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  • 16 Sep 2015
  • Research & Ideas

Can Applied Economics Save Homeless Puppies?

an animal shelter near her hometown. “I visited the shelter to earn a Girl Scout badge, but it immediately became a passion,” she says. More than a decade later she was sitting in a behavioral economics class at Stanford University,... View Details
Keywords: by Carmen Nobel; Retail
  • 02 Jul 2010
  • What Do You Think?

Is Profit as a “Direct Goal” Overrated?

directly, why then do managers (irrationally) choose to pursue profit directly rather than indirectly? I think the answer is to be found more in psychology than in economics." Does that account for the increasing interest in the... View Details
Keywords: by Jim Heskett
  • 10 Dec 2012
  • Research & Ideas

Why We Blab Our Intimate Secrets on Facebook

example, in a February 2012 survey by the Pew Research Center, 73 percent of 2,253 adult respondents answered they would not be OK with a search engine (such as Google) keeping track of their searches and using the results to personalize... View Details
Keywords: by Carmen Nobel
  • 19 Dec 2016
  • Research & Ideas

The 10 Most Popular Stories of 2016

offer “precise” bids for company shares yield better outcomes than those who offer round-number bids, according to research by Petri Hukkanen and Matti Keloharju. Bernie Madoff Explains Himself Eugene Soltes phoned convicted felon Bernie... View Details
Keywords: by Carmen Nobel
  • 27 Sep 2017
  • Research & Ideas

What Happens When Ordinary People Get Creative?

Why did this thing happen today? How do I interpret this memo that came out of upper management today? What does that mean about how they view us in this department or on this team? How did it make me feel when this person stopped View Details
Keywords: by Carmen Nobel
  • 12 Oct 1999
  • Research & Ideas

Throwing Your Opponent: Strategies for the Internet Age

with Microsoft (The Free Press), Yoffie and Michael A. Cusumano of MIT's Sloan School of Management use this high-tech confrontation to outline a comprehensive approach to strategy in the ultracompetitive environment created View Details
Keywords: by Daniel Penrice
  • 20 Apr 2020
  • Book

Why COVID-19 Raises the Stakes for Healthy Buildings

enhance cognitive performance. “Offices with the premier health story will get the premium rent and get the tenants, and the offices with a lagging health story will lag.” To convey to managers the benefits of the healthy building... View Details
Keywords: by Kristen Senz; Real Estate; Health
  • 01 Aug 2019
  • What Do You Think?

Has the Twitter Age Left the Case Method Behind?

ease of use by instructors, and even useability in an age of “fake facts.” The most negative views came from those experiencing problems arising largely from the way cases were being taught or used. Those utilizing the method in their... View Details
Keywords: by James Heskett; Education
  • October 2022
  • Case

Volt Lines: Leading a B2B Service Provider through a Crisis (A)

By: Navid Mojir and Gamze Yucaoglu
Volt Lines was a next-generation transportation service in Istanbul, Turkey. The company was trying to disrupt the traditional corporate transportation market by developing software that allowed it to offer subscription-based transportation. Under the subscription... View Details
Keywords: Business To Business Marketing; B2B Marketing; B2B Pricing; Subscription Model; Crisis Marketing; Startup; Service Management; Information Technology; Transportation; COVID-19 Pandemic; Disruptive Innovation; Digital Platforms; Business Model; Price; Crisis Management; Opportunities; Transportation Industry; Technology Industry; Turkey
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  • 10 Oct 2005
  • Research & Ideas

Corporate Responsibility and the Environment: What is the Right Thing To Do?

School. So we designed this project to ask: May they, can they, should they, and do they? We commissioned three papers, one by law school professor Einer Elhauge, to examine "may they?" He concluded that firms could indeed go... View Details
Keywords: by Manda Salls
  • 18 Feb 2013
  • Research & Ideas

Breaking Through a Growth Stall

the best understanding of the behavior that distinguishes customers are in sales, marketing, and service; however, the cost implications of customer behavior are often managed by people in operations,... View Details
Keywords: by Sean Silverthorne
  • 20 Dec 2004
  • Research & Ideas

How an Order Views Your Company

driven." No longer were these vague philosophies or vacuous words. Now we could improve customer satisfaction by managing orders better. Order cycle management also... View Details
Keywords: by Sarah Jane Johnston
  • June 2021
  • Case

Akira Fukabori and Kevin Kajitani at avatarin (A)

By: Linda A. Hill and Emily Tedards
In 2016, Akira Fukabori and Kevin Kajitani, aeronautical engineers at All Nippon Airways Co., Ltd., began to wonder why, in a world of accelerating globalization and digital connectivity, those who lived in far-remote villages or impoverished urban areas could not... View Details
Keywords: Agility; Ecosystem; Innovation Ecosystems; Crowdsourcing; Open Innovation; Partnership; Government; Collaboration; Co-creation; Purpose; Impact; Social Impact; Movement; Organizational Behavior; Organizational Ambidexterity; Ambidexterity; Culture; Culture Change; Global Teams; Experimentation; Space; Airline Industry; Start-up; Platform Business; Platform Strategy; Platform; Digital; Robotics; Robots; Mobility; Strategy; COVID-19; Intrapreneurship; Public-private Partnership; XPRIZE; Space Industry; Avatar; Telepresence; Innovation Lab; Innovation and Invention; Technological Innovation; Partners and Partnerships; Collaborative Innovation and Invention; Alignment; Leadership; Leading Change; Diversity; Organizational Culture; Change Management; Entrepreneurship; Digital Platforms; Transportation Industry; Aerospace Industry; Japan
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    Steven C. Wheelwright

    Steve Wheelwright is the Edsel Bryant Ford Professor of Business Administration, Emeritus at Harvard Business School.

    Following his retirement from HBS in 2006, he served with former Dean Kim B. Clark at BYU-Idaho and then from 2007-2015 he served as... View Details

    • 15 Sep 2011
    • Research & Ideas

    High Ambition Leadership

    a mess. [S]he acknowledged: "I probably should have done more research. The core business wasn't making any money. The customer service was poor. In my first few weeks, three or four of the senior managers came in and said, 'Oh, we're... View Details
    Keywords: by Martha Lagace
    • 16 Jun 2014
    • Research & Ideas

    The Unfulfilled Promise of Educational Technology

    the Public Education Leadership Project (PELP), a joint project of HBS and Harvard Graduate School of Education. He is also founder and CEO of the District Management Council, an organization that works with school districts to improve... View Details
    Keywords: by Michael Blanding; Education
    • 12 Nov 2008
    • Research & Ideas

    The Marketing of a President

    administration as Bush's third term. But he and his advisers managed the political chess board brilliantly. Early on, he anticipated and defused negative criticisms by admitting to past indiscretions in his... View Details
    Keywords: by John Quelch
    • 22 Apr 2015
    • Op-Ed

    Reforming Greece: Myths and Truths

    both equity and fixed income claims increased significantly because of country risk premium. In the 2014 World Competitiveness Yearbook Ranking, conducted by the International Institute for Management... View Details
    Keywords: by George Serafeim

      Erin Shirtz

      Erin Shirtz is a doctoral student in the Organizational Behavior program jointly offered by Harvard Business School and the Department of Sociology at Harvard University. Her research broadly examines... View Details

      • 02 Sep 2015
      • Research & Ideas

      Explaining China's Crash

      After more than a decade of nearly can’t-miss growth, China’s stock market began a precipitous summer slide that has spooked investors worldwide. In July, the Shanghai composite index dropped 15 percent from June, prompting the People’s Bank of China to devalue the... View Details
      Keywords: by Christina Pazzanese; Financial Services