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  • January 2010 (Revised May 2011)
  • Teaching Note

Qualcomm Incorporated 2009 and Qualcomm Incorporated 2011 Update (TN)

By: David B. Yoffie
Teaching Note for 710433. View Details
Keywords: Telecommunications Industry
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Yoffie, David B. "Qualcomm Incorporated 2009 and Qualcomm Incorporated 2011 Update (TN)." Harvard Business School Teaching Note 710-445, January 2010. (Revised May 2011.)
  • December 2008
  • Teaching Note

LinkedIn Corp., 2008 (TN)

By: David B. Yoffie
Teaching Note for [709426]. View Details
Keywords: Internet and the Web; Social and Collaborative Networks; Rank and Position; Job Search; Revenue; Competition; Valuation; Financing and Loans; Mergers and Acquisitions
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Yoffie, David B. "LinkedIn Corp., 2008 (TN)." Harvard Business School Teaching Note 709-432, December 2008.
  • April 2007
  • Teaching Note

iPod vs. Cell Phone: A Mobile Music Revolution? (TN)

By: David B. Yoffie
Teaching note to 707419. View Details
Keywords: Music Entertainment; Emerging Markets; Brands and Branding; Sales; Opportunities; Price; Business Model; Mobile and Wireless Technology; Digital Platforms; Service Delivery; Music Industry
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Yoffie, David B. "iPod vs. Cell Phone: A Mobile Music Revolution? (TN)." Harvard Business School Teaching Note 707-548, April 2007.
  • June 2006
  • Teaching Note

Apple Computer, 2006 (TN)

By: David B. Yoffie
Teaching Note to 706496. View Details
Keywords: Information Technology Industry
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Yoffie, David B. "Apple Computer, 2006 (TN)." Harvard Business School Teaching Note 706-513, June 2006.
  • January 2006
  • Teaching Note

E Ink in 2005 (TN)

By: David B. Yoffie
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Yoffie, David B. "E Ink in 2005 (TN)." Harvard Business School Teaching Note 706-477, January 2006.
  • August 2003
  • Case

Wintel (E): From Multi-Market Contact to Multi-Geographic Contact

By: David B. Yoffie
Supplements the (A) case. View Details
Keywords: Computer Industry
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Yoffie, David B. "Wintel (E): From Multi-Market Contact to Multi-Geographic Contact." Harvard Business School Case 704-423, August 2003.
  • July 2002
  • Teaching Note

Cola Wars Continue: Coke and Pepsi in the Twenty-First Century, TN

By: David B. Yoffie
Teaching Note for (9-702-442). View Details
Keywords: Food and Beverage Industry; United States
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Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in the Twenty-First Century, TN." Harvard Business School Teaching Note 703-403, July 2002.
  • September 1988
  • Supplement

Maxtor Corp.: George Scalise, CEO: Simulated Meeting of the Semiconductor Industry Assoc. 2/25/88, Video

By: David B. Yoffie
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Yoffie, David B. "Maxtor Corp.: George Scalise, CEO: Simulated Meeting of the Semiconductor Industry Assoc. 2/25/88, Video." Harvard Business School Video Supplement 889-506, September 1988.
  • September 1987
  • Supplement

Lotus Development Corp.: Entering International Markets, Video

By: David B. Yoffie
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Yoffie, David B. "Lotus Development Corp.: Entering International Markets, Video." Harvard Business School Video Supplement 888-503, September 1987.
  • May 1998
  • Teaching Note

Retail in Mexico,1993 TN

By: David B. Yoffie
Teaching Note for (9-793-144). View Details
Keywords: Retail Industry; United States; Mexico
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Yoffie, David B. "Retail in Mexico,1993 TN." Harvard Business School Teaching Note 798-109, May 1998.
  • November 1997
  • Case

Microsoft Goes Online: MSN 1996

By: David B. Yoffie
Explores Microsoft's decision to enter the online services industry in the light of its competition and the growing importance of the Internet. Significant issues include the cost and availability of content, telecomm/Internet access costs, competition with the World... View Details
Keywords: Cost Management; Growth and Development; Market Entry and Exit; Strategy; Competitive Advantage; Web; Information Technology Industry
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Yoffie, David B. "Microsoft Goes Online: MSN 1996." Harvard Business School Case 798-019, November 1997.
  • April 1994
  • Teaching Note

CF MotorFreight in 1992 TN

By: David B. Yoffie
Teaching Note for (9-793-100). View Details
Keywords: Rank and Position; Competition; Labor Unions; Profit
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Yoffie, David B. "CF MotorFreight in 1992 TN." Harvard Business School Teaching Note 794-140, April 1994.
  • May 1992 (Revised January 1993)
  • Teaching Note

Apple Computer--1992, Teaching Note

By: David B. Yoffie
Teaching Note for (9-792-081). View Details
Keywords: Computer Industry
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Yoffie, David B. "Apple Computer--1992, Teaching Note." Harvard Business School Teaching Note 792-098, May 1992. (Revised January 1993.)
  • July 1993 (Revised May 1998)
  • Teaching Note

The Transformation of IBM; The Transformation of IBM, Supplement TN

By: David B. Yoffie
Teaching Note for (9-391-073) and (9-792-105). View Details
Keywords: Computer Industry
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Yoffie, David B. "The Transformation of IBM; The Transformation of IBM, Supplement TN." Harvard Business School Teaching Note 394-036, July 1993. (Revised May 1998.)
  • February 1988 (Revised May 1998)
  • Teaching Note

Semiconductor Industry Association and the Trade Dispute with Japan, The, (A), (B), (C), and Supplements, TN

By: David B. Yoffie
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Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The, (A), (B), (C), and Supplements, TN." Harvard Business School Teaching Note 388-103, February 1988. (Revised May 1998.)
  • December 1984 (Revised February 1986)
  • Supplement

Kennedy and the Balance of Payments, Exercise Worksheet (Answers)

By: David B. Yoffie
Supplements the case. View Details
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Yoffie, David B. "Kennedy and the Balance of Payments, Exercise Worksheet (Answers)." Harvard Business School Supplement 385-243, December 1984. (Revised February 1986.)
  • 2023
  • Article

A Randomized Trial of Behavioral Nudges Delivered through Text Messages to Increase Influenza Vaccination among Patients with an Upcoming Primary Care Visit

By: Mitesh S. Patel, Katherine L. Milkman, Linnea Gandhi, Heather N. Graci, Dena Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Jake Rothschild, Modupe Akinola, John Beshears, Jonathan E. Bogard, Alison Buttenheim, Christopher Chabris, Gretchen B. Chapman, James J. Choi, Hengchen Dai, Craig R. Fox, Amir Goren, Matthew D. Hilchey, Jillian Hmurovic, Leslie John, Dean Karlan, Melanie Kim, David Laibson, Cait Lamberton, Brigitte C. Madrian, Michelle N. Meyer, Maria Modanu, Jimin Nam, Todd Rogers, Renante Rondina, Silvia Saccardo, Maheen Shermohammed, Dilip Soman, Jehan Sparks, Caleb Warren, Megan Weber, Ron Berman, Chalanda N. Evans, Seung Hyeong Lee, Christopher K. Snider, Eli Tsukayama, Christophe Van den Bulte, Kevin G. Volpp and Angela L. Duckworth
Purpose: To evaluate if nudges delivered by text message prior to an upcoming primary care visit can increase influenza vaccination rates.
Design: Randomized, controlled trial.
Setting: Two health systems in the Northeastern US between September 2020 and... View Details
Keywords: Vaccination; Health Care and Treatment; Interpersonal Communication; Communication Technology; Behavior; Health Industry
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Patel, Mitesh S., Katherine L. Milkman, Linnea Gandhi, Heather N. Graci, Dena Gromet, Hung Ho, Joseph S. Kay, Timothy W. Lee, Jake Rothschild, Modupe Akinola, John Beshears, Jonathan E. Bogard, Alison Buttenheim, Christopher Chabris, Gretchen B. Chapman, James J. Choi, Hengchen Dai, Craig R. Fox, Amir Goren, Matthew D. Hilchey, Jillian Hmurovic, Leslie John, Dean Karlan, Melanie Kim, David Laibson, Cait Lamberton, Brigitte C. Madrian, Michelle N. Meyer, Maria Modanu, Jimin Nam, Todd Rogers, Renante Rondina, Silvia Saccardo, Maheen Shermohammed, Dilip Soman, Jehan Sparks, Caleb Warren, Megan Weber, Ron Berman, Chalanda N. Evans, Seung Hyeong Lee, Christopher K. Snider, Eli Tsukayama, Christophe Van den Bulte, Kevin G. Volpp, and Angela L. Duckworth. "A Randomized Trial of Behavioral Nudges Delivered through Text Messages to Increase Influenza Vaccination among Patients with an Upcoming Primary Care Visit." American Journal of Health Promotion 37, no. 3 (2023): 324–332.
  • 24 Feb 2009
  • First Look

First Look: February 24, 2009

Entrepreneurship and the History of Globalization Authors:G. Jones and R. Daniel Wadhwani Publication:In The Act of Accumulation. Essays in Honor of Gyorgy Kover, edited by J. Klement, K. Halmos, A. Pogany, and View Details
Keywords: Martha Lagace
  • 16 Mar 2010
  • First Look

First Look: March 16

Purchase this case:http://cb.hbsp.harvard.edu/cb/product/110007-PDF-ENG 1366 Technologies Joseph B. Lassiter, Ramana Nanda, and David KironHarvard Business School Case 810-005 Just months after declaring... View Details
Keywords: Martha Lagace
  • April 2021
  • Teaching Note

Social Media War 2021: Snap vs. Facebook vs. TikTok

By: David B. Yoffie and Daniel Fisher
This teaching note provides analysis and a teaching plan for the Social Media War 2021: Snap vs. Facebook vs. TikTok case. View Details
Keywords: Strategy Development; Competitor Analysis; Strategy; Network Effects; Competitive Strategy; Decision Choices and Conditions; Social Media
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Yoffie, David B., and Daniel Fisher. "Social Media War 2021: Snap vs. Facebook vs. TikTok." Harvard Business School Teaching Note 721-449, April 2021.
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