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- Faculty Publications (263)
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- All HBS Web (580)
- Faculty Publications (263)
- 2017
- Working Paper
Creating the Market for Organic Wine: Sulfites, Certification, and Green Values
By: Geoffrey Jones and Emily Grandjean
This working paper examines the history of organic wine, which provides a case study of failed category creation. The modern organic wine industry emerged during the 1970s in the United States and Western Europe, but it struggled to gain traction compared to other... View Details
Keywords: Product Launch; Failure; Problems and Challenges; Complexity; Governing Rules, Regulations, and Reforms; Agriculture and Agribusiness Industry; Food and Beverage Industry
Jones, Geoffrey, and Emily Grandjean. "Creating the Market for Organic Wine: Sulfites, Certification, and Green Values." Harvard Business School Working Paper, No. 18-048, December 2017.
- 07 Sep 2021
- News
September 2021 Alumni Books
probiotic beverage products throughout different regions of the world. The book includes in-depth knowledge of local authors on indigenous and commercially produced probiotic beverages and related products. Examining current advancements... View Details
Keywords: Margie Kelley
- 20 Nov 2015
- News
Room to Grow
says Kendall, executive director of the Henry P. Kendall Foundation, his family’s philanthropic organization, which is dedicated to creating a “resilient and healthy food system in New England that increases the production and consumption... View Details
Keywords: Margie Kelley
- May 2008
- Teaching Note
Vegpro Group: Growing in Harmony (TN)
By: David E. Bell and Mary L. Shelman
Teaching Note for [508-001]. View Details
- 17 Oct 2012
- Research & Ideas
America Needs a Manufacturing Renaissance
country's lead in innovation. “R&D is a critical part of the innovation process, but it is not the whole thing” In this excerpt, Pisano and Shih discuss the concept of the "industrial commons." In the past a commons—a shared farming pasture—was the foundation of... View Details
- 19 Nov 2021
- Blog Post
Alumni Spotlight: Career Advice from Alums Working in Climate
corporations and governments alike need to focus on. Consequently, the career opportunities for MBAs are now unlimited- you can shape sustainability strategy at traditional companies and banks, drive products and operations at startups... View Details
- 01 Oct 2021
- Blog Post
Alumni Spotlight: Career Advice from Alums Working in Climate
corporations and governments alike need to focus on. Consequently, the career opportunities for MBAs are now unlimited- you can shape sustainability strategy at traditional companies and banks, drive products and operations at startups... View Details
Joseph P. Routh
When Routh assumed the position of President in 1938, Pittston’s coal and oil production businesses were generating $26 million in revenues and losing approximately $1 million on the bottom-line. Through shrewd investments and tight... View Details
Keywords: Agriculture & Mining
- December 2001 (Revised January 2002)
- Case
Nestle S.A.
By: Ray A. Goldberg and Hal Hogan
Peter Brabeck wants to focus Nestle as a wellness company in the global food system and do so in a way that provides both growth in sales and margins in both developed and developing countries. View Details
Keywords: Brands and Branding; Product Development; Supply Chain Management; Food; Multinational Firms and Management; Business Growth and Maturation; Sales; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Switzerland
Goldberg, Ray A., and Hal Hogan. "Nestle S.A." Harvard Business School Case 902-419, December 2001. (Revised January 2002.)
- June 2024 (Revised October 2024)
- Case
Equifruit
By: Elizabeth A. Keenan and Annelena Lobb
Jennie Coleman, president of Fairtrade banana company Equifruit, considered how best to position her firm and brand to increase sales of Fairtrade bananas in the U.S. and Canada. She saw her biggest challenge as convincing retailers that consumers would be OK spending... View Details
Keywords: Plant-Based Agribusiness; Food; Goods and Commodities; Brands and Branding; Product Positioning; Sales; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Ecuador; Guatemala; Canada; United States
Keenan, Elizabeth A., and Annelena Lobb. "Equifruit." Harvard Business School Case 524-070, June 2024. (Revised October 2024.)
- 03 Mar 2020
- News
Can This Man Change the American Diet?
a lower temperature. It’ll probably be a lot sweeter Julia: After tea, we move on to hay straws a product pitched as an environmentally friendly replacement for the restaurant’s compostable plastic straws. They’re introduced by Olivia... View Details
Keywords: Agriculture
- September 2004 (Revised December 2005)
- Case
Chardonnay Shortage at Mondavi Winery, The
Mondavi Winery is facing a shortage of its Chardonnay wine. This shortage will disrupt its positioning in wine outlets and impact earnings. Allows students to discuss how to communicate such temporary--but financially important--shocks to the capital markets and... View Details
Keywords: Plant-Based Agribusiness; Business Earnings; Production; System Shocks; Capital Markets; Agriculture and Agribusiness Industry
Miller, Gregory S., and Thomas Patrick Doyle CSC. "Chardonnay Shortage at Mondavi Winery, The." Harvard Business School Case 105-021, September 2004. (Revised December 2005.)
- 13 Jun 2017
- News
Finding Common Ground
wildflowers,’” Crespin explains. So CollaborateUp helped create the Honey Bee Health Coalition, which brings together beekeepers and beekeeper associations, conservation and environmental groups as well as big agriculture and government... View Details
Keywords: Ralph Ranalli
- 23 Apr 2018
- News
Sowing the Seeds of Leadership
scholarships, supported by committed donors and foundation grants. EARTH is a private, nonprofit school that offers a four-year undergraduate degree in agricultural sciences and natural resources management and a master’s degree in... View Details
Keywords: Deborah Blagg
- 01 Sep 2004
- News
Duncan M. ("Greg") Murray (MBA 1964)
Nova Scotia native Greg Murray divides his time between a town house in Halifax’s city center and Athol Farms, a 400-acre cattle ranch on the Northumberland Strait. A longtime entrepreneur, his latest venture, the Clean Air & Water Centre, uses advanced ozone... View Details
- 24 Jan 2017
- First Look
First Look at New Research: January 24, 2017
introduces the product in China, he wonders if the product will be as successful as InMobi anticipates. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/516030-PDF-ENG Harvard Business School... View Details
Keywords: Sean Silverthorne
- 23 Jan 2007
- First Look
First Look: January 23, 2007
http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407028 Embrapa Harvard Business School Case 507-019 Brazil's national agricultural research corporation, Embrapa, has developed an integrated crop and livestock View Details
Keywords: Martha Lagace
George H. Love
improve its production efficiencies. The operation, which was losing money when he took the helm, was always profitable during his tenure. Love was also highly regarded for his fair union negotiations with John Lewis. In addition to... View Details
Keywords: Agriculture & Mining
- 01 Sep 2005
- News
WATER Ltd.
collect — may sicken or even kill them. The ocean-dominated Earth is indeed the “blue planet,” but only 1 percent of its water, the equivalent of one tablespoonful in a gallon, is fresh and accessible. Agriculture and industry are thirsty... View Details
- Profile
Brighton Mudzingwa
to be part of a sustainable economic system." But, Brighton says, "By the time I left the country in 2003, it was effectively unraveling. Agriculture was the backbone of our country. But a controversial land-distribution... View Details
Keywords: Financial Services