Publications

2008
Working Paper

The Internalization of Advertising Services: An Inter-Industry Analysis

By: Sharon Horsky, Steven C. Michael and Alvin J. Silk

The common perception appears to be that vertical integration of advertising services is more the exception than the rule in the U.S. advertising industry. This study investigates the extent of such outsourcing and examines inter-industry variation in the use of... View Details

Keywords: Advertising; Cost; Analytics and Data Science; Management Analysis, Tools, and Techniques; Service Operations; Creativity; Perception; Vertical Integration; Information Technology; Advertising Industry; United States

August 2007
Case

Codelco Copper Mines

Codelco was a Chilean copper-mining company, widely considered to be one of the most professionally managed firms in South America in spite of the fact that it was 100% government-owned. A $10.5 billion company in 2005, Codelco faced the challenge of incorporating... View Details

Keywords: Mining; Geographic Location; Leading Change; Business Processes; Organizational Change and Adaptation; Information Technology; Mining Industry; Chile

07 Apr 2008
Research & Ideas

The Debate over Taxing Foreign Profits

exempting foreign income from U.S. taxation. This could be accompanied by some bells and whistles to ensure that American firms didn't react to exemption by trying to shift profits offshore more so than they... View Details

Keywords: by Sean Silverthorne

2010
Working Paper

When Open Architecture Beats Closed: The Entrepreneurial Use of Architectural Knowledge

By: Carliss Y. Baldwin

This paper describes how entrepreneurial firms can use superior architectural knowledge to open up a technical system to gain strategic advantage. The strategy involves, first, identifying "bottlenecks" in the existing system, and then creating a new open architecture... View Details

Keywords: Entrepreneurship; Investment Return; Growth and Development Strategy; Product Design; Organizational Design; Competitive Advantage; Technology Industry

January 2010 (Revised March 2010)
Case

Transforming ASUSTeK: Breaking from the Past

By: Willy C. Shih, Ho Howard Yu and Hung-Chang Chiu

What happens when an original design manufacturer (ODM) firm tries to transform itself into a branded goods seller? The case traces the evolution of ASUSTeK from a motherboard supplier, to an ODM of desktop and notebook PCs, through its split into three companies that... View Details

Keywords: Change Management; Transformation; Disruptive Innovation; Brands and Branding; Organizational Change and Adaptation; Organizational Structure; Competitive Strategy; Computer Industry; Manufacturing Industry; Taiwan

For decades, U.S. companies have been outsourcing manufacturing in the belief that it held no competitive advantage. That’s been... View Details

2007
Report

The Role of Clusters in the Chemical Industry

By: Christian H.M. Ketels

The European Chemical Industry, still in the leading position globally, is under intense competitive pressure from emerging locations in Asia and the Middle East. After first reacting by efficiency upgrading within companies and then pursuing outsourcing and aggressive... View Details

Keywords: Trade; Governing Rules, Regulations, and Reforms; Industry Clusters; Business and Government Relations; Competitive Strategy; Chemical Industry; Asia; Europe; Middle East

March 2013 (Revised October 2013)
Case

Corporate Solutions at Jones Lang LaSalle (2001) (A)

By: Ranjay Gulati and Luciana Silvestri

This case describes the strategic and organizational challenges that Jones Lang LaSalle (JLL) faced at the turn of the millennium. Until then, JLL sold piecemeal commercial real estate services to its corporate clients, who maintained relationships with a variety of... View Details

Keywords: Organizational Structure; Strategy; Integration; Real Estate Industry; North America; South America; Central America

09 Dec 2008
First Look

First Look: December 9, 2008

project goes poorly, and Hrad is left with the decision of how to rescue the relationship and avoid a similar problem in the future. The case allows the examination of how to manage an View Details

Keywords: Martha Lagace

Article

What Do Nongovernmental Organizations Do?

By: Eric D. Werker and Faisal Z. Ahmand

Nongovernmental organizations are one group of players who are active in the efforts of international development and increasing the welfare of poor people in poor countries. Nongovernmental organizations are largely staffed by altruistic employees and volunteers... View Details

Keywords: Non-Governmental Organizations; Growth and Development; Welfare or Wellbeing; Poverty; Service Delivery; Crime and Corruption; Social Entrepreneurship; Decision Making; Resource Allocation; Product Development; Framework

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Joe is the Senator John Heinz Professor of Management Practice in Environmental Management, Retired. He focuses on one of the world’s most pressing problems: developing clean, secure and carbon-neutral supplies of reliable, low-cost energy all around the world. He... View Details

Keywords: green technology; high technology; internet; oil ＆ gas; private equity (LBO funds); utilities; software; energy

2016
Book

Slavery's Capitalism: A New History of American Economic Development

By: Sven Beckert and Seth Rockman

During the nineteenth century, the United States entered the ranks of the world's most advanced and dynamic economies. At the same time, the nation sustained an expansive and brutal system of human bondage. This was no mere coincidence. Slavery's Capitalism... View Details

Keywords: History; Development Economics; Ethics; Social Issues; United States

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Research Summary

Distributed Innovation in Open Systems—The Role of Modularity

By: Carliss Y. Baldwin

Distributed innovation in open systems is an important trend in the modern global economy. As education levels rise and communication costs fall, more people have the means and motivation to innovate. Supply chains now stretch around the world as firms outsource... View Details

October 2009
Article

Managing Risk in the New World

By: Robert S. Kaplan, Anette Mikes, Robert Simons, Peter Tufano and Michael Hofmann Jr.

Five experts gathered recently to discuss the future of enterprise risk management: Kaplan, the Baker Foundation Professor at Harvard Business School, who with his colleague David Norton developed the balanced scorecard; Mikes, an assistant professor at HBS who studies... View Details

Keywords: Forecasting and Prediction; Financial Crisis; Capital Structure; Job Cuts and Outsourcing; Risk Management

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