by Christopher A. Bartlett - Publications - Faculty & Research

July 1999
Supplement

Jan Eriksson of Novartis Indonesia

By: Christopher A. Bartlett and Carin-Isabel Knoop

A follow-up interview, in Summer 1998, with the protagonist of the Novartis Indonesia case series. He describes ongoing strategy and activities. View Details

Keywords: Strategy; Pharmaceutical Industry; Indonesia

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1998
Book

Managing Across Borders: The Transnational Solution

By: Christopher A. Bartlett and Sumantra Ghoshal

Keywords: Cross-Cultural and Cross-Border Issues; Multinational Firms and Management

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2003
Chapter

What Is a Global Manager?

By: Christopher A. Bartlett and Sumantra Ghoshal

Keywords: Globalized Firms and Management

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2003
Chapter

Managing Across Borders: New Organizational Responses

By: Christopher A. Bartlett and Sumantra Ghoshal

Keywords: Globalized Firms and Management; Cross-Cultural and Cross-Border Issues; Organizational Change and Adaptation

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July 2002
Article

Strategic Advantage

By: Christopher A. Bartlett and Sumantra Ghoshal

Keywords: Strategy

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November 1990 (Revised August 1992)
Case

Corning, Inc.: A Network of Alliances

By: Christopher A. Bartlett and Ashish Nanda

Describes James Houghton's actions in assuming the role of CEO at Corning in the midst of a recession. Not only must he turn around operating performance, he must also revitalize a demoralized organization and set a new, clear strategic direction. In doing so, the case... View Details

Keywords: Business Cycles; Policy; Leading Change; Organizational Change and Adaptation; Performance Expectations; Partners and Partnerships; Business Strategy

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01 Oct 2001
News

Finding Their Way

their story? In response to the unexpected — made manifest in challenges and opportunities — lives of meaning and excellence have emerged. Barbara A. Bry Christopher Cox Margaret Hanson Costan Guy de Chazal... View Details

Keywords: Management

March 1981 (Revised October 1998)
Supplement

Corning Glass Works International (B1)

By: Christopher A. Bartlett and Michael Y. Yoshino

Supplements the (A) case. View Details

Keywords: Manufacturing Industry

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May 1992 (Revised January 2000)
Case

Asea Brown Boveri

By: Robert L. Simons and Christopher A. Bartlett

In 1987, two European rivals--Asea AB of Sweden and BBC Brown Boveri Ltd. of Switzerland--merged to form Asea Brown Boveri. The new company employed 150,000 employees in 850 legal entities operating in 140 countries. The case describes the challenges facing Percy... View Details

Keywords: Mergers and Acquisitions; Globalization; Problems and Challenges; Leadership Style; Selection and Staffing; Organizational Structure; Reports

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November 1981
Supplement

Corning Glass Works International, Part I, Interviews with Division Managers, Video

By: Christopher A. Bartlett and Michael Y. Yoshino

Presents tapes of interviews with Forrest Behm (previously president of Corning International), Bill Hudson (ex-country manager, international business manager, world board chairman, and current product division manager), and Van Campbell (corporate treasurer).... View Details

Keywords: Globalized Firms and Management; Global Strategy; Consumer Products Industry

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December 1998 (Revised January 2001)
Case

Acer, Inc.: Taiwan's Rampaging Dragon

By: Christopher A. Bartlett and Anthony St. George

Describes the strategic, organizational, and management changes that led Acer from its 1976 startup to become the world's second-largest computer manufacturer. Outlines the birth of the company, the painful "professionalization" of its management, the plunge into... View Details

Keywords: Organizational Change and Adaptation; Leadership; Competitive Advantage; Global Strategy; Transformation; Computer Industry; Taiwan

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