Potential - Publications - Faculty & Research

23 Mar 2011
Research & Ideas

China’s 60-Year Road from Revolution to World Power

peacetime. With the total economic as well as political-military collapse of the Nationalist regime, the new PRC had a potentially wide range of economic policy options. Its actual choices, however, were narrowed by the ideological... View Details

Keywords: by William C. Kirby

06 Mar 2006
Research & Ideas

Winners and Losers at the Olympics

Cheek and Apolo Anton Ohno and snowboarder Shaun White. What's your analysis of the winners and losers from a marketing point of view? Stephen Greyser: For athletes, marketing is about endorsement value. Meaningful endorsement potential... View Details

Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports

04 Mar 2002
Research & Ideas

Don’t Lose Money With Customers

one part of the big picture when it comes to monitoring customer health." Linking such feedback to relationship performance completes the customer management process loop. This requires tracking profitability at the customer level—a View Details

Keywords: by Peter K. Jacobs

15 Feb 2000
Lessons from the Classroom

Delivering Information Services: A 30-Year Perspective

Drugstore.com can capture in a database all of the current test information available on a particular drug, so that a person can learn about any potential side effects. EE: Are there any non-high-tech cases in the DIS course? Nolan: Oh,... View Details

Keywords: by Staff

01 Jul 2019
Research & Ideas

The Airbnb Lesson for Startups? Success Takes More Than Technology

services. Kost: What does Airbnb need to do to stay close to its customers? Teixeira: A company like Uber is solving a pain point that we have on a routine basis—how to get from point A to point B. Airbnb is solving a potentially bigger... View Details

Keywords: by Danielle Kost; Travel; Tourism

26 Jul 2016
Research & Ideas

Where will Pokémon Go with Your Personal Information?

Shih: It has a lot of potential for misuse and could cause safety problems. It’s going to mine a load of data. The question is: do people really want to share that much information? The bargain on the modern internet is: “You’ll give me... View Details

Keywords: Re: Willy C. Shih; Video Game; Entertainment & Recreation

02 Jun 2003
Research & Ideas

Stuck in Gear: Why Managers Don’t Act

pronounce your company as outstanding. Another potential jinx. Look what happened to Digital Equipment, Kodak, and Wang Laboratories, once lauded by business academics. You build monuments to your success. Resist the urge to construct... View Details

Keywords: by Martha Lagace

01 May 2000
What Do You Think?

Can You Hard-Wire Performance?

capability to draft documentation that protects against all contingencies?; and (8) Can there be a gap between the promise and the capability (a way to improve an organization's performance), or is this too risky? In short, there was a preoccupation with the View Details

Keywords: by James Heskett

05 Nov 2024
Research & Ideas

AI Can Help Leaders Communicate, But Can't Make Employees Listen

the machine wins. The three researchers worked with an unnamed, 800-employee technology company to construct a new game that imitated a specific human: the company’s CEO. They designed a field experiment to assess the potential for AI to... View Details

Keywords: by Ben Rand; Information Technology; Technology

11 Dec 2018
First Look

New Research and Ideas, December 11, 2018

the business models of traditional incumbents and those of potential innovative MSP entrants. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55341 Oral History and Writing the Business History of Emerging Markets... View Details

Keywords: Dina Gerdeman

05 Apr 2016
First Look

April 5, 2016

for your acquisition, find and evaluate the right prospects, avoid the pitfalls that could derail your search, understand why a "dull" business might be the best investment, negotiate a potential deal with the seller, and avoid... View Details

Keywords: Sean Silverthlorne

02 Mar 2015
Research & Ideas

‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat

fulfillment of basic needs, such as Consumer Product Goods and apparel basics, is growing. With customers increasingly ordering these and other products online, potential shoppers have fewer reasons to leave their homes, and the clothing... View Details

Keywords: Re: Rajiv Lal; Retail

01 Nov 2012
Research & Ideas

Book Excerpt: Judgment Calls

blood and hustle might come crashing down was a nontrivial possibility. But so was an increase in revenue that would elevate the company to a whole new league of wealth and market share. Founder and CEO Dal LaMagna chafed at the potential... View Details

Keywords: by Thomas H. Davenport & Brook Manville; Consumer Products

11 May 2011
Research & Ideas

Building a Better Board

company insiders, those most likely to understand a company's technology and customers are its competitors and—in the case of B2B enterprises—its customers. But senior executives from such companies are generally discouraged from serving because of View Details

Keywords: by Carmen Nobel

04 Aug 2009
First Look

First Look: August 4

members have the potential to speak up about important issues, but a growing body of research suggests that they often remain silent instead, out of fear of negative personal and professional consequences. In this chapter, we draw on... View Details

Keywords: Martha Lagace

21 Jul 2008
Research & Ideas

Solving the Marketing Resources Allocation Puzzle

second step, the manager reflects on the demand analysis that was performed and asks which of the potential actions that might be taken would be best for the firm. This too can be accomplished in three basic ways: Descriptive approach:... View Details

Keywords: by Sean Silverthorne

25 Apr 2017
First Look

First Look at New Research, April 25

people prefer the action that saves more lives, despite its being more aversive. Our findings shed light on the formation of moral judgment under normative conflict, the conditions for preference reversal, and the potential polarization... View Details

Keywords: Sean Silverthorne

09 Nov 2009
Research & Ideas

Come Fly with Me: A History of Airline Leadership

industry evolution has focused on disruptive external influences or technological breakthroughs. While disruptive forces can change the direction and potential for an industry, so too can leaders themselves by the manner in which they run... View Details

Keywords: by Sarah Jane Gilbert; Air Transportation

18 Jan 2021
Book

How Thinking Like a Startup Helps Governments Solve More Problems

appropriate and helpful ways now. There’s the mix of a long list of problems, potential solutions, potential solution providers among entrepreneurs in and outside of government that’s a call to action. What... View Details