Publications

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June 2013
Supplement

Multiasistencia: Redefining the Relationship with its Service Professionals. Spreadsheet Supplement

By: Francisco de Asis Martinez-Jerez

Multiasistencia, a major Spanish BPO of insurance repairs, is changing the relational contract with its service profesionals from a referral model to a guaranteed workload one. View Details

Keywords: Outsourcing; Incentives; Relational Contracts; Business Model; Motivation and Incentives; Job Cuts and Outsourcing; Contracts; Insurance Industry; Spain

Emily Truelove is an Assistant Professor of Business Administration in the Organizational Behavior Unit at Harvard Business School. She teaches LEAD in the MBA program. She also teaches in executive education programs, including Leadership for Senior Executives,... View Details

March 1999 (Revised October 2009)
Background Note

Deferred Compensation

By: Henry B. Reiling and Mark Pollard

Briefly discusses two of the major tax doctrines--constructive receipt and economic benefits--which govern the structure of deferred compensation contracts. Some business context is provided and some implications are noted. View Details

Keywords: Stock Options; Taxation; Compensation and Benefits; Business and Government Relations; Public Administration Industry

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March 1986 (Revised August 1986)
Case

Samsung International, Inc.

A major Korean firm has begun production of televisions in the United States. Output and quality are below Korean standards. Students must determine why and suggest ways to improve. View Details

Keywords: Quality; Production; Performance Productivity; Manufacturing Industry; United States; South Korea

October 2007 (Revised July 2013)
Case

Vertex Pharmaceuticals and the Cystic Fibrosis Foundation: Venture Philanthropy Funding for Biotech

By: Robert F. Higgins, Sophie LaMontagne and Brent Kazan

In 2001, Vertex Pharmaceuticals Incorporated acquired the San Diego-based biotech company, Aurora Biosciences. The combination of Vertex's and Aurora's technologies would improve the flow of novel drug candidates into development. However, several questions related to... View Details

Keywords: Philanthropy; Philanthropy Funding; Innovation; Funding Model; Venture Capital; Partners and Partnerships; Financing and Loans; Investment Funds; Acquisition; Philanthropy and Charitable Giving; Biotechnology Industry; Pharmaceutical Industry; San Diego

November 1994
Case

American Rice, Inc. in Vietnam

By: Ray A. Goldberg and Quintus Travis

Describes the first major joint venture between a U.S. and Vietnam rice company with reqard to the world rice trade. What are the opportunities and what are the challenges? View Details

Keywords: Joint Ventures; Trade; Global Range; Problems and Challenges; Opportunities; Food and Beverage Industry; Viet Nam; United States

20 Apr 2020
Book

Why COVID-19 Raises the Stakes for Healthy Buildings

increase air flow and quality can have dramatic effects on workers. Click HereJohn Macomber and Joseph Allen at a recent Books@Baker event. But the economic benefits don’t stop there. Macomber expects that a growing public focus on health measures will drive View Details

Keywords: by Kristen Senz; Real Estate; Health

May 2006 (Revised November 2006)
Case

IKEA's Global Sourcing Challenge: Indian Rugs and Child Labor (A)

By: Christopher A. Bartlett, Vincent Marie Dessain and Anders Sjoman

Traces the history of IKEA's response to a TV report that its Indian carpet suppliers were using child labor. Describes IKEA's growth, including the importance of a sourcing strategy based on its close relationships with suppliers in developing countries. Details the... View Details

Keywords: Developing Countries and Economies; Moral Sensibility; Policy; Employment; Contracts; Supply Chain Management; Organizational Culture; Natural Environment; Non-Governmental Organizations; Social Issues

August 2020 (Revised January 2021)
Supplement

Facelift at Olay (B)

By: Sunil Gupta, Rajiv Lal and Olivia Hull

This supplement to Facelift at Olay (A) explains the major steps Procter & Gamble’s skincare brand Olay took to reverse several years of declining sales. View Details

Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Strategy; Competitive Advantage; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio

06 Sep 2019
Video

Mo Ibrahim

Mo Ibrahim, the founder of the African telecommunications company Celtel and later a major corporate philanthropist, describes how he recruited and trained talent in Celtel.

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10 Jul 2007
Working Paper Summaries

The Persuasive Appeal of Stigma

Keywords: by Michael I. Norton, Elizabeth W. Dunn, Dana R. Carney & Dan Ariely

May 2010 (Revised August 2013)
Case

Delta Electronics Hybrid Power Train

By: Willy C. Shih and Jyun-Cheng Wang

Delta Electronics, the world's largest manufacturer of switching power supplies, hoped to enter the market for gasoline-electric hybrid power trains for automobiles by being a major component and subsystem supplier. While most public awareness of hybrid vehicles fell... View Details

Keywords: Investment Return; Intellectual Property; Emerging Markets; Industry Clusters; Partners and Partnerships; Electronics Industry; China

March 2008
Case

Shangri-La Hotels

By: Dennis Campbell and Brent Kazan

In November 2006, Symon Bridle, the newly appointed chief operating officer of Shangri-La Hotels and Resorts, was thinking about a number of organizational issues that presented challenges to Shangri-La's rapid expansion strategy. There were three major issues at hand:... View Details

Keywords: Employees; Growth and Development Strategy; Standards; Service Delivery; Organizational Culture; Accommodations Industry; China; Europe; North America

2020
Working Paper

Best Ideas

By: Miguel Antón, Randolph B. Cohen and Christopher Polk

We ﬁnd that the stocks in which active mutual fund or hedge fund managers display the most conviction towards ex-ante, their “Best ideas,” outperform the market, as well as the other stocks in those managers’ portfolios, by approximately 2.8 to 4.5 percent per year,... View Details

Keywords: Mutual Funds; Managerial Skill; Market Efficiency; Investment Funds; Management; Investment Portfolio; Decision Making

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July 1996 (Revised June 2001)
Case

Atlantic Corporation-Abridged

By: Thomas R. Piper

A major paper company is considering acquiring the assets of a company that is threatened by a hostile takeover. The acquisition can be evaluated in terms of industry attractiveness, comparative advantage, and cash-flow analysis. View Details

Keywords: Projects; Cash Flow; Interest Rates; Valuation; Mathematical Methods; Horizontal Integration; Acquisition; Competitive Advantage; Aerospace Industry

22 Jul 2016
News

Verizon Still an Ad Laggard to Google, Facebook After Yahoo Deal

May 1994
Article

The Work Preference Inventory: Assessing Intrinsic and Extrinsic Motivational Orientations

By: T. M. Amabile, K. G. Hill, B. A. Hennessey and E. M. Tighe

The Work Preference Inventory (WPI) is designed to assess individual differences in intrinsic and extrinsic motivational orientations. Both the college student and the working adult versions aim to capture the major elements of intrinsic motivation (self-determination,... View Details

Keywords: Creativity; Motivation and Incentives; Measurement and Metrics; Higher Education; Employees; Personal Characteristics

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