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Show Results For
- All HBS Web
(7,164)
- People (41)
- News (2,405)
- Research (3,563)
- Events (21)
- Multimedia (189)
- Faculty Publications (3,168)
- 2022
- Working Paper
Category Kings or Commoners? Marketing Shaping and Its Consequences in Nascent Categories
By: Rory McDonald
For a new market category to materialize, someone must actively bring it into existence. Yet it remains a mystery how entrepreneurs, whose resources are stretched thin, can accomplish this task. Prior research emphasizes the importance of market-shaping... View Details
- 28 May 2019
- News
Planting the Seeds of Positive Growth
Governor of Kaduna State Malam Nasir AHMAD El-Rufai (left) and Mira Mehta (right) meet with Nigerian government officials (photo courtesy of Tomato Jos) Mira Mehta (MBA 2014) didn’t set out to become a farmer in northern Nigeria, but today, the company she cofounded,... View Details
- 24 Apr 2014
- News
Ron Shaich (MBA 1978)
Ron Shaich’s (MBA 1978) first venture, a cookie shop in downtown Boston, evolved into Au Bon Pain. His latest—Panera Cares—allows customers to pay only what they can afford at the popular restaurants he owns, Panera Bread. There’s a box for money—and a suggested... View Details
- 24 Apr 2014
- News
Dreaming big for Africa’s future
Tope Lawani (MBA 1995, JD 1996) is cofounder and managing partner of London-based Helios Investments, a private investment firm concentrating on socioeconomic development in Africa. Helios is virtually the only pan-African firm of its kind to be founded and managed by... View Details
- 24 Apr 2014
- News
Helping one child led to improving the lives of thousands
Gerald Chertavian (MBA 1992) volunteered as a Big Brother and saw firsthand how urban youth suffered from a lack of job options. He wrote his HBS application essay about starting a program to connect those young adults with a growing need for entry-level labor. After... View Details
- 01 Oct 2001
- News
Making a World of Difference
Alan B. Slifka On a bus in Israel, two seven-year-old boys talk about their interest in sports. One makes a joke, the other laughs. The boys, one Jewish, one Arab, are new friends. They met at a day camp designed to bring two of the world's most strife-ridden groups... View Details
- Web
Archival Collections - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School
Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details
- Web
Monica Chang | MBA
Monica Chang Social Studies, Secondary in Computer Science Kirkland 2023 Cohort 4 As a student dedicated to public service, I hope to learn more about how technology and entrepreneurship can be harnessed to address complex societal... View Details
- 01 May 2013
- News
Catherine E. Kuehn Price, MBA 1986 & Malcolm K. Price, MBA 1987
her an appreciation for the School’s ability to keep pace with the evolving practice of business. “I’m fascinated by all the changes,” she says. “There’s so much going on with entrepreneurship now,” she says, noting her interest in the... View Details
- 01 Feb 2000
- News
OPM Honors Marty Marshall with Professorship
HBS he held numerous important administrative positions - including chairing the committee that admitted women to the School - and helped establish several schools of management overseas. His interest in entrepreneurship blossomed in the... View Details
- 28 May 2017
- Blog Post
HBS on the Road: Ghana, Nigeria, and Côte d'Ivoire
company and social entrepreneurship focused on youth unemployment to name just two), investors, government ministers, and executives of pan-African companies. And, they were so close knit, and welcomed me warmly into their gatherings. In... View Details
- 01 Mar 2012
- News
Making Finance Personal
company’s culture of innovation that has seen Intuit expand into small-business and web-based products. The key to entrepreneurship and innovation, says Cook, a 1996 recipient of the School’s Alumni Achievement Award, is “solving the... View Details
- 09 Nov 2009
- Research & Ideas
Come Fly with Me: A History of Airline Leadership
Few industries have had the competitive challenges—the literal ups and downs—experienced by the U.S. airline industry since its formation in the 1920s. Consider that its early pioneers had the unenviable task of selling tickets to people who thought airplanes were... View Details
- September 2016 (Revised February 2017)
- Case
ZenRecruit: Sales Coaching and Performance Reviews
By: Mark Roberge
Amara Kaggwa leads the small but rapidly expanding sales team at ZenRecruit, a recruiting software application used by small businesses. Armed with six months of sales performance metrics, Kaggwa is preparing for her monthly performance conversations with two... View Details
Keywords: Entrepreneurial Marketing; Entrepreneurial Sales; Entrepreneurial Sales And Marketing; Marketing; Entrepreneurship; Sales
Roberge, Mark. "ZenRecruit: Sales Coaching and Performance Reviews." Harvard Business School Case 817-041, September 2016. (Revised February 2017.)
- 05 Sep 2008
- Conference Presentation
From Pabst to Pepsi: The deinstitutionalization of social practices and the emergence of entrepreneurial opportunities
By: Shon R. Hiatt, Wesley Sine and Pamela Tolbert
- August 1997 (Revised September 1997)
- Case
Imedia Corporation: The Pricing Decision
Efi Arazi, the president of a start-up called Imedia, must determine an appropriate pricing strategy for an innovation that will change the basis of competition in the cable TV industry. View Details
Kosnik, Thomas J., and Doron Kempel. "Imedia Corporation: The Pricing Decision." Harvard Business School Case 598-005, August 1997. (Revised September 1997.)
- January 1990
- Article
Entrepreneurial Management's Need for a More 'Chaotic' Theory
By: H. H. Stevenson and S. Harmeling
Stevenson, H. H., and S. Harmeling. "Entrepreneurial Management's Need for a More 'Chaotic' Theory." Journal of Business Venturing 5, no. 1 (January 1990): 1–14.
- 1999
- Manual
New Business Ventures and the Entrepreneur, Instructor's Manual
By: H. H. Stevenson, H. I. Grousbeck, M. J. Roberts and A. V. Bhide
- 09 Sep 2015
- News
Entrepreneurship: Increasingly, the Province of the Wealthy
- 20 Apr 2015
- News