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Show Results For
- All HBS Web
(475)
- People (3)
- News (126)
- Research (288)
- Events (1)
- Multimedia (2)
- Faculty Publications (65)
- Web
The Art of "Posting" - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: The Art of “Posting” National Markets Advertising Products Trade Catalogs... View Details
- 18 Apr 2017
- Blog Post
Why We Recruit: CRC Companies LLC
Organization Katie Urban, Digital Strategy & Communications Specialist, CRC Companies LLC Describe your organization in three to five sentences. CRC Companies LLC (CRC) is a national real estate development and investment firm with... View Details
Keywords: Real Estate
- 11 Dec 2014
- News
Fashion's Retail Revolution
MBAs in retail, starting in the bargain basement of Bloomingdale’s. He worked his way up through the ranks of the department store to chairman and CEO, establishing the old, family-owned store as a national luxury View Details
- 13 Sep 2011
- First Look
First Look: September 13
(category demand expansion or market share stealing). To help brand managers make informed marketing mix decisions, it is essential that marketing mix models appropriately measure the different effects of marketing instruments. Discrete... View Details
Keywords: Sean Silverthorne
- 02 Sep 2016
- Op-Ed
The Twitter Election
limited and the candidate has little control. To succeed in 2016, a candidate has to play a strong game on all three fronts. Thus far, Trump has spent next to nothing on television advertising. His national organization is leaner or... View Details
Keywords: by John Quelch and Thales Teixeira
- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
corporate responses were not homogeneous. There were major variations between individual managers, companies, industrial sectors, and national business systems. This working paper supports this reinterpretation by examining the case of... View Details
Keywords: Sean Silverthorne
- 15 May 2018
- First Look
New Research and Ideas, May 15, 2018
markets and ecosystems through their ability to transfer a package of financial, organizational, and cultural assets, skills, and ideologies across national borders. It argues such firms have been shapers of, as well as responders to,... View Details
Keywords: Dina Gerdeman
- Career Coach
Phillip Andrews
CPD team, Phillip spent two years in the HBS Global Research Group where he wrote more than 20 published case studies. Prior to HBS, he worked in legal and policy capacities in both the public and private sector. Work Experience: National... View Details
Keywords: Consulting; Education; Emerging Markets; Investment Management; Financial Services (All); Private Equity; Financial Services (All); Venture Capital; Financial Services (All); Government; Social Enterprise; Clean Technology; Energy; Telecommunications; Impact Investing; Financial Services (All); Manufacturing; Auto/Transportation/Logistics
- 08 May 2007
- First Look
First Look: May 8, 2007
Z. Ahmed, and Charles Cohen Abstract We use yearly variations in the price of oil to construct a powerful new instrument to test the impact of an important but often-overlooked foreign aid channel: money given by wealthy OPEC nations to... View Details
Keywords: Martha Lagace
- 23 Jun 2003
- Research & Ideas
Historically Speaking: A Roundtable at HBS
that Al's research has moved from railroads to giant corporations and now to computers and consumer electronics underscores his eminent position as the historian of industries at the center of national interest in each era he studies. All... View Details
Keywords: by Jim Aisner
- 01 Dec 2003
- News
Business Answers the Call
give the nation’s schools a grade of C or below. That mix of approval locally and misgivings nationally translates into an attitude of “Let’s work to improve the model we’re used to,” according to a September Phi Delta Kappa/Gallup poll.... View Details
- 22 Sep 2003
- Research & Ideas
How Businesses Can Respond to AIDS
2002, according to UNAIDS, the Joint United Nations Program on HIV/AIDS Recognizing The Threat What should responsible organizations do to counter the epidemic for their employees and their business? For a start, they must pool knowledge... View Details
Keywords: by Martha Lagace
- 01 Oct 2000
- News
Faculty Retirements
includes econometric studies of the effects of scale and scope on advertising agency costs and intermedia competition in the U.S. national advertising market. He has also studied the changes over time in the concentration and geographical... View Details
- 01 Jun 2006
- News
One-on-One with Tom Oreck
Oreck’s guidance, New Orleans–based Oreck Corporation had steadily grown into a national brand known for its lightweight, powerful vacuums. As it prospered, the company acquired a manufacturing plant eighty... View Details
- 20 Dec 2016
- Research & Ideas
The 10 Most Popular 'Cold Call' Podcasts
Madam C.J. Walker helped invent what have become staples of our modern country and economy: national sales forces, corporate social responsibility, and, yes, even basic haircare. Orphaned at age 8, married at 14, and widowed at 20 with a... View Details
Keywords: Re: Multiple Faculty
- 01 Mar 2005
- News
In the Blood
of the National Thoroughbred Racing Association, an advocacy group that promotes the sport. He’s also involved in an effort to preserve 50,000 acres of farmland and open space from the steady pace of development. “It’s a signature View Details
- 01 Feb 1997
- News
Doing It Your Way
actually going to a physical locale. "A lot of our MBAs are taking a good shot at the entry barriers set up by establishments that have spent twenty years and a lot of money building brand equity in retail locations," he notes. As... View Details
- 22 Feb 2016
- Research & Ideas
The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist
California pharmacist and drugstore owner who balked at the price-slashing practices of chain store competitors and spearheaded a local price-control movement to protect her own bottom line—a crusade that would ultimately gain such widespread support, it would alter... View Details
- 01 Sep 2003
- News
Globalization Revisited
strategy sessions and throughout the halls of academe. They have always sounded with particular resonance at HBS, where, at a two-day colloquium last May, some sixty academics and practitioners gathered to assess the status of globalization and of global corporations,... View Details
- 07 Feb 2017
- First Look
First Look at New Research: February 7
brands and manufacturing network, he intends to reposition the company as a branded retailer of furniture and home fashions. Just as management is poised to implement a new strategy that involves a heavy... View Details
Keywords: Sean Silverthorne