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Show Results For
- All HBS Web
(15,587)
- People (73)
- News (4,511)
- Research (7,607)
- Events (91)
- Multimedia (126)
- Faculty Publications (4,220)
- 01 Jun 2011
- News
Show Me The Money — Or Not
Issue Focus: Entrepreneurship Related Links The Best-Laid Plans A Growing Drumbeat With a total of $150,000 in cash awards and in-kind legal and accounting services up for grabs, the financial upside of participating in the Business Plan... View Details
- 11 Dec 2023
- Research & Ideas
Doing Well by Doing Good? One Industry’s Struggle to Balance Values and Profits
they have to live in some crappy apartment with five roommates.” You Might Also Like: Reunited and It Feels (Not) So Good: Tips for Managing a Rocky Return Managers, Your Employees Don’t Want to Be Facebook ‘Friends’ The Moral Enterprise:... View Details
Keywords: by Scott Van Voorhis
- September 2013
- Article
Testimonials Do Not Convert Patients from Brand to Generic Medication
By: John Beshears, James J. Choi, David Laibson, Brigitte C. Madrian and Gwendolyn Reynolds
Objectives: To assess whether the addition of a peer testimonial to an informational mailing increases conversion rates from brand name prescription medications to lower-cost therapeutic equivalents, and whether the testimonial's efficacy increases when... View Details
Keywords: Testimonial; Peer Information; Social Proximity; Communication; Generic Medication; Familiarity; Marketing Communications; Decision Choices and Conditions; Identity; Health Care and Treatment; Marketing Reference Programs; Power and Influence; Brands and Branding; Health Industry
Beshears, John, James J. Choi, David Laibson, Brigitte C. Madrian, and Gwendolyn Reynolds. "Testimonials Do Not Convert Patients from Brand to Generic Medication." American Journal of Managed Care 19, no. 9 (September 2013): e314–e316.
- 31 Aug 2009
- Research & Ideas
Why Competition May Not Improve Credit Rating Agencies
to finance ratings. Issuers have no choice but to pay the fee, and are not allowed to choose the rater. By severing the link between issuer and payment, this is supposed to limit potential pressure for... View Details
- 07 Nov 2016
- News
Wikipedia’s not as biased as you might think
- 2020
- Book
Better, Not Perfect: A Realist's Guide to Maximum Sustainable Goodness
By: Max Bazerman
Every day, you make hundreds of decisions. They’re largely personal, but these choices have an ethical twinge as well; they value certain principles and ends over others. Bazerman argues that we can better balance both dimensions—and we needn’t seek perfection to make... View Details
Bazerman, Max. Better, Not Perfect: A Realist's Guide to Maximum Sustainable Goodness. New York: Harper Business, 2020.
- 28 Oct 2024
- Op-Ed
Latino Voters Have Grown More Politically Divided. That’s Not Surprising.
electorate for decades to come. Judis and Teixeira actually made two predictions: that Latinos and other Democratic-leaning groups would become a larger share of the population and that they would continue to lean heavily Democratic. The... View Details
It's not a Great Resignation—Its a Great Rethink
Unsettled by the pandemic, most people are considering our jobs with fresh perspective. Some are quitting, in what has been dubbed the Great Resignation. But, for many, it’s more of a Great Rethink. Do we really like our employers’ culture? Do we feel that... View Details
- 14 Nov 2013
- News
Work-Family Conflict is Not the Problem. Overwork Is.
- 22 Apr 2002
- Research & Ideas
Work, Family, Private Life: Why Not All Three?
different ways by the time they get into junior high school. For girls, it's especially important to emphasize the importance of team skills, mathematics, science—"which are often not viewed as feminine... View Details
Keywords: by Martha Lagace
- 08 Mar 2022
- News
It’s Not a Great Resignation–It’s a Great Rethink
- 23 Mar 2016
- News
You’re Excited, Not Nervous. You Just Keep Telling Yourself That.
- 09 Oct 2013
- News
Microsoft’s $7.2 Billion Nokia Bet Not Luring Apps
- June 2021
- Teaching Note
Michael Phelps: 'It's Okay to Not Be Okay'
By: Boris Groysberg, Carin-Isabel Knoop and Michael Norris
Teaching Note for HBS Case No. 421-044. In 2020, Michael Phelps, the most decorated Olympian of all time, with 28 medals in various swimming events, was now retired. As he looked back on his 20+ year athletic career, he considered what had gone into making him the... View Details
- 2012
- Working Paper
IP Modularity: Profiting from Innovation by Aligning Product Architecture with Intellectual Property
By: Joachim Henkel, Carliss Y. Baldwin and Willy C. Shih
In this paper we explain how firms seeking to take advantage of distributed innovation and outsourcing can bridge the tension between value creation and value capture by modifying the modular structure of their technical systems. Specifically, we introduce the concept... View Details
Keywords: Modularity; Value Appropriation; Distributed Innovation; Open Innovation; Strategy; Open Source Distribution; Value; Complexity; Intellectual Property
Henkel, Joachim, Carliss Y. Baldwin, and Willy C. Shih. "IP Modularity: Profiting from Innovation by Aligning Product Architecture with Intellectual Property." Harvard Business School Working Paper, No. 13-012, August 2012. (Revised November 2012.)
- 25 Mar 2011
- News
Necessity, not Scarcity, is the Mother of Invention
- 20 Oct 2014
- News
Government subsidies not the key to venture capital
- 18 Nov 2014
- News