Publications

12 Jul 2010
Research & Ideas

Rocket Science Retailing: A Practical Guide

appropriate staffing, and store layout. Everyone in retailing knows this, but basics are boring, and it's easy to lose sight of them. The U.S. automotive industry offers a cautionary tale of the perils of not tending to the basics. The... View Details

Keywords: by Martha Lagace; Retail; Auto

January 2011
Case

A Slice of the Pie: Ruby Collins and Tenants in Common

By: John D. Macomber and Kristian Peterson

A securitized small real estate investment vehicle fails and the many individual owners have to decide how to manage or dispose of the asset. This case follows Ruby Collins, a small investor, through the logic of Section 1031 Like Kind Exchanges as well as the... View Details

Keywords: Financial Instruments; Investment; Risk Management; Ownership Stake; Partners and Partnerships; Valuation; Real Estate Industry

October 2002 (Revised November 2002)
Case

Welfare State and its Impact on Business Competitiveness, The: Sweden Inc. for Sale?

By: Huw Pill, Petter Johnsson, Ola Nordquist and Ingrid Vogel

The Swedish Model--sometimes presented as a third way between savage capitalism and unrealistic socialism--was much lauded in the 1960s. It was viewed as a strategy that addressed social concerns while supporting economic growth. However, the financial and currency... View Details

Keywords: Economic Systems; Welfare; Government and Politics; Taxation; Competition; Public Administration Industry; Sweden

January 2001 (Revised January 2004)
Case

Ninth House: e-Learning Software

By: Amy C. Edmondson, Frances X. Frei and Corey B. Hajim

Jeff Snipes, CEO of the Ninth House Network, a San Francisco-based E-Learning company, considers a strategy shift to address a recent slump in sales and to attract more customers. The revised strategy would require creating shorter, more directed content that could be... View Details

Keywords: Internet and the Web; Service Operations; Organizational Structure; Groups and Teams; Corporate Strategy; Organizational Culture; Learning; Sales; Service Delivery; Entrepreneurship; Information Technology Industry; Information Technology Industry; Information Technology Industry; San Francisco

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December 2017
Case

Piracy in Somalia (A)

By: Sophus A. Reinert and Alissa Davies

A Somali fisherman stands on a beach in early 2011, considering his options: should he embark in his tiny fishing vessel or join a nearby pirate crew? His war-ravaged country, entering its 20th year of civil war, was in the midst of a famine that had claimed hundreds... View Details

Keywords: Pirates; Foreign Aid; Civil War; Private Property; Human Rights; Economic Development; Globalization; War; Property; Crime and Corruption; Rights; Development Economics; Moral Sensibility; Shipping Industry; Somalia

10 Jan 2011
Research & Ideas

Is Groupon Good for Retailers?

may file for an initial public offering by the end of 2011, according to the New York Times. "Groupon has attracted remarkable interest," says Harvard Business School professor Benjamin G. Edelman. "With the economy... View Details

Keywords: by Carmen Nobel; Advertising; Technology

December 2013 (Revised October 2014)
Case

The Munich Oktoberfest: From Local Tradition to Global Capitalism

By: Juan Alcacer, Christian Bettinger and Andreas Philippi

Oktoberfest, an annual festival held in Munich (Germany) for more than 200 years, has grown in recent decades into a hugely popular event that attracts 7 million visitors annually, a large proportion of which are foreign. In fact, Oktoberfest's global appeal is so... View Details

Keywords: Value Creation; Product Positioning; Marketing Channels; Global Strategy; Food and Beverage Industry; Ohio; Munich; Brazil; Bangalore; Beijing

September 1997 (Revised May 1999)
Case

Automated Intelligence Corporation

By: James K. Sebenius and David T. Kotchen

Precision Controls is a Minnesota-based manufacturer of electronic control devices. To enhance its product line, Precision would like to establish an artificial intelligence research group, either through internal development or, preferably, by merging with or... View Details

Keywords: Information Technology; Valuation; Research and Development; Stock Shares; Negotiation Process; Negotiation Tactics; Mergers and Acquisitions; Manufacturing Industry; Manufacturing Industry; Minnesota

June 1988 (Revised December 1991)
Case

An Tai Bao Coal Mining Project

By: W. Carl Kester and Richard P. Melnick

An Tai Bao is the world's largest open-pit coal mine and is located in China's Shanxi province. After eight years of planning and negotiating, Occidental Petroleum, the foreign partner in the deal, is about to sign an ownership and financing agreement for $475 million... View Details

Keywords: Planning; Agreements and Arrangements; Non-Renewable Energy; Equity; Partners and Partnerships; Negotiation Deal; Joint Ventures; Mining Industry; China

September 2009 (Revised February 2011)
Case

Eden McCallum: A Network-Based Consulting Firm (A)

By: Heidi K. Gardner and Robert G. Eccles

Eden McCallum pioneered the network-based ("virtual") consulting firm model in the U.K. Contracting freelance consultants on a per-project basis keeps overheads lean so that Eden McCallum's fees are a fraction of the big firms' rates. Their flexible, low-cost model has... View Details

Keywords: Business Model; Decision Choices and Conditions; Financial Crisis; Growth and Development Strategy; Expansion; Consulting Industry; United Kingdom

December 2004 (Revised December 2005)
Case

Nectar: Making Loyalty Pay

By: John A. Deighton

Loyalty Management UK (LMUK) manages British supermarket chain Sainsbury's frequent-shopper card program, called Nectar. LMUK uses Sainsbury's sponsorship as the magnet to attract other retailers into a profitable, multisponsor loyalty network. Examines the economics... View Details

Keywords: Customer Focus and Relationships; Business or Company Management; Supply Chain Management; Marketing Strategy; Networks; Marketing Channels; Advertising Campaigns; Outcome or Result; Growth and Development; Retail Industry; Great Britain

March 2011
Case

Cash Flow Productivity at PepsiCo: Communicating Value to Retailers

PepsiCo developed a new metric that better measured the value added by Pepsi products than did gross margin, the traditional metric used by retailers to determine shelf space and promotional activity. The new metric, cash flow productivity, captured the value of... View Details

Keywords: Customer Relationship Management; Cash Flow; Measurement and Metrics; Distribution; Performance Productivity; Value Creation; Food and Beverage Industry; Food and Beverage Industry

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July 1991 (Revised August 1991)
Case

Philip Morris Companies, Inc. (A)

By: Samuel L. Hayes III

This large tobacco and diversified food processor is seeking to refinance debt funds raised to accomplish a large acquisition. It has filed a large "shelf" registration that authorizes it to issue during the subsequent two years. At the time of the case, the market... View Details

Keywords: Stocks; Initial Public Offering; Consumer Products Industry; United States

August 2003 (Revised March 2004)
Case

Waltz on the Danube

By: Arthur I Segel, Vincent Dessain and Anais Loizillon

Describes the intricate parts of an early real estate deal from the standpoint of the developer including feasibility analysis, market choice, acquisition of land, project development, design and construction issues, investment returns, and equity financing issues.... View Details

Keywords: Joint Ventures; Management; Property; Project Finance; Real Estate Industry; Germany; Hungary

January 2008
Article

Putting Leadership Back into Strategy

By: Cynthia A. Montgomery

In recent decades an infusion of economics has lent the study of strategy much needed theory and empirical evidence. Strategy consultants, armed with frameworks and techniques, have stepped forward to help managers analyze their industries and position their companies... View Details

Keywords: Leadership; Growth and Development Strategy; Managerial Roles; Mission and Purpose; Organizational Change and Adaptation; Creativity; Competitive Strategy; Competitive Advantage