Johnson ＆ Johnson - Publications - Faculty & Research

03 Jan 2023
What Do You Think?

How Would the Leadership Style of Girl Scouts' Frances Hesselbein Fare Today?

of how highly his leadership style was regarded just over 20 years ago, Jack Welch would face difficult challenges applying it today. He was a product of his time. Times have changed. So spoke respondents to last month’s column. Andrea View Details

Keywords: Re: James L. Heskett

October 2010 (Revised November 2010)
Case

The NFL's Digital Media Strategy

By: Anita Elberse, C. Kelsey Calhoun and Daven Johnson

In late 2009, Brian Rolapp, senior vice president of media strategy and digital media for the NFL, was faced with the challenge of determining the league's strategic approach to the wireless market—and presenting his views to NFL team owners. What was the league's best... View Details

Keywords: Business Model; Marketing Channels; Marketing Strategy; Media; Distribution Channels; Mobile and Wireless Technology; Sports Industry

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Connell House | About

Lyndon B. Johnson from 1965 to 1968. In 2003, Dean Kim B. Clark rededicated the building in honor of the late William F. Connell (MBA 1963), whose family’s gift helped establish the HBS Leadership Initiative, a catalyst for cutting-edge... View Details

July 2005 (Revised September 2020)
Case

The U.S. Current Account Deficit

By: Laura Alfaro, Rafael Di Tella, Ingrid Vogel, Renee Kim, Sarah Jeong, Matthew Johnson and Jonathan Schlefer

Investors and policymakers throughout the world were confronted with the risk of painful economic consequences arising from the large U.S. current account deficit. In 2007, the U.S. current account deficit was $731 billion, equivalent to 5.3% of GDP. The implications... View Details

Keywords: World Economy; Macroeconomics; Borrowing and Debt; Currency; Foreign Direct Investment; Business and Government Relations; United States

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01 Jun 2012
News

Noted & Quoted

“J.C. Penney is in a very tough spot. If you ask people today what it stands for, you don’t get a particularly compelling answer.” —HBS professor Rajiv Lal, commenting on the challenge facing retailing guru Ron Johnson (MBA 1984) as the... View Details

01 Jun 2007
What Do You Think?

How Should Pay Be Linked to Performance?

sustainable outcomes to the benefit of shareholders." However, Gary Johnson cautions that "Because excitement is so critical to success, pay for performance value can be diminished the longer the time delay for receiving... View Details

Keywords: by Jim Heskett

25 Apr 2024
News

Origin Stories

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. Where we come from and how we were raised has a profound effect on who we become. The recipients of this year’s Alumni Achievement Award grew up... View Details

01 Mar 2004
News

Kilimanjaro

final climb in a misty rain. The temperature was 5 degrees; the winds were blowing at 30 miles per hour. By this point they all knew each other quite well. Most of the chocolate had already been consumed. Canadian Graeme Johnson (MBA ’95)... View Details

Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

22 Sep 2022
News

The Beauty Guide

of the business. That move served her well. She ended up leading Neutrogena, eventually becoming the president of US Beauty at Johnson & Johnson. Today, she is the global brand president of Clinique and Origins, both part of the Estée... View Details

Keywords: Maureen Harmon

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AASU50 - Alumni

conferred from 1997-2001. Bert King Award for Service Kenneth A. Powell, MBA 1974 Nancy Lane, PMD 29 Clifford E. Darden, MBA 1969, DBA 1982 Lillian L. Lambert, MBA 1969 Carla Harris, MBA 1987 Ann M. Fudge, MBA 1977 James I. Cash W. Dwight Raiford, MBA 1978 Michele... View Details

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Agents of Change: The Founding of the AASU - The Value of Business Education

Negro College Fund, the Student Nonviolent Coordinating Committee (SNCC), and the NAACP. Benjamin Tanner Johnson HBS MBA 1921 Princeton, NJ Howard University, 1919 Benjamin Tanner Johnson was a tireless... View Details

16 May 2024
News

On the Job

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. We all have early memories of on-the-job learnings—those moments that had a lasting impact on how we see the world of work and our place in it. This... View Details

Keywords: first job; leadership; life experience; career lessons; Finance; Oil and Gas Extraction; Mining; Retail Trade

09 Aug 2021
Research & Ideas

OneTen: Creating a New Pathway for Black Talent

achieving its mission, including PepsiCo, Walmart, Bank of America, Johnson & Johnson, and Verizon. “If you have those kinds of four-year degree requirements, you are unintentionally excluding 78 percent of African Americans who don’t... View Details

Keywords: by Rawi E. Abdelal, Katherine Connolly Baden, and Boris Groysberg

30 Nov 2016
What Do You Think?

How Do Leaders Manage the Tension Between Pride and Arrogance?

influence on whether or not an organization crosses the line from pride to arrogance. (3) It is possible to lead close to the line between pride and arrogance without crossing it; several suggestions were offered for how to do this. Ken View Details

Keywords: by James Heskett

03 Jul 2008
What Do You Think?

Are Followers About to Get Their Due?

difference between a great leader and a great follower in the business world is the opportunities they have had to better themselves." Eric Johnson Wildbear concurred, saying that "Followership ends up being the same as... View Details

Keywords: by Jim Heskett

17 Oct 2022
Research & Ideas

Why Quiet Quitters Need More Than Money to Re-Engage

willing to go above and beyond in their roles. All this while inflation spirals. Abdelal, who is the Herbert F. Johnson Professor of International Management at HBS, and DeLong make the case that the remedy is understanding the... View Details

Keywords: by Michael Blanding

01 Sep 2006
What Do You Think?

Are We Ready for Self-Management?

C. J. Cullinane identified the most important requirement for self-management success as "conviction and commitment of top management." As Peter Johnson put it, "True and genuine self-management cannot happen if there are... View Details

Keywords: by James Heskett

02 Aug 2021
Research & Ideas

What If Closing the Wage Gap Means Everyone Earns Less?

bargaining power, the paper finds. Takeaways for executives and employees The Wall Street Journal reported in June that Johnson & Johnson, McKesson, and CBRE stated in job postings for remote workers that they wouldn’t consider for... View Details

Keywords: by Avery Forman

20 Oct 2011
Research & Ideas

Getting the Marketing Mix Right

assistant professor of marketing at Purdue University, and Sachin Gupta, the Henrietta Johnson Louis Professor of Management and professor of marketing at Cornell University. Steenburgh believes that the model could help brand managers... View Details

Keywords: by Dina Gerdeman

01 Aug 1998
News

High Honors

Johnson & Johnson in 1973 and in 1977 joined Standard Brands Incorporated. There she rose to become vice president of marketing for the margarine division. Standard merged with Nabisco in 1981, and in 1987... View Details

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