planning - Publications - Faculty & Research

22 Feb 2010
Op-Ed

Tragedy at Toyota: How Not to Lead in Crisis

plans for resolution have been Toyota's substitute for crisis response. As accounts pour in about declining quality, the company parades out relatively unknown mid-level managers to quell the firestorm. It won't work. "You live by... View Details

Keywords: by William George; Auto

12 Nov 2008
Research & Ideas

The Marketing of a President

meant that change was in the air. Add to that the economic meltdown that decimated millions of 401(k) retirement plans and undercut any Republican claim to be the better steward of the economy. But, even so, for an inexperienced,... View Details

Keywords: by John Quelch

16 Oct 2006
Research & Ideas

Report from China: The New Entrepreneurs

manifesting themselves in plans for research collaboration. Q: The group almost to a person spoke about how the trip not only changed their perspective on entrepreneurship in China, but also how they think about entrepreneurship in... View Details

Keywords: by Sean Silverthorne

17 Feb 2003
Research & Ideas

Building Communities as Well as Companies

relationships with people well before I had launched my business. Start planning early. Save money. And go back to your community." Feeling profitable, McMillan said, is not only about economics—it's about earning respect from... View Details

Keywords: by Julia Hanna

14 May 2020
Research & Ideas

What Leaders Can Do to Fight the COVID Fog

Impact Center (Harvard Business School) Your CEO Succession Plan Can’t Wait (Harvard Business Review) A Pandemic Won’t Kill The Open Office, But Slack Could(Vanity Fair) Read COVID-19 coverage from Working Knowledge The non-REM phase of... View Details

Keywords: by Boris Groysberg and Robin Abrahams

04 Dec 2018
First Look

New Research and Ideas, December 4, 2018

cope with the Arab Spring, with war in Syria and Yemen, as well as the threats from Iran and ISIS and continuing friction between Palestinians and Israelis. The key to these issues is Vision 2030—the plan his son, the Crown Prince, has... View Details

Keywords: Dina Gerdeman

21 Mar 2016
HBS Case

Can Customer Reviews Be 'Managed?'

review. And I think that would be my biggest suggestion: don’t think that more is better. In this case, it is not. Q: Very helpful as I think about planning my next family vacation. Thales, thank you for joining me today. A: My pleasure... View Details

Keywords: by Brian Kenny; Advertising; Travel

02 Mar 2015
Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

experience and allow them to dream about and complete bigger projects. Lal: There is the potential to use the Internet to make your store more valuable, like Home Depot does in letting you plan a project online and then coming into the... View Details

Keywords: by Sean Silverthorne; Retail

15 Mar 2011
First Look

First Look: March 15

recruit and retain motivated and capable CHWs. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/910030-PDF-ENG Brazil: Leading the BRICs? Arthur A. Daemmrich and Aldo MusacchioHarvard Business School Case 711-024 Brazil's new president, Dilma Rousseff, had... View Details

Keywords: Sean Silverthorne

September 2021
Case

Brown Capital Management

By: Luis M. Viceira, Emily R. McComb and Sarah Mehta

Set in July 2021, this case looks at several growth strategies under consideration at Brown Capital, the second-oldest Black-owned asset management firm in the U.S. Since its 1983 founding, Baltimore-based Brown Capital has specialized in small company growth... View Details

Citation

Educators

Purchase

20 Jun 2016
Research & Ideas

When Predicting Other People's Preferences, You're Probably Wrong

bookseller might only recommend books that are similar to previous purchases. Or if someone “likes” a fancy Manhattan hotel on Facebook, her Facebook friends might not invite her on an overnight hike in the woods. Or, more seriously, a physician might decide on an... View Details

Keywords: by Carmen Nobel; Retail

13 Jul 2015
Research & Ideas

‘Humblebragging’ is a Bad Strategy, Especially in a Job Interview

humblebraggers. The takeaway: Seriously, stop humblebragging! "Not only do we like humblebraggers less that braggers, but we're less likely to be generous to them," Gino says. Next Steps And Lessons Learned Gino says her team plans to... View Details

Keywords: by Carmen Nobel

29 Jan 2014
Research & Ideas

Super Bowl Ads for Multitaskers

imagine a much higher number." Even two years ago, one survey found that 60 percent of fans planned on using a second screen while watching the Super Bowl. The same survey, however, found that only 13 percent of respondents were most... View Details

Keywords: by Michael Blanding; Advertising; Sports

24 Sep 2007
Research & Ideas

The FDA: What Will the Next 100 Years Bring?

and business. My plan is to compare internationally the legal and regulatory limits countries put on the ability to commercialize health information and what this tells us about the prospects for global health-care businesses. I have been... View Details

Keywords: by Sean Silverthorne; Biotechnology; Consumer Products; Food & Beverage; Health

31 Jul 2007
First Look

First Look: July 31, 2007

interests of the company's founders and existing venture investors. Finally, while Bollinger was expected to lead the company for the next two to three years, Pervasis' board was planning to launch a search for a permanent CEO in the... View Details

Keywords: Martha Lagace

21 May 2007
Research & Ideas

Fixing the Marketing-CEO Disconnect

drivers are leading indicators of revenue growth. Pipeline of Growth Ideas: a set of future customer initiatives and innovations that translate into sustainable future growth. Marketing Talent Pool: the skills that are needed to facilitate the marketing function as... View Details

Keywords: by Sean Silverthorne

01 Dec 2003
Research & Ideas

Sometimes Success Begins at Failure

unknowable. No amount of planning and research can reveal the facts because they simply don't exist yet. And measurement errors are inescapable in such situations. Rather than ignoring them, companies should initiate processes to cope... View Details

Keywords: by Henry Chesbrough; Health; Pharmaceutical

21 Aug 2000
Research & Ideas

Faculty Research Looks to Latin America

conducted now is extremely broad. "There was a lot more than we had first realized," she reported. Nine HBS professors described the research they are conducting on Latin America as well as work they plan to do in the future.... View Details

Keywords: by Martha Lagace

13 Jan 2009
First Look

First Look: January 13, 2009

would be easier if he had the full support of the CEO, Alain Deronde. But since that isn't forthcoming, he advises Jianguo to work with Alain to develop targets for growth in emerging and traditional markets and a plan for building an... View Details