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2018
Chapter

Competing Interests

By: Joel Goh

Book Abstract: The editors, aided by a team of internationally acclaimed experts, have curated this timely volume to help newcomers and seasoned researchers alike to rapidly comprehend a diverse set of thrusts and tools in this rapidly growing cross-disciplinary field.... View Details

Keywords: Healthcare; Analytics; Health Care and Treatment; Research; Competition

Find at Harvard

January 2013 (Revised February 2013)
Supplement

Shouldice Hospital Limited (B)

By: James Heskett and Roger Hallowell

Keywords: Hospital; Hernia; Surgery; Medical Specialties; Health Care and Treatment

November 2010 (Revised January 2011)
Case

Computerized Provider Order Entry at Emory Healthcare

By: Richard G. Hamermesh, F. Warren McFarlan, Mark Keil, Andrew Katz, Michael Morgan and David LaBorde

The Computerized Provider Order Entry at Emory Healthcare case presents one hospital system's efforts to implement computerized provider order entry (CPOE) across all of its hospitals and the challenges they faced in doing so. Issues such as standardization of care,... View Details

Keywords: Health Care and Treatment; Information Management; Management Systems; Standards; Service Delivery; Business Processes; Organizational Change and Adaptation; Projects; Information Technology; Applications and Software; Health Industry

24 Apr 2014
News

Building a better India through business and philanthropy

more than 30 countries, Mumbai-based Piramal Group comprises companies focused on health care, life sciences, drug discovery, health care information management, financial... View Details

Career Coach

Lindsay Muller

Lindsay is particularly passionate about working with students in health care. She has experience in healthcare startups and public companies, specifically in insurance, care delivery, and digital health.... View Details

June 2010
Teaching Note

American Well: The Doctor Will E-See You Now (TN)

By: Elie Ofek

Teaching Note for 510061. View Details

Keywords: Health Care and Treatment; Information Technology; Innovation and Invention; Online Technology; Revenue; System; Opportunities; Technology Adoption; Growth and Development; Brands and Branding; Business Model; Health Industry; United States

01 Jun 2012
News

Attention, HBS Entrepreneurs!

Venture capitalists Patrick Chung (MBA 2004) and Harry Weller (MBA 1998) are prime movers behind the Experiment Fund, launched to support innovators or current students who are leading Cambridge, Massachusetts tech start-ups in health... View Details

Keywords: Management, Scientific, and Technical Consulting Services; Professional Services

07 Jan 2022
News

Learning to Fight

Mark Johnson, one of the early recipients of the foundation’s signature Distinguished Scientist Award. Johnson is now chair of the Department of Neurological Surgery at UMass Memorial Health and a professor at the University of... View Details

June 2010 (Revised August 2010)
Case

Dr. Cameron Powell and AirStrip Technologies: After the Apple Worldwide Developers Conference

Dr. Cameron Powell and his partner, Trey Moore, co-founders of the innovative company, AirStrip Technologies, have developed a series of apps for the iPhone and other smartphones that can help doctors monitor the vital signs of their patients anytime, anywhere. They... View Details

Keywords: Information Technology; Entrepreneurship; Applications and Software; Health Care and Treatment; Mobile and Wireless Technology; Product Development; Health Industry; Health Industry; United States

November 1998 (Revised June 1999)
Case

MedSim

An Israeli high-tech start-up has developed an innovative simulator which makes possible non-patient training in medical ultrasound. The marketing function moves to the United States, the largest market, while other functions remain in Israel. The case describes a... View Details

Keywords: Technological Innovation; Training; Health Care and Treatment; Problems and Challenges; Business Startups; Globalized Markets and Industries; Health Industry; Health Industry; Israel; United States

31 Oct 2013
News

Have corporate and government leaders lost accountability?

29 Jun 2021
News

Medical Device Industry Wants Priority at Crowded Ports

16 Mar 2020
News

15 Questions About Remote Work, Answered

April 2006 (Revised May 2009)
Case

Inverness Medical Innovations - Born Global (A)

Ron Zwanziger has just started his third company, having just sold the last one for $1.3 billion to Johnson & Johnson. As part of the deal with J&J, certain assets were transferred to the new company, Inverness Medical Innovations, which, at the time of its creation,... View Details

Keywords: Globalized Firms and Management; Mergers and Acquisitions; Entrepreneurship; Health Care and Treatment; Corporate Finance; Health Industry; Health Industry; Waltham

2008
Case

Eli Lilly: Recreating Drug Discovery for the 21st Century

By: Rebecca Henderson and C. Reavis

Keywords: Innovation and Invention; Health Care and Treatment; Pharmaceutical Industry

July 2000 (Revised September 2005)
Case

Guidant: Radiation Therapy

Describes a potential new approach to treating cardiac disease--radiation therapy. Guidant, a leading medical device maker, faces a choice about whether to pursue this new and risky technology and, if so with what strategy. View Details

Keywords: Entrepreneurship; Decisions; Innovation Strategy; Health Care and Treatment; Product Design; Corporate Strategy; Medical Specialties; Health Industry; Health Industry

September 2013
Article

Testimonials Do Not Convert Patients from Brand to Generic Medication

By: John Beshears, James J. Choi, David Laibson, Brigitte C. Madrian and Gwendolyn Reynolds

Objectives: To assess whether the addition of a peer testimonial to an informational mailing increases conversion rates from brand name prescription medications to lower-cost therapeutic equivalents, and whether the testimonial's efficacy increases when... View Details

Keywords: Testimonial; Peer Information; Social Proximity; Communication; Generic Medication; Familiarity; Marketing Communications; Decision Choices and Conditions; Identity; Health Care and Treatment; Marketing Reference Programs; Power and Influence; Brands and Branding; Health Industry