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  • All HBS Web  (10,387)
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  • All HBS Web  (10,387)
    • People  (17)
    • News  (1,920)
    • Research  (7,090)
    • Events  (21)
    • Multimedia  (120)
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  • November 2002 (Revised June 2003)
  • Case

Corning, Inc.: Technology Strategy in 2003

By: Rebecca Henderson
Corning, Inc. has a 150-year history of building a strategy around innovation. Founded as a glass manufacturer in 1851, the company quickly established itself as a maker of specialty glass products and over the next 100 years diversified into light bulbs, television,... View Details
Keywords: Information Technology; Strategy; Innovation Strategy; Situation or Environment; Research and Development; Consumer Products Industry; United States
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Henderson, Rebecca. "Corning, Inc.: Technology Strategy in 2003." Harvard Business School Case 703-440, November 2002. (Revised June 2003.)
  • 11 Apr 2011
  • Lessons from the Classroom

Teaching a ‘Lean Startup’ Strategy

doing that, and waste a lot of money on sales and marketing trying to sell that wrong product," says Tom Eisenmann, a professor in the Entrepreneurial Management Unit at Harvard Business School. "It takes a lot of time, time... View Details
Keywords: by Carmen Nobel; Technology; Computer
  • 11 Apr 2017
  • News

Some Strategies to Limit Sugary Drinks May Backfire

  • 2008
  • Text Book

Corporate Information Strategy and Management: Text and Cases

By: Robert D. Austin, Lynda M. Applegate and Deborah Soule
The 8th edition of Corporate Information Strategy and Management: Text and Cases is written for students and managers who desire an overview of contemporary information systems technology management. This new edition examines how information... View Details
Keywords: Decision Making; Management; Business Strategy; Information Technology
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Austin, Robert D., Lynda M. Applegate, and Deborah Soule. Corporate Information Strategy and Management: Text and Cases. 8th ed. McGraw-Hill, 2008.
  • Web

Strategy Faculty - Faculty & Research

Strategy Overview Faculty Curriculum Seminars & Conferences Awards & Honors Doctoral Students Unit Head Ramon Casadesus-Masanell Herman C. Krannert Professor of Business Administration Unit Head, View Details
  • October 2001 (Revised April 2002)
  • Case

America Online, Inc.: Disclosure Strategy

By: Amy P. Hutton and David Lane
Since going public, AOL had disclosed on a quarterly basis supplemental metrics meant to give analysts and investors a way of tracking growth in its subscriber base and the value created through its marketing efforts. These metrics gave management's conversations with... View Details
Keywords: Business Model; Internet and the Web; Change Management; Internet and the Web; Corporate Disclosure; Media; Digital Marketing; Information Technology Industry; Media and Broadcasting Industry
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Hutton, Amy P., and David Lane. "America Online, Inc.: Disclosure Strategy." Harvard Business School Case 102-004, October 2001. (Revised April 2002.)
  • July 1988 (Revised May 1995)
  • Case

Du Pont's Artificial Intelligence Implementation Strategy

Describes Du Pont's attempt to follow a "small is beautiful" type approach toward implementing expert systems technology. Intended to illustrate that there is no "one right way" to implement expert systems and that the small systems approach can be a viable strategy... View Details
Keywords: Technology Adoption; Business Strategy
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Sviokla, John J. "Du Pont's Artificial Intelligence Implementation Strategy." Harvard Business School Case 189-036, July 1988. (Revised May 1995.)

    How to Stress-Test Your Strategy

    What are the biggest problems companies face in executing their strategies? Robert Simons explains why management teams must ask themselves tough questions, like "What could cause our business to fail?"

     View Details
    • 09 Dec 2020
    • Video

    New Founder Series: Go-To-Market Strategy

    • 2020
    • Book

    Dealmaking: The New Strategy of Negotiauctions

    By: Guhan Subramanian
    Based on broad research and detailed case studies, Dealmaking provides the jargon-free, empirically sound advice you need to close the deal.
    Leading dealmaking scholar Guhan Subramanian specializes in understanding how deals work. As a Harvard Business... View Details
    Keywords: Negotiation; Auctions; Strategy; Competition; Markets; Negotiation Deal
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    Subramanian, Guhan. Dealmaking: The New Strategy of Negotiauctions. 2nd edition. New York: W. W. Norton & Company, 2020.

      The Entrepreneurial Gap: How Managers Adjust Span of Accountability and Span of Control to Implement Business Strategy

      This HBS working paper focuses on the relationship between business strategy, organization structure, and diagnostic control systems. The project analyzes data from 75 field studies to illustrate how managers adjust span of accountability and span of control to... View Details

      • 2019
      • Working Paper

      Intelligent Design of Inclusive Growth Strategies

      By: Robert S. Kaplan, George Serafeim and Eduardo Tugendhat
      Improving corporate engagement with society, as advocated in the Business Roundtable’s 2019 statement, should not be viewed as a zero-sum proposition where attention to new stakeholders detracts from delivering shareholder value. Corporate programs for sustainable and... View Details
      Keywords: Inclusion; Sustainability; Performance Measures; Environmental Sustainability; Social Issues; Strategy; Governance; Corporate Social Responsibility and Impact; Business and Stakeholder Relations
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      Kaplan, Robert S., George Serafeim, and Eduardo Tugendhat. "Intelligent Design of Inclusive Growth Strategies." Harvard Business School Working Paper, No. 20-050, October 2019.
      • October 2011
      • Case

      Strategy and Governance at Yahoo! Inc.

      By: Krishna G. Palepu, Suraj Srinivasan, David Lane and Ian McKown Cornell
      Yahoo! faces a number of governance and strategic challenges in late 2011 as it tries to compete with rivals such as Google and find ways to monetize its shareholding and business links with Alibaba Group in China and Yahoo! Japan. The company is now valued at almost... View Details
      Keywords: Competitive Strategy; Corporate Governance; Web Services Industry
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      Palepu, Krishna G., Suraj Srinivasan, David Lane, and Ian McKown Cornell. "Strategy and Governance at Yahoo! Inc." Harvard Business School Case 112-040, October 2011.
      • 06 Feb 2014
      • News

      The First Strategic Question Every Business Must Ask

      Keywords: strategy; innovation; change management
      • 17 Oct 2016
      • News

      Review: ‘The Content Trap’ Rethinks Digital Media Strategy

      • Fall 2017
      • Article

      The Alternative Business History: Business in Emerging Markets

      By: Gareth Austin, Carlos Davila and Geoffrey Jones
      This article suggests that the business history of emerging markets should be seen as an alternative business history rather than merely adding new settings to explore established core debates. The discipline of business history evolved around the corporate strategies... View Details
      Keywords: Globalization; History; Philanthropy and Charitable Giving; Developing Countries and Economies; Business History; Asia; Latin America; Africa
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      Austin, Gareth, Carlos Davila, and Geoffrey Jones. "The Alternative Business History: Business in Emerging Markets." Special Issue on Methodologies. Business History Review 91, no. 3 (Fall 2017): 537–569.
      • Research Summary

      Technological Change and Competitive Strategy

      Richard S. Rosenbloom continues to explore issues in the strategic management of technology and the relationship between technological change and competitive strategy. He is currently investigating the histories of radical technological innovations and their... View Details
      • June 2010 (Revised January 2017)
      • Teaching Note

      Continental Media Group: Business Highlights

      By: Robert Simons
      Teaching Note for 110087. View Details
      Keywords: Execution; Management Control Systems; Performance Measurement; Informal Management; Emergent Strategy; Management; Profit; System; Opportunities; Strategy; Risk and Uncertainty; Media and Broadcasting Industry
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      Simons, Robert. "Continental Media Group: Business Highlights." Harvard Business School Teaching Note 110-090, June 2010. (Revised January 2017.)
      • Web

      Strategy Execution - Course Catalog

      unpredictable macro and political shocks, execution is more critical (and difficult) than ever. Course Content Instead of focusing on how to formulate a great business strategy, this course focuses on how to implement that strategy. In... View Details
      • 2013
      • Tool

      Harvard Business Review's Go to Market Tools: Market Sizing

      By: Jill Avery and Thomas Steenburgh
      Market size matters. On the hook to launch your division's next great product or service? Need to convince higher ups that your product will fit that gaping revenue hole—and is worth the team's scarce marketing and product development resources? You need hard data to... View Details
      Keywords: Quantitative Analysis; Tools; Go To Market Strategy; Marketing Strategy; Marketing
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      Avery, Jill, and Thomas Steenburgh. Harvard Business Review's Go to Market Tools: Market Sizing. Tool. Boston, MA, USA: Harvard Business Review Press, 2013. Electronic.
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