Publications

September 2023
Teaching Note

Nexleaf Analytics: Saving the World Using the Internet of Things

By: Frank Nagle

Teaching Note for HBS Case 722-414. View Details

Keywords: Corporate Strategy; Collaborative Innovation and Invention; Technological Innovation; Nonprofit Organizations; Competitive Strategy; Patents; Expansion; Information Technology; Information Industry; Information Industry; Information Industry; Information Industry

December 1999
Case

Sun Microsystems, Inc. (A5): Solaris 7: Rich Green on Product Strategy and Culture Change

By: Rosabeth M. Kanter and Jane Roessner

Solaris, Sun Microsystems' version of the UNIX operating system, was an amorphous collection of capabilities that had accumulated over the years, a product the company vaguely wished it could market and sell better. Developing and marketing Solaris 7 would help... View Details

Keywords: Digital Platforms; Applications and Software; Organizational Change and Adaptation; Product Positioning; Growth and Development Strategy; Organizational Culture; Success; Change; Diversification; Technology Industry; Technology Industry

Educators

September 1996 (Revised June 1998)
Case

InterSoft of Argentina (B)

By: Linda A. Hill and Stacy Palestrant

Focuses on InterSoft of Argentina, a growing software company in Argentina. In 1993, InterSoft acquires a Russian software company and Emilo Lopez, the vice president and director of InterSoft's Systems Software Lab, must manage a creative, cross-cultural, "virtual"... View Details

Keywords: Applications and Software; Cross-Cultural and Cross-Border Issues; Business Growth and Maturation; Mergers and Acquisitions; Management Teams; Groups and Teams; Partners and Partnerships; Conflict Management; Information Technology Industry; Argentina; Russia

Educators

April 3, 2024
Article

How Automakers Can Address Resistance to Self-Driving Cars

By: Stuti Agarwal, Julian De Freitas and Carey K. Morewedge

Research involving multiple experiments found that consumers have biased views of their driving abilities relative to those of other drivers and automated vehicles. These findings have implications for the adoption of partly or fully automated vehicles, which one day... View Details

Keywords: Technology Adoption; Consumer Behavior; Government Legislation; Prejudice and Bias; Technology Industry; Technology Industry

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October 2000 (Revised March 2001)
Case

eLance.com: Building a Professional Services Marketplace

By: Lynda M. Applegate and Kristin Kohler

Launched as an eBay for services, eLance promises to leverage the capabilities of the Internet to not only change the way services are bought and sold, but change the fundamental dynamics of the global economy. Building on theories posited in the HBR article by Tim... View Details

Keywords: Entrepreneurship; Technological Innovation; Job Search; Business or Company Management; Growth and Development Strategy; Business Strategy; Competitive Strategy; Web Sites; Information Technology Industry; Information Technology Industry

01 Jun 2001
News

HBS Press Books in Brief

The Digital Enterprise: How to Reshape Your Business for a Connected World is an authoritative collection of cutting-edge Harvard Business Review articles, edited by HBR executive editor Nicholas G. Carr. Containing the latest thinking from leading minds in the new... View Details

Keywords: Information; Information

01 Apr 1998
News

New Releases

Sense & Respond Stephen P. Bradley and Richard L. Nolan, editors (Harvard Business School Press) In the Network Era - where access to and use of information technology is increasing at an ever-faster pace -... View Details

01 Mar 2016
News

Faculty Q&A: Price Check

a limited time. Many of its products sell out the first time they’re offered, and a majority of the revenues come from first sales. So the question of how to price new products is an important one, but there’s no historical sales View Details

Keywords: Julia Hanna; Nonstore Retailers; Retail Trade

January–February 2025
Article

Why People Resist Embracing AI

By: Julian De Freitas

The success of AI depends not only on its capabilities, which are becoming more advanced each day, but on people’s willingness to harness them. Unfortunately, many people view AI negatively, fearing it will cause job losses, increase the likelihood that their personal... View Details

Keywords: AI and Machine Learning; Technology Adoption; Perception

Read Now

December 2008 (Revised March 2009)
Supplement

The Metropolitan Opera (B)

By: Anita Elberse and Crissy Perez

In April 2007, the New York City Metropolitan Opera's general manager Peter Gelb looks back on the first season of a daring experiment to broadcast performances live in high-definition to movie theaters across North America. While the "Live in HD" program has received... View Details

Keywords: Technology Adoption; Arts; Fine Arts Industry

December 1999
Article

The Effects of Physical Distance and Response Latency on Persuasion in Computer-mediated Communication and Human-computer Interaction

By: Youngme Moon

Keywords: Information Technology; Communication

March 2007
Supplement

Wily Technology: Interview with Lewis Cirne & Henry McCance - Video

By: Noam T. Wasserman

Keywords: Information Technology; Media

August 2016
Case

Building Smart Neighborhoods at Bouygues

By: Amy C. Edmondson, Bertrand Moingeon, Guo Bai and Jean-François Harvey

Can a consortium of 16 organizations, including multinational corporations, local government agencies, and startups, turn a rundown Paris suburb into a “smart” (ecologically viable, high-tech, livable) neighborhood? This case explores how Bouygues Immobilier led such a... View Details

Keywords: Collaboration; Teaming; Cross-industry Collaboration; Interorganizatonal Relationships; Innovation; Nascent Industries; Smart Cities; Governance; Collaborative Innovation and Invention; Innovation and Management; Innovation Strategy; Technological Innovation; Information Technology Industry; Information Technology Industry; Paris; France

Educators

April 1997
Article

Firm Asymmetries and Sequential R&D: Theory and Evidence from the Mainframe Computer Industry

By: T. Khanna and M. Iansiti

Keywords: Research and Development; Theory; Information; Information Infrastructure; Information Technology; Computer Industry

03 Apr 2016
News

The Tampon of the Future

together, it becomes obvious. We have an opportunity every single month to collect blood from women, without needles.” Working with a business partner, Tariyal, who was a 2014 Blavatnik Fellow in Life Science Entrepreneurship, has developed a method for capturing... View Details

Keywords: Blavatnick; Scientific Research and Development Services

July 7, 2022
Other Article

Are Online Prices Higher Because of Pricing Algorithms?

By: Zach Y. Brown and Alexander J. MacKay

This article reviews recent work examining pricing strategies of major online retailers and the potential effects of pricing algorithms. We describe how pricing algorithms can lead to higher prices in a number of ways, even if some characteristics of these algorithms... View Details

Keywords: Pricing Algorithms; Online Marketplace; Digital Strategy; Internet and the Web; Retail Industry

Read Now

01 Dec 2010
News

Money and Markets Dominate New Course Offerings

and rational process but through a subjective process. Launching Technology Ventures is for students who plan to work at start-ups and at established companies launching information View Details

Keywords: curriculum

2012
Case

Beyondsoft Co., Ltd. (B)

By: F. Warren McFarlan, Donghong Li and Hong Zhang

The case "Beyondsoft Co., Ltd. (A)" completed in early 2010 described the strategic path of Beyondsoft over its history of more than 10 years since its foundation in 1995, containing its major business lines and the relations with the major customers at that time, the... View Details

Keywords: Computer Software; Entrepreneurship; Outsourcing; Strategy; China; Information Technology; China