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Publications

Publications

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  • All HBS Web  (575)
    • People  (6)
    • News  (121)
    • Research  (268)
    • Multimedia  (1)
  • Faculty Publications  (91)

Show Results For

  • All HBS Web  (575)
    • People  (6)
    • News  (121)
    • Research  (268)
    • Multimedia  (1)
  • Faculty Publications  (91)
← Page 17 of 575 Results →
  • Career Coach

Martha Tassinari

development, from self-assessment to networking to negotiation to professional development, with a particular focus on marketing oneself effectively (resume, LinkedIn, bio, pitch and interviewing) and navigating the network-based search.... View Details
Keywords: Education; Entertainment / Media; Entrepreneurship; Venture Capital; Financial Services (All); Hospitality; Manufacturing; Publishing / Communications / Advertising; Retail; Clean Technology; Energy; Telecommunications; Technology
  • Career Coach

Ben Schlatka

Ben (HBS '05) has deep experience in technology driven organizations - including fund raising and venture formation, product marketing, product management, business development and managing technical professionals in large public and small venture funded technology... View Details
Keywords: Entrepreneurship; Venture Capital; Financial Services (All); Health Care; Clean Technology; Energy; Telecommunications; Technology
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

to create a framework to help managers think about their allocation challenges. The result was published in a recent paper, "Allocating Marketing Resources". Brand managers can be confronted with a complex, daunting task, the authors... View Details
Keywords: by Sean Silverthorne
  • 01 Mar 2019
  • News

In My Humble Opinion: Easy Rider

native knew an icon—and a challenge—when he saw one. In 2009 he stepped into the role of managing director, Harley-Davidson India. Entering the Indian market had plenty of challenges related to tariffs, accessibility, and brand... View Details
Keywords: Julia Hanna; Transportation Equipment Manufacturing; Manufacturing
  • 13 Jul 2010
  • First Look

First Look: July 13

http://www.hbs.edu/research/pdf/10-114.pdf Platforms and Limits to Network Effects (revised) Authors:Hanna Halaburda and Mikołaj Jan Piskorski Abstract We model conditions under which agents in two-sided matching markets would rationally... View Details
Keywords: Martha Lagace
  • 05 May 2011
  • News

Blazing a Trail for Glenn Beck

August and reports about 3 million unique visitors a month. As president of The Blaze, Morgan will focus on establishing the site as a premier digital network serving the loyal audience Beck has built around his three-hour daily radio... View Details
Keywords: News, Library, Internet, and Other Services; Information
  • 21 Aug 2017
  • Blog Post

From Germany to HBS

the value of an HBS MBA is undoubtedly defined by the alumni network and the brand recognition.  2) Find a support network The lack of a support View Details
  • Fast Answer

Sustainability Resources for HBS MBAs

network Aspen Institute Business & Society Program  Company lists Dow Jones Sustainability Index FTSE4Good Calvert Responsible Index  Events/Conferences Business for Social Responsibility (BSR)  Cleantech Group Forum... View Details
  • Web

The Art of American Advertising: 1865 - 1910

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership View Details
  • 12 Mar 2014
  • Research & Ideas

Entrepreneurship and Multinationals Drive Globalization

with enormous increases in wealth, as well as dramatic rises in the longevity, of humanity. Yet capitalism too has had its dark side. The book contains multiple examples of the amoral nature of global capitalism, from opium trading in nineteenth century China to the... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics; Manufacturing; Consumer Products; Pharmaceutical
  • Career Coach

Carole Carlson

Carole (HBS '98) has a wide ranging business background, with particular expertise coaching MBAs and executives. She has a passion for helping individuals develop their career vision and implement it via practical job search skills, including strategy development,... View Details
Keywords: Consulting; Education; Entrepreneurship; Government; Health Care; Hospitality; Real Estate; Social Enterprise
  • 01 Apr 2002
  • News

HBS Press Books in Brief

HBS Press Books in Brief Total Access: Giving Customers What They Want in an Anytime, Anywhere World. Regis McKenna, the renowned "father of high-tech marketing," sets forth a new marketing paradigm in which machines and networks do most... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 26 Jan 2016
  • First Look

January 26, 2016

three adaptive functions: deceiving others, social status, and psychological benefits. We suggest potential directions for future research. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50431 forthcoming Journal of Finance Resident View Details
Keywords: Sean Silverthorne
  • 13 May 2014
  • First Look

First Look: May 13

eligible for a discount on the purchase price conditional on their achieving the sales targets set by the franchisor. We show that car dealers (franchisees) who exclusively deal in cars of the brand offered by the franchisor receive... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2013
  • News

Plugged In

aesthetics." 2. TARGET THE TASTEMAKERS To reach the cool kids, Camargo and Cadillac partnered with IvyConnect, a members-only social network founded by Philipp Triebel and Beri Meric (both MBA 2010). "Using the power of social influence... View Details
Keywords: Transportation Equipment Manufacturing; Manufacturing
  • 27 Aug 2019
  • News

Sweating It Out in Philly; Whiskey Flights in Portland

part of the club’s June networking event, which included a fireside chat with Freeman, founder and CEO of boutique fitness studio SLT (Strengthen, Lengthen & Tone). SLT combines cardio, Pilates, and strength training on individual... View Details
Keywords: Margie Kelley
  • 26 Jan 2024
  • Blog Post

Hiring at HBS: How Summer Interns Make an Impact at Emerson Collective

market map focus area, as long as it is aligned to Emerson’s mission and objectives,” Lichter said. “Examples include the intersection of A.I. and climate tech and sustainable construction.” Past interns have also helped portfolio companies build their go-to-market... View Details
Keywords: Nonprofit / Government
  • Profile

Leo Markel

Business School provided guidance at every turn. From career coaches to peers and alumni living the careers about which I dream, I've been fortunate to benefit from the wisdom of the HBS village. Third, the HBS brand has opened many... View Details
Keywords: Venture Capital / Private Equity; Financial Services; Other Financial Services; Nonprofit / Government
  • Profile

Kine Seck Mercier

about what I wanted to do, how I wanted to contribute. It would also give me access to opportunities I wouldn’t otherwise have.” Participating in the positivity HBS attracted Kiné by virtue of a brand known worldwide: “It gives you... View Details
  • 14 Mar 2014
  • Blog Post

Looking to the Next Decade of Change: A Recap of the 10th Annual Retail & Luxury Goods Conference

is luxury?” to practical topics such as “How do you grow retail and brand across geographies and channels?” the responses were diverse and underscored how companies have developed tailored strategies based on their answers to these... View Details
Keywords: Consumer Products / Retail
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