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  • All HBS Web  (451)
    • News  (93)
    • Research  (318)
    • Events  (1)
  • Faculty Publications  (221)

Show Results For

  • All HBS Web  (451)
    • News  (93)
    • Research  (318)
    • Events  (1)
  • Faculty Publications  (221)
← Page 17 of 451 Results →
  • 17 Apr 2007
  • First Look

First Look: April 17, 2007

turned their attention from local to more distant sources of news and entertainment. While the integration of media markets will raise the private welfare of many consumers, critics of a globalized information and entertainment industry... View Details
Keywords: Martha Lagace
  • Profile

Brandon Gayle

In the 1970s, Brandon Gayle's family left Jamaica for New York State, where they settled in Rochester. "I watched my mother build her career over time," Brandon says, "from serving as a bookkeeper at a local television... View Details
  • October 1981 (Revised August 2010)
  • Case

Quabbin Cablevision Company

By: Henry B. Reiling
Several entrepreneurs are considering the purchase of an existing cable TV business with the financial assistance of several investors. They must decide whether to establish the company as a partnership or a corporation, and how to capitalize the company for an optimal... View Details
Keywords: Mergers and Acquisitions; Business Organization; Television Entertainment; Entrepreneurship; Capital Structure; Taxation; Telecommunications Industry; Massachusetts
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Reiling, Henry B. "Quabbin Cablevision Company." Harvard Business School Case 282-003, October 1981. (Revised August 2010.)
  • 01 Apr 2002
  • News

Pamela Thomas Graham

television guests. As unassuming as her modest surroundings, Thomas-Graham is composed, polite, and thoughtful even as she answers questions in rapid-fire style. The switch from consultant to top TV executive may seem dramatic, but the... View Details
Keywords: Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • Web

A Marketing Revolution - The Art of American Advertising

Advertising media in antebellum America paved the way for all that followed—from magazine ads and giant billboards to television campaigns and internet marketing—and forever changed the nation’s consumer consciousness as the United States... View Details
  • 31 Jan 2005
  • Research & Ideas

Rethinking Marketing’s Conventional Wisdom

marketing and psychology. Moon is a recipient of the HBS Student Association Award for teaching excellence and has twice received a Hellman Faculty Fellowship, presented annually to a junior faculty member for outstanding research. Gary Emmons: Are there View Details
Keywords: by Garry Emmons; Service
  • 15 Apr 2013
  • Research & Ideas

Solving the Search vs. Display Advertising Quandary

a few clicks of a mouse, companies can tell how successful a particular ad was in making a purchase decision. "A lot of companies have put more and more money into online marketing because online marketing is more measurable, as opposed to View Details
Keywords: by Michael Blanding; Advertising
  • 01 Apr 1996
  • News

Technology for Learning's Sake

digital world," elaborates Upton, a Technology and Operations Management professor with a Ph.D. in industrial engineering. The current initiative began with the refitting of the School with an open architecture using Internet-based... View Details
Keywords: by Deborah Blagg; photo by David Zadig
  • 01 Jun 2015
  • News

Screen Grab

for soccer fans, FirstRowSports. The NFL’s as-yet-unnamed foray into online streaming will test the waters with an October 25 game only available online. The cable and telecom industry has taken note, evidenced by its heavy lobbying... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment
  • 10 Sep 2013
  • First Look

First Look: September 10

particular, supportive incumbent industrial structures for input and output markets are strongly linked to higher establishment entry rates. We also find substantial evidence for the Chinitz effect where small local incumbent suppliers... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2017
  • News

Lego Stays on Script

those already exist. They need to have a building component and exist as a starting point for kids to create their own stories, not just play out what they see on television or in a movie.” In every case—including movies—“we have to make... View Details
Keywords: Julia Hanna
  • 01 Dec 2009
  • News

Broad Range of Interests Among Nine New Faculty

experience in the supermarket industry and holds an MBA from the University of Chicago. Bruce Harreld (MBA ’75) is applying his considerable experience as a strategic and marketing leader at IBM and as a speaker and writer on corporate... View Details
Keywords: Margie Kelley
  • 06 Feb 2007
  • First Look

First Look: February 6, 2007

depression, led to a crisis in the industry. Nonetheless, the pioneering group of forecasters shaped the core problems, and invented many of the techniques, that influenced the maturation of the industry in the decades that followed.... View Details
Keywords: Martha Lagace
  • 19 Mar 2013
  • First Look

First Look: March 19

on average, firms' self-reported anticorruption efforts reflect real efforts to combat corruption and are not merely cheap talk. Download the paper: http://ssrn.com/abstract=2229039 When to Sell Your Idea: Theory and Evidence from the Movie View Details
Keywords: Sean Silverthorne
  • 01 Oct 2000
  • News

Books

a business landscape replete with possibilities, they select a single modern-day example -- the electronic computer -- as the focus of their study. Baldwin and Clark argue that the computer industry could not have experienced its... View Details
  • 24 Mar 2015
  • First Look

First Look: March 24

investigating the workings of both the sell and buy sides of financial analysis, tackles how the U.S. securities industry research adds value in financial markets, and evaluates the business model problems that the View Details
Keywords: Sean Silverthorne
  • December 2010 (Revised January 2011)
  • Supplement

Qualcomm Incorporated 2011 Update

By: David B. Yoffie
Qualcomm in 2009 and 2010 experienced both the worst of times and the best of times. During the "great recession" of 2009, smartphones growth stalled, stalling Qualcomm's revenue, but in 2010 growth surged again, and was predicted to continue its upward trajectory in... View Details
Keywords: Television Entertainment; Growth and Development Strategy; Opportunities; Mobile and Wireless Technology; Telecommunications Industry
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Yoffie, David B. "Qualcomm Incorporated 2011 Update." Harvard Business School Supplement 711-463, December 2010. (Revised January 2011.)
  • 24 Jul 2000
  • Research & Ideas

Global Brands: Connecting With Consumers Across Boundaries

that casks of whiskey and farm animals were "branded"—or seared—with some kind of mark to identify ownership, she pointed out, the word didn't take on its current commercial connotation until the 18th century and the First View Details
Keywords: by James E. Aisner
  • 15 Mar 2021
  • Blog Post

Be Unapologetically Yourself: Interview with Singer-Songwriter and Banking Strategist Andrea Mendoza

Be Just One Thing.” Growing up in Peru, Mendoza developed a love of music alongside the quantitative skills that made her succeed in the classroom. She completed her undergraduate degree in Industrial Engineering and found a fit for her... View Details
  • 15 Oct 2008
  • First Look

First Look: October 15, 2008

effectively within the newly merged entities. No PDF is available at this time. Reputation and Competition: Evidence from the Credit Rating Industry Authors:Bo Becker and Todd Milbourn Abstract Fair and accurate credit ratings arguably... View Details
Keywords: Martha Lagace
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