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  • January 1981
  • Case

Mary Kay Cosmetics, Inc.

By: John P. Kotter
Introduces the student to Mary Kay Cosmetics, Inc., its business, its strategy, and its organization. Provides the necessary background for understanding the contributions of Mary Kay Ash, the company's founder and chairman. View Details
Keywords: Management Teams; Business Strategy; Organizations; Beauty and Cosmetics Industry
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  • 25 Jan 2017
  • HBS Case

How Should Advertisers Respond to Consumer Demand for Whiter Skin?

fairer, while many European and American women prefer a dark tan. “This is an issue that manifests in many different societies,” Deshpandé says. “Although this case study originated in India, the issues it deals with are universal issues... View Details
Keywords: by Dina Gerdeman; Beauty & Cosmetics
  • Web

Employee Welfare – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

sick pay, disability benefits, and stock purchase plans, Western Electric workers could participate in a range of recreational and educational programs from running meets, tennis games, View Details
  • 01 Mar 2024
  • News

In Harmony

every thinking teenager feels at some point.” Foundational: “Thoreau and Emerson had a big part in my intellectual formation. Their emphasis on simplicity and nature feels very Asian to me. Walden is one of... View Details
Keywords: Julia Hanna; photographs by Jun Michael Park; private equity; fiction; financial crisis; leadership; Korea
  • January 2009
  • Article

From Regional Star to Global Leader

By: Nitin Nohria
Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets—a critical avenue for growth, given that sales in the... View Details
Keywords: Communication Strategy; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Leadership Development; Management Teams; Emerging Markets; Product Development; Beauty and Cosmetics Industry; China; Paris
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  • 01 Jun 2024
  • News

Alumni Achievement Awards 2024

Photographed by Susan Young; Edited by Julia Hanna MORE ON THE RECIPIENTS Read more about the 2024 recipients, and learn about past recipients. ALUMNI ACHIEVEMENT AWARDS SITE MORE ON THE RECIPIENTS Read more about the 2024 recipients, and learn about past recipients.... View Details
  • 09 Jun 2022
  • Blog Post

The MBA Class of 2022 Looks Back

I’m so grateful that I did. From experiencing my first authentic lobster dinner, to walking around the quaint town during a beautiful New England fall weekend, to having deep conversations and lively dance... View Details
  • 16 Mar 2015
  • Research & Ideas

Advice on Advice

even damage relationships. But when advice-giving does go well, it is a beautiful thing, says Margolis, the James Dinan and Elizabeth Miller Professor of Business Administration. "If you've been... View Details
Keywords: by Dina Gerdeman
  • 12 Apr 2022
  • Research & Ideas

Swiping Right: How Data Helped This Online Dating Site Make More Matches

The modern world is fueled by matchmaking. Going out on the town? Uber pairs you with a driver you can choose based on ratings, proximity, and even car model. Craving a vacation? Simply filter getaways based on locale View Details
Keywords: by Kara Baskin
  • 12 Oct 2022
  • Blog Post

11 Stories from HBS PRIDE for National Coming Out Day

marriage. I struggled to reconcile sermons that emphasized that we were all made in the likeness of God yet only half the population was available for me to fall in love with. My pan identity evolved from my recognition of the beauty in... View Details
  • 14 Mar 2019
  • Cold Call Podcast

How Helena Rubinstein Used Tall Tales to Turn Cosmetics into a Luxury Brand

Keywords: Re: Geoffrey G. Jones; Beauty & Cosmetics
  • 04 May 2021
  • Book

Best Buy: How Human Connection Saved a Failing Retailer

In 2019, a three-year-old boy walked with his mother into a Florida Best Buy store, clutching a toy dinosaur that Santa had given him for Christmas. Only, the dinosaur’s head had broken, and now tears were streaming down the boy’s face as... View Details
Keywords: by Michael Blanding; Retail
  • Web

Faculty & Research - Business History

who have inspired him, and the impact of Black Americans in the military throughout U.S. history. 21 Nov 2023 News The Beauty Industry: Products for a Healthy Glow or a Compact for Harm? Re: Geoffrey Jones... View Details
  • 05 Apr 2024
  • Blog Post

How I Spent my 2+2 Deferral: Zoe Bhargava

fluctuating and often uncertain job market. Joining a Series A startup was a huge risk, but that was exactly the beauty of the 2+2 program – it allowed me and even encouraged... View Details
  • 11 May 2016
  • Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

product—until the ideal rug emerged. It was only then that the price negotiation began—“price changes the discussion,” says Avery. “Buying a car could be a beautiful experience” Imagine if cars were sold this way. This would help dealers... View Details
Keywords: by Sean Silverthorne; Auto
  • November 2011 (Revised June 2013)
  • Case

Natura Cosméticos, S.A.

Rodolfo Guttilla, Director of Corporate Affairs for Natura Cosméticos S.A. (Natura), prepared for a meeting with key stakeholders to discuss the future of integrated reporting at Natura. A cosmetics company with a strong brand, robust growth in international and... View Details
Keywords: Corporate Social Responsibility and Impact; Integrated Corporate Reporting; Decision Making; Beauty and Cosmetics Industry; Brazil
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  • 21 Nov 2019
  • Research & Ideas

Do TV Debates Sway Voters?

Intense preparation helped Hillary Clinton command the podium in her first debate with Donald Trump in September 2016—the most-watched presidential debate in US history. In one of the debate’s most memorable moments, Clinton called out Trump for ridiculing a View Details
Keywords: by Danielle Kost
  • January 2014 (Revised January 2017)
  • Case

Nivea (A)

By: Karim R. Lakhani, Johann Fuller, Volker Bilgram and Greta Friar
The case describes the efforts of Beiersdorf, a worldwide leader in the cosmetics and skin care industries, to generate and commercialize new R&D through open innovation using external crowds and "netnographic" analysis. Beiersdorf, best known for its consumer brand... View Details
Keywords: Innovation; Innovation Management; Crowdsourcing; Big Data; Innovation Strategy; Innovation and Management; Knowledge Management; Knowledge Sharing; Research and Development; Social and Collaborative Networks; Collaborative Innovation and Invention; Analytics and Data Science; Beauty and Cosmetics Industry; Beauty and Cosmetics Industry
Related
  • 25 Sep 2023
  • Blog Post

HBS Latino Student Association Spotlight: Ana Barrera (MBA 2024)

the LASO leadership team and supporting prospective students. Being Latine at HBS is an extension of hope and love for my culture. When I walk through Schwartz Common’s carefully manicured lawns, I think of... View Details
  • 02 Jun 2022
  • Research & Ideas

Blissful Thinking: When It Comes to Finding Happiness, 'Your Dreams Are Liars'

and a former professional French-horn player, Brooks came to the subject of happiness by way of art. His early research focused on why people produce and consume art and View Details
Keywords: by Dan Morrell