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- All HBS Web
(519)
- News (110)
- Research (350)
- Multimedia (9)
- Faculty Publications (247)
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- June 2023
- Exercise
Clash of Two Giants Simulation Exercise Instructions
By: Feng Zhu and Marco Iansiti
Many markets are organized around platforms that connect consumers with complimentary applications and services. These platforms are two-sided because both sides - consumers and those providing applications or services - need access to the same platform to interact. A... View Details
Keywords: Platform Strategies; Technology Platform; Customer Acquisition; Network Effects; Digital Platforms; Marketplace Matching; Strategy
Zhu, Feng, and Marco Iansiti. "Clash of Two Giants Simulation Exercise Instructions." Harvard Business School Exercise 623-092, June 2023.
- September 2015 (Revised October 2017)
- Case
Vistron Inc.: The Z Glass Project
By: Roy Shapiro and Marco Iansiti
Keywords: Technology Industry
Shapiro, Roy, and Marco Iansiti. "Vistron Inc.: The Z Glass Project." Harvard Business School Case 616-002, September 2015. (Revised October 2017.)
- July 1994
- Case
Microsoft: Multimedia Publications (A)
By: Marco Iansiti and Ellen Stein
Microsoft Corp. has built a highly successful business around computer software (both applications and system software) using a particular organizational structure. Now that the company has chosen to enter the consumer market with a CD-ROM product, how should Microsoft... View Details
Keywords: Product Development; Organizational Structure; Applications and Software; Design; Expansion; Consumer Products Industry; Information Technology Industry; Washington (state, US)
Iansiti, Marco, and Ellen Stein. "Microsoft: Multimedia Publications (A)." Harvard Business School Case 695-005, July 1994.
- September 1990
- Background Note
Note on High-Temperature Superconductivity
By: Oscar Hauptman and Marco Iansiti
Hauptman, Oscar, and Marco Iansiti. "Note on High-Temperature Superconductivity." Harvard Business School Background Note 691-017, September 1990.
- 1 Oct 2002
- Conference Presentation
Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation
By: Alan MacCormack and Marco Iansiti
MacCormack, Alan, and Marco Iansiti. "Intellectual Property, Architecture, and the Management of Technological Transitions: Evidence from Microsoft Corporation." Paper presented at the Global Acquisition, Protection, and Leveraging of Technological Competencies, Katz Graduate School of Business, October 01, 2002.
- 2002
- Working Paper
The New Operational Dynamics of Business Ecosystems: Implications for Policy, Operations and Technology Strategy
By: Marco Iansiti and Roy Levien
Iansiti, Marco, and Roy Levien. "The New Operational Dynamics of Business Ecosystems: Implications for Policy, Operations and Technology Strategy." Harvard Business School Working Paper, No. 03-030, September 2002.
- November 2015
- Case
Upwork: Reimagining the Future of Work
By: Feng Zhu, Rory McDonald, Marco Iansiti and Aaron Smith
Upwork, the world's largest freelance talent platform, was the result of a merger between the two leading online freelancing companies in 2014, Elance and oDesk. After the merger, the company operated as Elance-oDesk and continued to manage two online... View Details
Keywords: Platforms; Employment; Digital Platforms; Market Transactions; Business Processes; Information Technology; Internet and the Web; Job Search
Zhu, Feng, Rory McDonald, Marco Iansiti, and Aaron Smith. "Upwork: Reimagining the Future of Work." Harvard Business School Case 616-027, November 2015.
- January 2001
- Article
Developing Products on 'Internet Time': The Anatomy of a Flexible Development Process
MacCormack, Alan, Roberto Verganti, and Marco Iansiti. "Developing Products on 'Internet Time': The Anatomy of a Flexible Development Process." Management Science 47, no. 1 (January 2001).
- April 2009
- Case
SAP AG: Orchestrating the Ecosystem
By: Marco Iansiti and Karim R. Lakhani
Business ecosystems require careful orchestration and strategic choices regarding make/buy/partner decisions and membership access. This case examines the strategic and technological issues related to managing SAP's thriving ecosystem of user communities, software... View Details
Keywords: Decision Choices and Conditions; Organizational Structure; Partners and Partnerships; Business Strategy; Technology Industry
Iansiti, Marco, and Karim R. Lakhani. "SAP AG: Orchestrating the Ecosystem." Harvard Business School Case 609-069, April 2009.
- 2006
- Working Paper
The Business of Free Software: Enterprise Incentives, Investment, and Motivation in the Open Source Community
By: Marco Iansiti and Gregory L. Richards
Iansiti, Marco, and Gregory L. Richards. "The Business of Free Software: Enterprise Incentives, Investment, and Motivation in the Open Source Community." Harvard Business School Working Paper, No. 07-028, November 2006.
- October 1996 (Revised April 1997)
- Case
Team New Zealand (B)
By: Marco Iansiti and Alan D. MacCormack
Keywords: New Zealand
Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (B)." Harvard Business School Case 697-041, October 1996. (Revised April 1997.)
- fall/winter 1998
- Article
Envisioning IT-Enabled Innovation
By: Michael E. McGrath and Marco Iansiti
McGrath, Michael E., and Marco Iansiti. "Envisioning IT-Enabled Innovation." PRTM's Insight (fall/winter 1998).
- 28 Aug 2012
- First Look
First Look: August 28
attributable to comparability. Together, the findings are consistent with mandatory IFRS adoption improving comparability and thus leading to capital market benefits by reducing insiders' ability to exploit private information. Epistemic... View Details
Keywords: Sean Silverthorne
- December 2, 2002
- Other Article
The Secret of How Microsoft Stays on Top
By: Alan D. MacCormack, Marco Iansiti and Sean Silverthorne
MacCormack, Alan D., Marco Iansiti, and Sean Silverthorne. "The Secret of How Microsoft Stays on Top." Harvard Business School Working Knowledge (December 2, 2002). (Interview.)
- April 2014
- Case
Ford Motor Company: Blueprint for Mobility
By: Karim R. Lakhani, Marco Iansiti and Noah Fisher
Mark Fields, Ford Motor Company's COO, had to ensure the company's current business model of building cars and trucks remained strong, while concurrently navigating the company into the rapidly expanding industry of personal mobility. Personal mobility required new... View Details
Keywords: Automobiles; Automobile Manufacturing; Ford Motor Company; Mark Fields; Blueprint For Mobility; Dearborn; Michigan; Car Sharing; Parking; On-demand Ride Sharing; Strategy; Business Model; Auto Industry; Michigan; United States
Lakhani, Karim R., Marco Iansiti, and Noah Fisher. "Ford Motor Company: Blueprint for Mobility." Harvard Business School Case 614-018, April 2014.
- January 1998
- Case
Staples (B)
By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
Keywords: Marketing; Personal Development and Career; Entrepreneurship; Management Skills; Retail Industry
Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Staples (B)." Harvard Business School Case 898-158, January 1998.
- January 1998 (Revised September 1998)
- Case
Staples (A)
By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
Chronicles development of a new business concept. Starts with Stemberg's search for a new employment opportunity, then provides details of his decision to launch a new venture concept through careful matching of personal capabilities and experience against a variety of... View Details
Keywords: Marketing; Personal Development and Career; Entrepreneurship; Management Skills; Retail Industry
Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Staples (A)." Harvard Business School Case 898-157, January 1998. (Revised September 1998.)
- Article
Organization Design and Effectiveness over the Innovation Life Cycle
By: George Westerman, F. Warren McFarlan and Marco Iansiti
Westerman, George, F. Warren McFarlan, and Marco Iansiti. "Organization Design and Effectiveness over the Innovation Life Cycle." Organization Science 17, no. 2 (March–April 2006): 230–238.
- September 2022 (Revised July 2023)
- Case
Data Privacy in Practice at LinkedIn
Bojinov, Iavor, Marco Iansiti, and Seth Neel. "Data Privacy in Practice at LinkedIn." Harvard Business School Case 623-024, September 2022. (Revised July 2023.)
- 2006
- Working Paper
Information Technology and the Growth of the Firm: A Process Theory Perspective
By: David James Brunner, Bradley R. Staats, Marco Iansiti and George Favaloro