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  • All HBS Web  (4,219)
    • People  (13)
    • News  (761)
    • Research  (2,784)
    • Events  (22)
    • Multimedia  (38)
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Show Results For

  • All HBS Web  (4,219)
    • People  (13)
    • News  (761)
    • Research  (2,784)
    • Events  (22)
    • Multimedia  (38)
  • Faculty Publications  (1,732)
← Page 17 of 4,219 Results →
  • 28 Apr 2021
  • News

How to Recognize the Most Influential People in Your Office

  • April 2014 (Revised June 2015)
  • Case

Making stickK Stick: The Business of Behavioral Economics

By: Leslie John, Michael Norton and Michael Norris
Email mking@hbs.edu for a courtesy copy.

stickK.com, a website that uses behavioral economics to help users achieve their goals, must choose between a direct-to-consumer or business-to-business model. The case... View Details
Keywords: Behavioral Economics; Behavior Change; B2B Vs. B2C; Human Resource Management; Marketing Of Innovations; Health & Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet and the Web; Health; Business Model; Sales; Human Resources; Health Industry; United States
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John, Leslie, Michael Norton, and Michael Norris. "Making stickK Stick: The Business of Behavioral Economics." Harvard Business School Case 514-019, April 2014. (Revised June 2015.) (request a courtesy copy.)

    Powerlifting Professor

    What do free weights and academic research about patent trolls have in common? If you’re Lauren Cohen, the L.E. Simmons Professor of Business Administration at Harvard Business School, more than you’d think. Professor Cohen, a competitive powerlifter and... View Details
    • 26 Mar 2020
    • News

    HBS Professor Emeritus Bruce Scott Dies at 87

    • Mar 28 2018
    • Testimonial

    Developing Critical Leadership Skills

    • 26 Jul 2012
    • News

    To Get a 'Fair' Raise in Pay, Characterize Your Request as Mutually Beneficial

    • 14 May 2019
    • Working Paper Summaries

    Do Experts Listen to Other Experts? Field Experimental Evidence from Scientific Peer Review

    Keywords: by Misha Teplitskiy, Hardeep Ranu, Gary Gray, Michael Menietti, Eva Guinan, and Karim R. Lakhani
    • February 2022
    • Article

    How Global Leaders Gain Power Through Downward Deference and Reduction of Social Distance

    By: Tsedal Neeley and Sebastian Reiche
    We theorize about how people with positional power enact downward deference—a practice of lowering oneself to be equal to that of lower power workers—based on a study of 115 top global leaders at a large U.S. company. These leaders were charged with advancing... View Details
    Keywords: Leadership; Leadership Style; Global Range; Relationships; Rank and Position; Power and Influence; Cross-Cultural and Cross-Border Issues
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    Neeley, Tsedal, and Sebastian Reiche. "How Global Leaders Gain Power Through Downward Deference and Reduction of Social Distance." Academy of Management Journal 65, no. 1 (February 2022): 11–34.
    • 23 Nov 2020
    • News

    HBS Professor Emeritus David Hawkins Dies at 86

    • 29 May 2024
    • News

    Harvard Business School and Harvard Medical School MD/MBA Program Celebrates Two Decades of Integrated Leadership in Medicine and Management

    • 2016
    • Chapter

    User-Generated Content and Social Media

    By: Michael Luca
    This paper documents what economists have learned about user-generated content (UGC) and social media. A growing body of evidence suggests that UGC on platforms ranging from Yelp to Facebook has a large causal impact on economic and social outcomes ranging from... View Details
    Keywords: User-generated Content; Crowdsourcing; Design Economics; Internet and the Web; Marketing; Economics; Media; Social Media
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    Luca, Michael. "User-Generated Content and Social Media." Chap. 12 in Handbook of Media Economics. Vol. 1B, edited by Simon Anderson, Joel Waldfogel, and David Strömberg. North-Holland Publishing Company, 2016.
    • January 2021 (Revised March 2021)
    • Case

    THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

    By: Jill Avery, Ayelet Israeli and Emma von Maur
    THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
    Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Preference Prediction; Predictive Analytics; App Development; "Marketing Analytics"; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Fashion Industry; Retail Industry; Apparel and Accessories Industry; Consumer Products Industry; United States
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    Avery, Jill, Ayelet Israeli, and Emma von Maur. "THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)." Harvard Business School Case 521-070, January 2021. (Revised March 2021.)
    • March 2000 (Revised January 2002)
    • Case

    Robert Moses

    By: Kathleen L. McGinn and Alexis Lefort
    Robert Moses was Park Commissioner in New York City for nearly 50 years. In this position, he had more influence on the face of urban New York than anyone before or after. View Details
    Keywords: Power and Influence; New York (city, NY)
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    McGinn, Kathleen L., and Alexis Lefort. "Robert Moses." Harvard Business School Case 800-271, March 2000. (Revised January 2002.)
    • 30 Dec 2010
    • News

    Advantage affordability

    • Article

    The Factor Environmental Ratings Miss

    By: Auden Schendler and Michael W. Toffel
    There's a problem with most major environmental rankings of businesses: too often, the ratings fail to incorporate advocacy activities that influence environmental regulation. View Details
    Keywords: Governing Rules, Regulations, and Reforms; Problems and Challenges; Rank and Position; Environmental Sustainability; Power and Influence
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    Schendler, Auden, and Michael W. Toffel. "The Factor Environmental Ratings Miss." MIT Sloan Management Review 53, no. 1 (Fall 2011): 17–18.
    • 2012
    • Working Paper

    Componential Theory of Creativity

    By: Teresa M. Amabile
    The componential theory of creativity is a comprehensive model of the social and psychological components necessary for an individual to produce creative work. The theory is grounded in a definition of creativity as the production of ideas or outcomes that are both... View Details
    Keywords: Creativity; Theory; Social Psychology; Organizational Culture
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    Amabile, Teresa M. "Componential Theory of Creativity." Harvard Business School Working Paper, No. 12-096, April 2012.
    • 10 Aug 2016
    • Blog Post

    3 Benefits of the Case Method

    emphasis on the case method approach, I knew from the outset that HBS would be very different, and I was not sure if it would suit me. As I wrapped up my time at business school, I considered how the once foreign case method influenced my... View Details
    • 12 Jan 2015
    • Research & Ideas

    Regulators Ease Up on Companies Generating Political Benefits

    We all know how political influence works: company X donates money to politician Y, and then that pol leans on regulator Z to go easy on his new best friend. In economic parlance, that circle of back-scratching is known as... View Details
    Keywords: by Michael Blanding
    • March 2001 (Revised July 2007)
    • Background Note

    Power and Influence: Achieving Your Objectives in Organizations

    By: Kathleen L. McGinn and Elizabeth Long Lingo
    Power is the potential to mobilize energy. This rather neutral definition does not address the issues of how to exercise power or to what ends. The answers to these questions determine the ultimate value of an individual's power. This note is written to help readers... View Details
    Keywords: Organizational Culture; Personal Development and Career; Power and Influence; Social and Collaborative Networks; Value
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    McGinn, Kathleen L., and Elizabeth Long Lingo. "Power and Influence: Achieving Your Objectives in Organizations." Harvard Business School Background Note 801-425, March 2001. (Revised July 2007.)
    • 19 Nov 2019
    • News

    Do TV Debates Sway Voters?

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