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  • All HBS Web  (3,610)
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    • News  (949)
    • Research  (2,115)
    • Events  (8)
    • Multimedia  (71)
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Show Results For

  • All HBS Web  (3,610)
    • People  (15)
    • News  (949)
    • Research  (2,115)
    • Events  (8)
    • Multimedia  (71)
  • Faculty Publications  (1,496)
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  • 01 Jun 1996
  • News

Reinventing Marketing

advertising industry. Other important work is being done by four new assistant professors, including Narakesari Narayandas's study of long-term relationships between manufacturers and vendors, Susan M. Fournier's work on customers' View Details
Keywords: Mary Jane Higgins; Illustration by Peter Hoey
  • 23 Sep 2024
  • Blog Post

2024 Summer Internships in Business & Environment

surplus food to build a more equitable, inclusive, and circular food system by feeding those in need. Carina's role prior to HBS was Brand Manager at Little Leaf Farms, an indoor agriculture startup. View Details
  • 06 Dec 2021
  • News

The Sparkles in Our Skies

Hagemann. “It’s really about focusing on an industry that has for so long been allowed to use the planet as a bank that it will continue to borrow from and never pay back.” Consumer education is a long and... View Details
Keywords: April White; Nonstore Retailers; Retail Trade
  • 20 Dec 2016
  • Research & Ideas

The 10 Most Popular 'Cold Call' Podcasts

What do Stella McCartney, Apple, Netflix, and Wal-Mart have in common? They were all subjects of the most popular episodes of Harvard Business School's Cold Call podcast in the last year. Twice monthly, host View Details
Keywords: Re: Multiple Faculty
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

benefit. In the first instance, observing that millions of people connect to friends and strangers on social platforms, some companies have chosen to enter the fray in a similar way, by trying to build relationships with people online as... View Details
  • 04 Mar 2022
  • Blog Post

Advice from My HBS Career Journey in Renewable Energy

don't limit yourself. If you think you want to go into a startup then try it, but try VC too. It's great to utilize the in-semester internship time if you think you can manage it because you will get experience in a brand new area that... View Details
  • 02 Apr 2014
  • What Do You Think?

Has the Post-Capitalist Economy Finally Arrived?

"new economy." Warren Buffett was telling us that we had not—that real assets, book value, and good brands still mattered—but many didn't believe him. Now questions are again arising about whether... View Details
Keywords: by James Heskett; Service
  • 13 Jun 2017
  • News

Finding Common Ground

Church, Virginia, with his wife and three children, “They told me, ‘Oh sorry, we’ve closed.’ The upside was that my severance paid for a new company.” That company was the Delve Group, which focused on View Details
Keywords: Ralph Ranalli
  • 07 Sep 2021
  • News

Skydeck Voices: For My Next Act

been a faculty member for 33 years after a career on Wall Street. And now I'm taking over a brand new university that’s just been established. Find your core mission. Find the thing that you're passionate... View Details
  • 30 Nov 2017
  • News

Happy Meals (Are Here Again)

Within—Almost 90% of McDonald’s in the US are owned and operated by franchisees. Paulo Pena (MBA 2004) runs the rest. Hear from Kristy Cunningham on the all-day breakfast initiative on the Skydeck podcast Five days after the call,... View Details
Keywords: Dan Morrell; photographed by Saverio Truglia
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

years of experience at the likes of Procter & Gamble and Johnson & Johnson, decided to set himself up as Spain's first pizza magnate and founded TelePizza. He believed that customers in Spain—and,... View Details
Keywords: by Walter Kuemmerle
  • 26 Mar 2012
  • Research & Ideas

What Neuroscience Tells Us About Consumer Desire

electrical current, they pressed the lever over and over again, hundreds of times per hour, foregoing food or sleep, until many of them dropped dead from exhaustion. Further research found pleasure centers exist in human brains, too.... View Details
Keywords: by Carmen Nobel; Consumer Products
  • 01 Sep 2015
  • News

The Business of Love

inspiration boards with images ranging from playful to sexy to Brooklyn, to get a better sense of the brand Jess Deckinger describes as “warm and fuzzy,” and “a cooler way to... View Details
Keywords: April White
  • 01 Dec 2003
  • News

Can Manufacturing Keep Its Edge?

it far because there’s a lot of air you’re moving around,” he explains. “This is very much a local business.” Consumer preference for plastic and the marketing trend toward rejuvenating a brand with new... View Details
Keywords: Julia Hanna; Manufacturing
  • 09 Mar 2020
  • Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

demand for the various allergy products, which included several brands and package quantities, while modeling algorithmic price competition by the firms. When compared with a simulation in which each firm... View Details
Keywords: by Kristen Senz; Retail
  • 01 Sep 2009
  • News

Read All About It!

situations. The author of Brand New: How Entrepreneurs Earned Consumers’ Trust from Wedgwood to Dell and The Power of Commerce: Economy and Governance in the First British... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools
  • Profile

Prita Kumar

studios, subscribers get high quality instruction on demand for as little as $9.99 a month, far less than the cost of a fitness club membership. This is not your 1980s-vintage Jane Fonda workout. Booya is a multi-layered destination fitness video platform with real... View Details
  • 01 Jan 2007
  • News

Sir Martin S. Sorrell, MBA 1968

mammoth charitable foundation created by the combined wealth of Bill and Melinda Gates and Warren Buffett. "We have evidence," Sorrell says, "that young consumers are more emotionally connected to View Details
  • Web

Finalists | New Venture Competition

Finalists Business Track, 2025 Accio Alex Zannos (MBA 2025) Sara Ballantyne (MS/MBA 2025) Streamline and automates the hardware manufacturing process. Argus Systems Lisa Yan (MBA 2025) Drew Borinstein (MBA 2025) Accelerating AI model... View Details
  • 01 Jan 2002
  • News

Marjorie M.T. Yang (MBA '76)

to try to improve the livelihood of every member of the company." When you go into a store looking for a stylish, well-made shirt, the designer brands jump out at you-names like Hugo Boss, Tommy Hilfiger, View Details
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