing Competitors: Predicting Competitor Behavior and Formulating Offensive and Defensive Strategy

      By: M. E. Porter
      Keywords: Competitive Strategy; Forecasting and Prediction; Behavior
      Citation
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      Porter, M. E. "Analyzing Competitors: Predicting Competitor Behavior and Formulating Offensive and Defensive Strategy." In Policy, Strategy, and Implementation, edited by Milton Leontiades. Random House, 1983.
      • December 1982 (Revised September 2015)
      • Case

      Halloran Metals

      By: Roy Shapiro
      Two competitors in the Northeast steel service center industry have made very different choices with regards to logistics and operating strategy. One distributes from a large central location; the other operates seven widely scattered warehouses. Students can diagnose... View Details
      Keywords: Logistics; Business Strategy; Competitive Strategy; Business Cycles; Decision Choices and Conditions; Metals and Minerals; Supply Chain; Steel Industry; United States
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      Shapiro, Roy. "Halloran Metals." Harvard Business School Case 683-062, December 1982. (Revised September 2015.)
      • August 1982 (Revised September 1991)
      • Case

      Rockwell International (A)

      By: Michael E. Porter
      Describes the competitive situation facing Rockwell International, the market leader in the U.S. water meter industry. The industry is undergoing structural change, and competitor activity is intensifying. Rockwell must decide what, if any, actions are necessary to... View Details
      Keywords: Transformation; Decisions; Management Analysis, Tools, and Techniques; Markets; Industry Structures; Business Strategy; Competition; Manufacturing Industry; United States
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      Porter, Michael E. "Rockwell International (A)." Harvard Business School Case 383-019, August 1982. (Revised September 1991.)
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