Publications

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August 1994
Case

Saturn Corp.'s Module II Decision

In the Spring of 1994, Saturn Corp. was setting sales records by attracting more than 25,000 buyers per month. Saturn officials believed there was a long-term opportunity to sell 400,000 to 500,000 cars per year in the United States and selected international markets.... View Details

Keywords: Cost vs Benefits; Production; Expansion; Manufacturing Industry; Auto Industry; Retail Industry; Tennessee; United States

Educators

03 Nov 2016
Cold Call Podcast

You're Fired: Managing Gray-Area Decisions

Keywords: Re: Joseph L. Badaracco

26 Sep 2013
Conference Presentation

Next Generation Approaches to Managing Business Conduct

By: Lynn S. Paine

Keywords: Ethical Decision Making; Ethical Behavior; Business Ethics; Decision Making; Ethics

August 2018 (Revised September 2018)
Case

National Storage Affiliates: The REIT IPO Decision

By: Charles F. Wu, Max de la Bruyére and Gregory D. Himmel

In 2015, two years after founding National Storage Affiliates (NSA), Arlen Nordhagen and Tamara Fischer had an important decision to make. Should they proceed with NSA’s IPO? Although they had targeted to receive $15–17 a share, it was now apparent that the figure was... View Details

Keywords: Initial Public Offering; Problems and Challenges; Decision Making; Real Estate Industry

Educators

June 2005
Article

Compensatory Transfers in Two-Player Decision Problems

By: Jerry R. Green

This paper presents an axiomatic characterization of a family of solutions to two-player quasi-linear social choice problems. In these problems the players select a single action from a set available to them. They may also transfer money between... View Details

Keywords: Bargaining; Cost Allocation; Decision Making

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16 Jul 2007
Research & Ideas

Understanding the ‘Want’ vs. ’Should’ Decision

should purchase the used Toyota Camry. How consumers weigh those decisions is crucial information for retailers, and is the subject of recent research by Harvard Business School doctoral candidates Todd Rogers and Katy Milkman, in... View Details

Keywords: by Sarah Jane Gilbert; Retail; Entertainment & Recreation

May 2006 (Revised June 2006)
Case

Icebreaker: The China Entry Decision

By: Joseph B. Lassiter III and Dan Heath

Jeremy Moon, CEO of Icebreaker, maker of merino-fiber activewear, thinks about the strengths and weaknesses of staying focused on his rapidly expanding U.S. and European markets vs. broadening his attack to include China. If he enters China, should he continue his... View Details

Keywords: Brands and Branding; Product Positioning; Global Strategy; Expansion; Decision Choices and Conditions; Market Entry and Exit; Marketing Strategy; Apparel and Accessories Industry; China; United States; Europe

Educators

13 Jul 2016
News

Howard Raiffa, Mathematician Who Studied Decision Making, Dies at 92

January 2007 (Revised May 2008)
Case

National Logistics Management: Founder Decisions

By: Lynda M. Applegate and Elizabeth Collins

Scott Taylor, CEO & founder of NLM, is a serial entrepreneur faced with an important decision. As his industry consolidates, he knows that his company must grow quickly, yet he believes he has reached the limit of what organic growth can achieve. Should he accept the... View Details

Keywords: Mergers and Acquisitions; Business Startups; Decision Choices and Conditions; Entrepreneurship; Growth and Development Strategy; Supply and Industry; Supply Chain

04 Sep 2013
What Do You Think?

How Relevant is Long-Range Strategic Planning?

strategic planning as we have known it. McGrath makes her points forcefully, but laments the slow rate at which these changes are being adopted in large organizations. If these ideas are so powerful, she... View Details

Keywords: by James Heskett

04 Apr 2013
News

Why our decisions get derailed and how to counter them

26 Aug 2002
Research & Ideas

High-Stakes Decision Making: The Lessons of Mount Everest

and insufficient confidence on the other. Leaders must act decisively when faced with challenges, and they must inspire others to do so as well. A lack of confidence can enhance anticipatory regret, or the apprehension that individuals... View Details

Keywords: by Michael A. Roberto

27 Oct 2014
News

Track Customer Service, but Don't Forget the Financials

Keywords: customer satisfaction; financial results; front line employees; decision making

20 Sep 2014
News

Making Big Data Think Bigger

Article

The (Perceived) Meaning of Spontaneous Thoughts

By: Carey K. Morewedge, Colleen Giblin and Michael I. Norton

Spontaneous thoughts, the output of a broad category of uncontrolled and inaccessible higher-order mental processes, arise frequently in everyday life. The seeming randomness by which spontaneous thoughts arise might give people good reason to dismiss them as... View Details

Keywords: Spontaneous Thoughts; Self-Insight; Meaning; Attribution; Judgment And Decision Making; Decision Making; Cognition and Thinking

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2007
Chapter

Negotiation Analysis: Between Decisions and Games

By: James K. Sebenius

Keywords: Negotiation; Decision Making; Game Theory

Teaching Interest

Overview

Sujin has developed and led courses on Leadership and Organizational Behavior as an invited lecturer in the International Spark Program (Republic of Georgia) and Dubrovnik International University (Croatia). She has also served as a Teaching Fellow for the Social... View Details

Keywords: Organizational Behavior; Leadership; Teams; Decision Making; Negotiation

April 2020
Supplement

Cisco Systems and OpenDNS: Strategic Integration (B)

By: Andy Wu and David Wang

With more than 72,000 employees and revenues approaching the $50B mark, Cisco Systems is one of the largest information technology and networking firms globally. As the company grew and expanded into different lines of businesses, Cisco consistently looked outwards for... View Details

Keywords: Mergers and Acquisitions; Integration; Corporate Strategy; Change Management; Entrepreneurship; Organizational Culture; Information Technology Industry