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  • 05 May 2009
  • First Look

First Look: May 5, 2009

Survive—Thrive: Leading Innovation in Good Times and Bad Authors:Lynda M. Applegate and Bruce Harreld Abstract Battered by contracting markets and frozen credit, many businesses today are fighting for survival. Indeed, the current global... View Details
Keywords: Martha Lagace
  • 14 May 2019
  • Research & Ideas

Ethics Bots and Other Ways to Move Your Code of Business Conduct Beyond Puffery

interactive and intuitive. The final result was COBE (Code of Business Ethics), an ethics chatbot on which employees could type their questions and get answers tooled to their specific concerns. Rather than providing simple “yes” or “no” answers to questions, the... View Details
Keywords: by Michael Blanding
  • 11 Oct 2016
  • First Look

October 11, 2016

service requests to their city government. Users who viewed photos of city workers responding to their service requests were more likely to continue using the app over the ensuing 13 months, demonstrating that operational transparency led... View Details
Keywords: Sean Silverthorne
  • 21 May 2007
  • Research & Ideas

Fixing the Marketing-CEO Disconnect

measuring "innovative beverages" as a key metric. As a result, their efforts were focused on designing complex drinks that ultimately slowed their operations. They subsequently learned that customers valued fast service more than product View Details
Keywords: by Sean Silverthorne
  • 01 Dec 2021
  • What Do You Think?

How Will the Metaverse Affect Productivity?

company’s well-publicized problems. After all, Google can now provide an Oxford dictionary definition of the Metaverse as “a virtual reality space in which users can interact with a computer-generated environment and other users.” It has... View Details
Keywords: by James Heskett
  • 11 Dec 2006
  • Research & Ideas

Fixing Price Tag Confusion

instead of being all-inclusive, was partitioned as "Hardware $1,500 + Software $500" consumers would investigate their feelings about both hardware performance and software desirability, and they might get discouraged in the process. Instead, Apple's all-inclusive... View Details
Keywords: by Sean Silverthorne; Retail
  • 16 Sep 2008
  • First Look

First Look: September 16, 2008

sponsorship. With respect to end users and complementors, decisions to open or close a mature platform involve 1) backward compatibility with prior platform generations; 2) securing exclusive rights to certain complements; or 3) absorbing... View Details
  • 04 Dec 2007
  • First Look

First Look: December 4, 2007

(forthcoming) Abstract We suggest that online dating frequently fails to meet user expectations because people, unlike many commodities available for purchase online, are 'experience goods': Daters wish to screen potential romantic... View Details
Keywords: Martha Lagace
  • 17 Apr 2017
  • Research Event

The Most Pressing Issues for Platform Providers in the Sharing Economy

innovation theme, even questions from the audience were handled in a creative process. Rather than raising a hand or grabbing a microphone, audience members submitted questions in writing via an online audience engagement platform called... View Details
Keywords: by Carmen Nobel; Service
  • 02 Mar 2010
  • First Look

First Look: March 2

Download the paper: http://www.hbs.edu/research/facpubs/workingpapers/papers0910.html#wp10-061 Accelerating Innovation in Energy: Insights from Multiple Sectors Authors:Rebecca Henderson and Richard G. Newell Abstract A combination of... View Details
Keywords: Martha Lagace
  • 01 Apr 2008
  • First Look

First Look: April 1, 2008

briefly discussing how mortgages were structured and traded in the pre-1990 period, it describes subprime mortgage lending, as well as other innovative mortgages issued in the 1990s. It also discusses how these mortgages were packaged... View Details
Keywords: Martha Lagace
  • 17 Mar 2015
  • First Look

First Look: March 17

responsible for deciding which innovations to fund, a privilege that was previously reserved for a few experts, such as venture capitalists and grant‐making bodies. Little is known about the degree to which the crowd differs from experts... View Details
Keywords: Sean Silverthorne
  • 29 Jun 2007
  • First Look

First Look: June 29, 2007

Spain, was expanding and wanted to exploit customer information to increase commercial effectiveness. At the same time, it was pushing for innovation in the nascent Spanish credit card market. To avoid the considerable investments of time... View Details
Keywords: Martha Lagace
  • 17 Apr 2012
  • First Look

First Look: April 17

case considers the challenges of entering the fiercely competitive retirement market, introduces students to the large literature on the behavioral biases of individual investors, and asks students to evaluate an innovative new financial... View Details
Keywords: Carmen Nobel
  • 23 Oct 2018
  • First Look

New Research and Ideas, October 23, 2018

Geradin Abstract—Many of the largest and most successful businesses today rely on providing services at no charge to at least a portion of their users. For consumers, it is easy to celebrate free service. At least in the short term, free services are often high... View Details
Keywords: Dina Gerdeman
  • 15 Nov 2011
  • First Look

First Look: November 15

essential to develop the self-awareness, compassion, emotional intelligence, and authenticity required to be inspired human beings and inspiring leaders. Book: http://www.bkconnection.com/ProdDetails.asp?ID=9781609940072&PG=1&Type=AUTH&PCS=BKP Business... View Details
Keywords: Sean Silverthorne
  • 28 Apr 2014
  • Research & Ideas

Football Stars Debate ‘The Social Capital of the Savvy Athlete’

"a sorry receiver," followed by a message for Crabtree: "Don't you ever talk about me!" Twitter members reacted forcefully and en masse, to the point that major news networks published stories with headlines like "Twitter View Details
Keywords: by Carmen Nobel; Sports
  • 14 Feb 2017
  • First Look

First Look at New Research: February 14

methodological innovations to the marketing literature. First, we correct for endogeneity with regard to both store entry and mall sales to identify the causal effect of store entry on mall sales. Second, we address multiple equilibria by... View Details
Keywords: Sean Silverthorne
  • 17 Aug 2010
  • First Look

First Look: August 17

its own functionality with the target's in a multi-platform bundle that leverages shared user relationships. We build upon the traditional view of bundling for economies of scope and price discrimination and extend this view to include... View Details
Keywords: Martha Lagace
  • 26 Jan 2010
  • First Look

First Look: Jan. 26

policy implications of these findings. The new data (from a range of countries in varying stages of development) documents the mixing of open source and proprietary software: firms sell proprietary software while contributing to open source, and View Details
Keywords: Martha Lagace

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