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Show Results For
- All HBS Web
(498)
- News (58)
- Research (398)
- Events (1)
- Multimedia (2)
- Faculty Publications (138)
- 19 Nov 2014
- HBS Case
Marketing Marijuana
medium-sized marijuana producers are already trying to build brand loyalty by marketing strains such as Grape Stomper, which boasts a high THC content; sweet-tasting Golden Goat; and low-THC Critical Mass, which markets itself as a more mellow bud. View Details
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
Internet-connected televisions, social media, and the power of simplicity were all cited as launch pads for future innovation in technology, according to a panel of experts that convened at Harvard Business School as part of the HBS Centennial Business Summit in... View Details
Keywords: by Martha Lagace
- 10 Jun 2013
- Research & Ideas
How Numbers Talk to People
Zillow created a new feature—immediately copied by competitors—involving selling advertising to agents. It created many more customer contacts than before, and allowed the consumer to contact the agent directly. Zillow also introduced a... View Details
- 19 Dec 2006
- First Look
First Look: December 19, 2006
find that in the most recent period buyers have a value of about $550 and the sellers have a value of around $500. We also find that our approach leads to estimates of firm value that are more accurate than models that fail to consider network effects. Finally, View Details
Keywords: Sean Silverthorne
- 19 Sep 2017
- First Look
First Look at New Research and Ideas, September 19
Capital Regulation By: Greenwood, Robin, Samuel Gregory Hanson, Jeremy C. Stein, and Adi Sunderam Abstract—We propose three core principles that should inform the design of bank capital regulation. First, wherever possible, multiple constraints on the View Details
Keywords: Sean Silverthorne
- 08 Apr 2015
- What Do You Think?
Are Technology Companies Ripe for Disruption?
smartphones for the masses to similar other innovative technologies for rural households." Heaven forbid, Kapil Kumar Sopory even suggested that the problem is us. "Each one (of us) has his limited priorities and remains content with the absolute View Details
- 15 May 2007
- First Look
First Look: May 15, 2007
of its key staff, and whose misleading, but lawful, advertising of interest rates is drawing customers away from HDFC. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=301093 HDFC (B) Harvard Business... View Details
Keywords: Martha Lagace
- 02 Nov 2020
- What Do You Think?
Is Antitrust Just a Quaint Notion in the Digital Age?
Joel put it, “Though I get the point that their behavior excludes competitors, the consumer would seem to benefit for now. What I wonder is why there is not more aggressive enforcement where the consumer is clearly being hurt, as demonstrated by excessive View Details
Keywords: by James Heskett; Retail; Technology; Telecommunications; Communications; Consumer Products; Service
- 20 Sep 2004
- Research & Ideas
How Consumers Value Global Brands
serves as a rationale for global brands to charge premiums. Global brands "are expensive, but the price is reasonable when you think of the quality," pointed out a Thai participant. Consumers also believe that transnational... View Details
- Web
Digital Exhibits | Baker Library
ports. The Art of American Advertising, 1865-1910 A burgeoning advertising industry in the U.S. reached a national audience through innovative printing technologies and marketing strategies. Through Baker's collections, the role these... View Details
- 14 Sep 2016
- Research & Ideas
Web Surfers Have a Schedule and Stick to It
less, but you still have to get people to your site. There is no price that will cause people to allocate between different choices, which makes this unlike any other market activity.” The bursty nature of online attention also helps... View Details
- 01 Dec 2018
- News
Ask the Expert: Gimme Shelter
crafting innovative ways to make that happen in the Bay Area, where median home prices sail north of $1 million. In Oakland, for example, the nonprofit used a little-known tool called the Chapter 8 Tax Sale to acquire 24 blighted,... View Details
Keywords: Jen McFarland Flint
- 15 Mar 2010
- HBS Case
Developing Asia’s Largest Slum
When the case opens, a fictitious developer, Rance Hollen, is at a critical juncture: Weighing the cost of capital, construction, and expected market prices for developed units, should Hollen meet the government's View Details
- 21 Jul 2008
- Research & Ideas
Solving the Marketing Resources Allocation Puzzle
promotion and advertising had long-run consequences on consumers' buying behavior in two ways: by influencing the brand equity and by affecting the consumers' price sensitivity. Jedidi and colleagues then... View Details
Keywords: by Sean Silverthorne
- 06 Mar 2007
- First Look
First Look: March 6, 2007
distribution company in its own right. On October 30, 2006, it relaunched its Website—and, in effect, its business. With its new, consumer-facing home page, and with new offerings for advertisers and affiliates as well as video... View Details
Keywords: Martha Lagace
- 10 Nov 2015
- First Look
November 10, 2015
were realized. What we label the CEO-specific Q and past return explains equity issuance, but it does not explain debt issuance, investment, or profitability. Two discontinuity analyses show that the specific share price that the current... View Details
Keywords: Sean Silverthorne
- 05 Dec 2013
- What Do You Think?
Is Walmart Defying Economic Gravity?
levels." Others cited evidence that Walmart's model has some practical limitations. Evidence of possible friction was presented by Clark Phippen, who cited symptoms that suggest that Walmart is becoming "arthritic."(1) Employees, he wrote, consider... View Details
- Web
Strategy for Entrepreneurs - Course Catalog
entrepreneurs effective feedback on their startup ideas. Write cogently, persuasively, and effectively. When to ignore and when to listen to advice from VCs and other key stakeholders. Identify and evaluate market gaps with customer interviews, View Details
- 28 Jul 2014
- Research & Ideas
Eyes Shut: The Consequences of Not Noticing
hypothetical fires. A garment factory in a Third World country with minimal governmental regulatory oversight burns down, killing half of the three hundred women and children employed there; it subsequently becomes clear that the factory's owner failed repeatedly to... View Details
- 20 Oct 2009
- First Look
First Look: October 20
Working PapersGray Markets and Multinational Transfer Pricing (revised) Authors:Romana Autrey and Francesco Bova Abstract Gray markets arise when a manufacturer's products are sold outside of its authorized channels, for instance when... View Details
Keywords: Martha Lagace