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Show Results For
- All HBS Web
(1,011)
- News (213)
- Research (596)
- Events (2)
- Multimedia (1)
- Faculty Publications (171)
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- 22 Feb 2011
- Research & Ideas
The Most Important Management Trends of the (Still Young) Twenty-First Century
perhaps even more importantly, engaging in CSR-activities on a customer-by-customer basis allows firms to calculate a return-on-investment for such activities: Do customers who we involve in our charitable... View Details
Keywords: by Sean Silverthorne
- 10 Jun 2002
- Research & Ideas
How to Look at Globalization Now
Case Study and a Model," you tackle this widely held belief. Is it borne out by reality? What surprised you about the experience of STAR TV in Asia? Ghemawat: It is widely believed that globally standardized product varieties are displacing locally View Details
Keywords: by Martha Lagace
- 12 Mar 2019
- First Look
New Research and Ideas, March 12, 2019
emergent machine of the sovereign state. Yet such strategic interaction rarely yielded a decisive victory for either the secular state or for religion. By tracing how state-builders engaged religious institutions, elites, and attachments,... View Details
Keywords: Dina Gerdeman
- 07 Sep 2020
- Research & Ideas
How to Help Small Businesses Survive COVID's Next Phase
online. An Alignable survey found that 25 percent of respondents were turning to social media to reach customers while 18 percent were engaging them through email. [div class=infogram-embed... View Details
- 08 Mar 2016
- First Look
March 8, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=50700 How Do Customers Respond to Increased Service Quality Competition? By: Buell, Ryan W., Dennis Campbell, and Frances X. Frei Abstract—When does increased service quality competition lead... View Details
Keywords: Sean Silverthorne
- 15 Dec 2014
- Research & Ideas
Deconstructing the Price Tag
view pricing can be found in the article Brain Marketing: Is the Product Worth the Price?.) "One of the big takeaways from my perspective is that this opens up the door to companies considering engaging their View Details
- 15 Oct 2012
- Research & Ideas
Why Business IT Innovation is so Difficult
chains, and speeding communications. The result: "People can spend more time thinking up new products and servicing customers, and less time checking boxes." To get there, most firms must be willing to engage in radical change and... View Details
Keywords: by Maggie Starvish
- 26 Jan 2016
- First Look
January 26, 2016
from World War II Internment Firm Trade By: Cohen, Lauren, Umit Gurun, and Christopher J. Malloy Abstract—We demonstrate that simply by using the ethnic makeup surrounding a firm’s location, we can predict, on average, which trade links are valuable for firms. Using... View Details
Keywords: Sean Silverthorne
- 27 Jul 2019
- Op-Ed
Does Facebook's Business Model Threaten Our Elections?
unconcerned. Engagement on various applications on the Facebook platform is up. Users appear comfortable with the trade they make to give up privileged information in exchange for a range of convenient and free services. Without a push by... View Details
Keywords: by George Riedel
- 23 Jul 2013
- First Look
First Look: July 23
Relationships Using CRM By: Avery, Jill, and Susan Fournier Abstract—With incidences in the 20%-25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their View Details
Keywords: Anna Secino
- 21 Jan 2020
- Research & Ideas
Lessons for Retailers from the Rebirth of Indie Bookstores
As big box bookstores Barnes & Noble and Borders spread across the landscape in the 1990s, retail observers sounded the death knell for small, independent booksellers. But they had no idea of the onslaught that was coming. Amazon.com launched in 1995, offering... View Details
- 05 Nov 2024
- Book
Building the Road to 'Small Business Utopia' with AI and Fintech
great sense of their cash flow, the sales they might make, when customers will pay, or what cash needs they could have based on the season or a new contract. Small businesses have low cash buffers, and a miscalculation, late payment, or... View Details
- 13 Sep 2016
- First Look
September 13, 2016
misbehavior, yet failed to notice it. To explain such inaction, management scholars have been developing the area of behavioral ethics and the more specific topic of bounded ethicality—the systematic and predictable ways in which even good people View Details
- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
companies to look at products the way customers do: as a way to get a job done. Are You a Level-Six Leader? (23,834) http://hbswk.hbs.edu/item/6752.html Published: July 6, 2011 Asking the question, whom do you serve? is a powerful vector... View Details
Keywords: by Staff
- 02 Mar 2015
- Research & Ideas
Retail Reaches a Tipping Point—Which Stores Will Survive?
experience and allow them to dream about and complete bigger projects. Lal: There is the potential to use the Internet to make your store more valuable, like Home Depot does in letting you plan a project online and then coming into the store to discuss it with someone.... View Details
- 21 May 2007
- Research & Ideas
Fixing the Marketing-CEO Disconnect
Similarly, Kinko's was measuring on-time performance for copying large batch jobs for their corporate accounts. Their staff was thus engaged in back office activities to generate these copies. However in actuality, their View Details
Keywords: by Sean Silverthorne
- 08 Jan 2018
- Research & Ideas
The Startling Percentage of Financial Advisors with Misconduct Records
30 percent of the bad apples in the study were repeat offenders, with an advisor with a past record of misconduct five times more likely to engage in misconduct again in any given year. Advisors were particularly apt to prey on View Details
- 19 Nov 2019
- Op-Ed
Gender Bias Complaints against Apple Card Signal a Dark Side to Fintech
customers be able to see what pieces of data may have led to a loan rejection or a lower credit limit? Should regulators have access to the algorithms and test them for the impact they have on underserved or protected classes? The Apple... View Details
- 29 Feb 2016
- HBS Case
Bigbelly's Big Bet on the Digital Trash Can
customers notorious for labyrinthine procurement processes and glacial sales cycles. At the same time, Weiss reasons, if approached in the right way, selling to the public sector can amount to a huge opportunity for the right business.... View Details
- 06 May 2008
- First Look
First Look: May 6, 2008
series of options in the future and their subsequent revealed preferences over those options. Using a novel panel data set, we analyze the film rental and return patterns of a sample of online DVD rental customers over a period of four... View Details
Keywords: Martha Lagace