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(621)
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Show Results For
- All HBS Web
(621)
- People (7)
- News (182)
- Research (313)
- Multimedia (12)
- Faculty Publications (199)
- 22 Jan 2018
- Blog Post
"Luxury, Technology, Integration"
managed to integrate the two in an industry characterized by heritage and craftsmanship, luxury goods. Since their inception, YOOX and Net-A-Porter revolutionized this space selling luxury and fashion... View Details
Keywords: Consumer Products / Retail
- 04 Jan 2010
- Research & Ideas
Best of HBS Working Knowledge 2009
creativity of each individual. The Devil Wears Prada? Effects of Exposure to Luxury Goods on Cognition and Decision Making Download the PDF. Gandhi once wrote that "a certain degree of physical harmony and comfort is necessary, but... View Details
Keywords: by Staff
- Profile
Anddria Clack
Why was earning your MBA at Harvard Business School important to you? I have been a student and practitioner of business for several years. I started requesting to attend college-level business camps and internships while I was a still a high school sophomore in... View Details
- July–August 2017
- Article
Why Outlet Stores Exist: Averting Cannibalization in Product Line Extensions
By: Donald Ngwe
Outlet stores are a large and growing component of many firms' retailing strategies, particularly in the fashion industry. Outlet stores offer attractive prices in locations far from central shopping districts. The main perspectives on why outlet stores exist can be... View Details
Keywords: Fashion; Industrial Organization; Outlet Stores; Price Discrimination; Retail; Channel Management; Luxury; Product Marketing; Price; Retail Industry; Fashion Industry
Ngwe, Donald. "Why Outlet Stores Exist: Averting Cannibalization in Product Line Extensions." Marketing Science 36, no. 4 (July–August 2017): 523–541.
Charles W. Nash
Not wanting to compete with the "Big Three" auto makers in the 1920s, Nash carved out a unique niche for well-designed luxury automobiles at medium prices. This strategy was very successful for Nash Motors as it became one of... View Details
Keywords: Automotive & Aerospace
- 11 Dec 2014
- News
Fashion's Retail Revolution
Dressing by Number Dressing by Number Ivy Ross Creating the Shopping Experience of the Future Creating the Shopping Experience of the Future Today, though, the case studies are on a multitude of fashion businesses—“fast fashion” chain ZARA, “pretail” e-commerce model... View Details
- 01 Dec 1998
- News
From Wildlife to Winetasting
will enable alumni to enjoy the diverse wonders of Africa through a variety of pre- and postconference tours. Bush safaris feature luxury accommodations, excellent food, and ranger-guided wildlife viewing from open-air vehicles.... View Details
- October 2005 (Revised June 2006)
- Case
The Turnaround of Chris-Craft
By: William A. Sahlman, Geremy Connor, Brian Doherty, Andrew Murphy and Taylor Smith
Describes a set of issues confronting the owners of Chris-Craft, a manufacturer of high-end boats. The company can invest in new monobrand stores, new boat designs, and brand extensions (e.g., apparel). The owners have also recently purchased Indian Head Motorcycle out... View Details
Keywords: Entrepreneurship; Luxury; Brands and Branding; Manufacturing Industry; Motorcycle Industry; Entertainment and Recreation Industry; United States
Sahlman, William A., Geremy Connor, Brian Doherty, Andrew Murphy, and Taylor Smith. "The Turnaround of Chris-Craft." Harvard Business School Case 806-071, October 2005. (Revised June 2006.)
- 01 Mar 2018
- News
Ink: Alumni Books and Recommendations
“Real estate chatter is the most popular sport in Manhattan,” says Kirk Henckels (MBA 1976), who has made a career buying and selling some of New York City’s most luxurious apartments. In his new book with Annie Walker, Life at the Top,... View Details
Keywords: April White
- Web
Club Conferences | MBA
19, 2024 Entrepreneurship Through Acquisition Retail & Luxury Goods Club Conference October 20, 2024 Retail & Luxury Goods Climate Symposium November 2, 2024 Energy & Environment Club Food & Agriculture Club... View Details
Marshall Field
restaurants, free gift wrapping, and vibrant window displays. Field purchased items from around the world to bring cosmopolitan luxuries to his prime target audience – the growing middle class in the Midwest. View Details
Keywords: Retail
- Profile
Alex Nelson
business." In her own fashion Contrary to engineer stereotypes, Alex has always been interested in fashion. This summer, "I plan on interning with a luxury goods retailer in New York," she says. Next year, she will co-run... View Details
- 02 Mar 2015
Retail Sector at HBS Webinar
This webinar will provide an overview of the resources available at HBS to students coming from (or who are interested in pursuing a career in) the retail sector. A member of our Career and Professional Development Office will review retail sector careers, and you will... View Details
- 29 Oct 2000
- Research & Ideas
Building a Powerful Prestige Brand
Estée Lauder in 1930. Photograph courtesy of Estée Lauder Companies. The daughter of immigrant merchants in Queens, New York, Estée Lauder, born Josephine Esther Mentzer, began selling skin cream to women in New York City beauty parlors in the late 1920s. In 1946, she... View Details
- 01 Jun 2014
- News
@Soldiers Field
Famed designer Donna Karan's keynote closed the Retail & Luxury Goods Club's annual conference, but some of the 400 attendees wanted more: Karan reportedly stuck around to chat with students for more than an hour and a half. Former US... View Details
- 25 Apr 2014
- News
Serving as a cultural ambassador
a seafood-processing firm that rebuilt after the disaster and a collaborative of fishermen's wives who transformed their net-mending skills to launch a luxury apparel business—also provided insights into entrepreneurial innovation and... View Details
- 24 Apr 2014
- News
Reinventing perceptions of Africa through wine
their country. After visiting a wine festival in Soweto, South Africa, in 2005, Cuffe and her husband, Khary Cuffe (MBA 2007), realized that by establishing Heritage Link Brands and distributing these quality wines, they could show that View Details
- 01 Jun 2015
- News
@Soldiers Field
Photo courtesy @chiaraferragni Case study subject Chiara Ferragni—the fashion designer/blogger best known as The Blonde Salad—took a break from New York Fashion Week to visit HBS professor Anat Keinan’s new Luxury Marketing elective.... View Details
- Profile
Rocio Parra
interest, luxury goods ("I would love to consume them!"), has been tested by this variety of view points. "I can look at luxury from a demographical perspective and wonder how the current... View Details
- Portrait Project
Sara Alsadi
Going forward, I want to find happiness. I want to spend time with my loved ones, enjoy the freedom I unfortunately have, and accept a job that allows me to add value instead of accumulating wealth. I want to enjoy the little things in life – pause for a moment, live... View Details