website - Publications - Faculty & Research

13 Nov 2013
Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

Porsche person wouldn't do that because that shows a lack of respect to the car.' " Method #2—The "Not Real" Strategy: Derogating the legitimacy of the brand extension product itself. Porsche claims on its website that... View Details

Keywords: by Carmen Nobel; Consumer Products; Food & Beverage; Auto

11 Apr 2011
Lessons from the Classroom

Teaching a ‘Lean Startup’ Strategy

course, Eisenmann teaches cases on cloud storage company Dropbox and the social search service Aardvark. Both firms' founders were early practitioners of the lean startup method. The Dropbox team initially announced a bare-bones version of its service on the View Details

Keywords: by Carmen Nobel; Technology; Computer

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ICHOM - Institute For Strategy And Competitiveness

ICHOM grew out the conviction that the universal development and reporting of patient outcomes by medical condition is the single greatest enabler of delivery system transformation. Learn more about Value-Base Health Care Delivery Learn more about the International... View Details

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Rafaella Sadun | About

Italiana, " the highest-ranking order of the Republic awarded for “merit acquired by the nation” in 2021. In 2022 she was awarded the Prize “Fondazione de Sanctis per le Scienze Economiche.” Sadun received her PhD in Economics from the London School of Economics.... View Details

18 Sep 2017
Research & Ideas

'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

that the clip was a digitally produced video promotion for German clothing company KillaThrill—the name on the logo. “Two-thirds of people who see it won’t ever know it’s an ad,” Deighton says. “But the people who see what it’s for and get to the company View Details

Keywords: by Dina Gerdeman; Advertising; Technology

30 Jun 2022
News

Scaling Hope

employers use it today. D’Antonio also is helping to fund research into the treatment of addiction, and he recently penned a moving collection of essays—“Love the Kid, Hate the Disease”—that he released as a website... View Details

23 Mar 2023
News

Winners Crowned in 2023 Alumni New Venture Competition

home the top cash prize of $75,000. Runner Up winner Hue earned a $25,000 prize. Led by cofounders Janvi Shah, Nicole Clay, and Sylvan Guo (all MBA 2022), Hue helps brands and retailers embed TikTok-style shoppable videos on its e-commerce View Details

04 Dec 2019
Book

Creating the Experimentation Organization

When customers log onto Booking.com—the world’s largest online accommodations platform—they might naturally assume they are seeing the same website as every other customer logged on at the same time. In fact, Booking is running... View Details

Keywords: by Michael Blanding

24 Oct 2019
Blog Post

Harvard’s JD/MBA: Viroopa Volla (JD/MBA 2021) Answers Your Questions

applicants are required to take either the GMAT or the GRE. HLS applicants are required to take either the GRE or the LSAT. It is a matter of personal preference in deciding which to take but would also make sense just to take the GRE. The View Details

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Career Support - Business & Environment

(Ongoing) Career & Professional Development Office Once matriculated, you will have access to myHBS (login required) which connects you to classmates, course work, and the CPD website (login required) . You can access a wealth of... View Details

21 Oct 2015
Research & Ideas

How to Predict if a New Business Idea is Any Good

In 2008, entrepreneur Brian Chesky and his two San Francisco roommates made the rounds of Silicon Valley VC firms with what they thought was a great idea: a website and mobile app that would allow homeowners to open their homes to... View Details

Keywords: by Michael Blanding; Accommodations; Financial Services

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Join the MOC Affiliate Network - Institute For Strategy And Competitiveness

affiliate website with extensive course content, resources for instructors, and individualized sites for each institution to disseminate content to students. Teaching materials include nearly 40 Harvard Business School case studies,... View Details

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HBS - Financials | Supplemental Financial Information

editorial section of the HBP website features motivational lessons and practical insights on a range of topics. Revenue from Corporate Learning declined 7 percent from the prior year. As a result of COVID-19, many corporate clients... View Details

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Frequently Asked Questions | HBS Online

courses no longer on the HBS Online website? You can now find all Harvard Online courses on the Harvard Online website . While these programs will still be delivered via HBS Online’s course platform, they’ve been moved to a separate View Details

16 Sep 2020
Blog Post

Turning a Moment into a Movement: Interview with Anti-Racism Fund Co-Founders Kenneth and Kevin Chenault

their expertise on what we don’t know.” For example, without a background in website design, the ARF founders turned to Kevin’s classmate, Brendan Lind (JD/MBA 2023) who designed the organization’s online presence used for sharing... View Details

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In the News - Creating Emerging Markets

on a new website by the Business History Initiative. Ritu Kumar Featured in Harvard Business School Study The iconic fashion designer Ritu Kumar has become one of the first Indian women entrepreneurs to be featured in the Harvard Business... View Details

07 Feb 2019
Book

How Big Companies Can Outrun Disruption

Rediscovering Schumpeter: The Power of Capitalism On Target: Rethinking the Retail Website Are Technology Companies Ripe for Disruption? What do you think of this research? What should dinosaur companies do to fight an extinction event?... View Details

Keywords: by Martha Lagace

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Entrepreneurial Support - Business & Environment

please visit the Rock Center for Entrepreneurship’s website . HBS EC Course - Tough Tech Ventures - Joshua Lev Krieger and Jim Matheson While tough technology has the potential to transform incumbent industries and tackle our most... View Details

09 Mar 2015
Research & Ideas

Why Entrepreneurs Should Go Work for Government

example, follows other federal efforts like 18F and the Presidential Innovation Fellows to streamline government websites and electronic records—adapting from models in the UK and elsewhere. "We have many talented people in... View Details