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- January 1976 (Revised November 1987)
- Case
Contract and Consensus at General Motors--1900-1984
By: George C. Lodge
- April 1973 (Revised April 1982)
- Case
Linde Division: Union Carbide Corp.
Keywords: Chemical Industry
- Research Summary
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Professor Friedman devotes his research to the history of the Left and its struggle to end economic and social inequality. He studies how this struggle evolved, its various cultural contexts, and what paths have been tried and rejected. He has been able to gain access... View Details
- Research Summary
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Rayport focuses his teaching and research on launching and scaling technology ventures, with emphasis on digital media, e-commerce, and multi-channel retail. View Details
Keywords: Entrepreneurial Management; Digital Marketing; Digital Innovation; Digital Media; E-commerce; E-Commerce Strategy; ＂Marketing Analytics＂; Advertising Technology; Technology Entrepreneurship; Entrepreneurship; Technological Innovation; Marketing Strategy; Service Operations; Technology Industry; Retail Industry; Media and Broadcasting Industry; Consumer Products Industry; United States; European Union; China
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