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Publications

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  • All HBS Web  (1,453)
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    • News  (691)
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    • Multimedia  (127)
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Show Results For

  • All HBS Web  (1,453)
    • People  (5)
    • News  (691)
    • Research  (330)
    • Multimedia  (127)
  • Faculty Publications  (142)
← Page 18 of 1,453 Results →
  • 05 Apr 2013
  • News

Men still more likely to work full-time, study finds

  • 04 Dec 2018
  • News

How to Accept a Compliment — Even if It’s From Yourself

  • 16 Sep 2015
  • News

The Indian tortoise and the Chinese hare

  • 11 Jul 2018
  • Video

Unite, Serve, Lead: African Americans at Harvard Business School

  • August 2024 (Revised January 2025)
  • Case

Barbie: Reviving a Cultural Icon at Mattel

By: Elie Ofek, Ryann Noe and Sarah Mehta
The 2023 release of the live-action film Barbie, and its accompanying marketing blitz, incited a worldwide Barbie craze. Suddenly Barbie was everywhere, a celebrated icon reinstated at the forefront of cultural conversation. This goodwill stood in contrast to... View Details
Keywords: Brands and Branding; Media; Intellectual Property; Business Strategy; Entertainment; Gender; Public Opinion; Marketing Strategy; Consumer Products Industry; Entertainment and Recreation Industry; Motion Pictures and Video Industry; Retail Industry; United States
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Ofek, Elie, Ryann Noe, and Sarah Mehta. "Barbie: Reviving a Cultural Icon at Mattel." Harvard Business School Case 525-006, August 2024. (Revised January 2025.)
  • 01 Nov 2013
  • News

Harvard Business School African-American Alumni Association Profiles Black Women Graduates

  • 20 Dec 2022
  • Video

Happy New Year!

  • 06 Dec 2013
  • News

HBS Faculty Remember Nelson Mandela

  • 02 Feb 2007
  • News

New Giant of Steel

  • 15 Nov 2022
  • Cold Call Podcast

Planning the Future for Harlem’s Beloved Sylvia’s Restaurant

Keywords: Re: Christina R. Wing; Food & Beverage
  • 07 Oct 2020
  • Blog Post

7 Coming Out Stories from the HBS PRIDE Club

National Coming Out Day is October 11, 2020, and HBS will be supporting and participating in events that celebrate the LGBTQ+ community all week long. Some students come out before business school, and some students wait until they arrive... View Details
  • 10 Oct 2012
  • News

Feminism without perfection

  • 19 Sep 2019
  • News

Podcast Roundup: Climate Issues Top of Mind for Faculty and Alumni

  • 02 Jun 2023
  • Blog Post

Cassidy Wald Wins Dean's Award for Service to the School and Society

Cassidy Wald (MBA 2023) has been named the recipient of the School’s Dean’s Award. This award celebrates the extraordinary achievements of a graduating student who, during their time in their program, has made a positive impact on... View Details
  • 14 Mar 2014
  • Blog Post

Looking to the Next Decade of Change: A Recap of the 10th Annual Retail & Luxury Goods Conference

marked a decade of hosting business leaders and industry insiders and to celebrate the occasion was themed The Consumer Revolution: Redefining Retail and Luxury for the Next Decade. The discussions at the conference covered topics that... View Details
Keywords: Consumer Products / Retail
  • 19 Sep 2012
  • News

Boring is Productive

  • 01 Mar 2012
  • News

Send a Message to the Women in Your Company

  • 06 Jul 2010
  • News

Ocado is no Webvan but still requires a leap of faith

  • April 2016 (Revised June 2019)
  • Case

The Walt Disney Studios

By: Anita Elberse
In December 2015, Alan Horn, chairman of The Walt Disney Studios, celebrates the world premiere of Star Wars: The Force Awakens—only the latest in a string of big bets that he has overseen. Disney pursues a “tentpole strategy” that revolves around at least eight... View Details
Keywords: Entertainment; Movie Industry; Film; Creative Industries; Product Portfolio Management; Innovation; Branding; Talent; Blockbuster; Superstar; Film Entertainment; Media; Strategy; Talent and Talent Management; Creativity; Product Launch; Brands and Branding; Product Development; Marketing; Entertainment and Recreation Industry; Motion Pictures and Video Industry
Citation
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Elberse, Anita. "The Walt Disney Studios." Harvard Business School Case 516-105, April 2016. (Revised June 2019.)
  • 21 Jan 2016
  • News

Doing his job

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