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  • 31 Aug 2007
  • Working Paper Summaries

Exclusivity and Control

Keywords: by Andrei Hagiu & Robin S. Lee; Entertainment & Recreation
  • September 2000 (Revised February 2001)
  • Case

CBS MarketWatch

By: Jeffrey F. Rayport
Larry Kramer, the chairman and CEO of MarketWatch.com, is faced with a dilemma. In April 2000, his company--a joint venture of CBS and Data Broadcasting Corp.--has emerged as the leading financial information and data provider online. Yet, because of the downturn in... View Details
Keywords: Joint Ventures; Decision Choices and Conditions; Media and Broadcasting Industry
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Rayport, Jeffrey F., and Dickson Louie. "CBS MarketWatch." Harvard Business School Case 801-175, September 2000. (Revised February 2001.)
  • Article

Are Online and Offline Prices Similar? Evidence from Large Multi-Channel Retailers

By: Alberto Cavallo
Online prices are increasingly used for measurement and research applications, yet little is known about their relation to prices in physical stores, where most retail transactions occur. I conduct the first large-scale comparison of prices simultaneously collected... View Details
Keywords: Online Prices; Offline Prices; Multi-channel Retailers; Price; Internet and the Web; Measurement and Metrics; Retail Industry
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Cavallo, Alberto. "Are Online and Offline Prices Similar? Evidence from Large Multi-Channel Retailers." American Economic Review 107, no. 1 (January 2017): 283–303.
  • January 15, 2021
  • Article

Social Media Companies Should Self-Regulate. Now

By: Michael A. Cusumano, Annabelle Gawer and David B. Yoffie
We argue that social media firms should ramp up self-regulation of content in 2021. This argument is based on research on numerous industries where firms and/or industry associations devised self-regulatory strategies that successfully limited or forestalled more... View Details
Keywords: Self-regulation; Internet and the Web; Governing Rules, Regulations, and Reforms; Business and Government Relations; Social Media
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Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. "Social Media Companies Should Self-Regulate. Now." Harvard Business Review (website) (January 15, 2021).
  • March 2020
  • Case

Aereo

By: Thomas R. Eisenmann and Jacey Taft
Aereo aimed to disrupt television program distribution by providing consumers access to local broadcast TV programming using offsite antennas, cloud-based DVRs, and an Internet connection. With Aereo, consumers could “cut the cord” and avoid the high cost of a cable TV... View Details
Keywords: Entrepreneurship; Failure; Lawsuits and Litigation; Internet and the Web; Media; Entertainment and Recreation Industry; United States
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Eisenmann, Thomas R., and Jacey Taft. "Aereo." Harvard Business School Case 820-043, March 2020.
  • April 2000 (Revised July 2000)
  • Case

Ameritrade Holding Corporation

By: Lisa K. Meulbroek
Some of the senior managers at Ameritrade, an Internet brokerage firm, are selling their holdings in the firm. Why are the managers selling, how will it affect shareholders, and what should the CEO do about it? The CEO is concerned that the market will interpret... View Details
Keywords: Valuation; Internet and the Web; Stock Options; Risk Management; Financial Services Industry
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Meulbroek, Lisa K. "Ameritrade Holding Corporation." Harvard Business School Case 200-057, April 2000. (Revised July 2000.)
  • June 2018 (Revised July 2023)
  • Case

John Chambers, Cisco, and China: Upgrading a Golden Shield

By: Geoffrey Jones and Emily Grandjean
This case examines the role of Cisco led by John Chambers in facilitating web filtering in China. It begins by tracing the origins of Cisco as a pioneer of networking equipment. John Chambers, who had worked as a sales manager at IBM and Wang Laboratories, joined Cisco... View Details
Keywords: Cisco; Internet and the Web; Governance Controls; Ethics; Rights; Corporate Social Responsibility and Impact; Technology Industry; China
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Jones, Geoffrey, and Emily Grandjean. "John Chambers, Cisco, and China: Upgrading a Golden Shield." Harvard Business School Case 318-158, June 2018. (Revised July 2023.)
  • April 2000 (Revised September 2001)
  • Case

Peppers and Rogers Group, The

By: John A. Deighton
Can two successful authors build a scalable consulting practice based on their unique view of customer relationship management (CRM)? Should they emphasize strategy or execution? The case describes how Peppers and Rogers grew from two people earning speaker fees to a... View Details
Keywords: Customer Relationship Management; Growth and Development; Information Publishing; Going Public; Strategy; Competition; Internet; Consulting Industry
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Deighton, John A. "Peppers and Rogers Group, The." Harvard Business School Case 500-096, April 2000. (Revised September 2001.) (request a courtesy copy.)
  • 16 Aug 2006
  • Research & Ideas

Is MySpace.com Your Space?

twenty-somethings? A: An old rule of thumb in the advertising industry was "relevance and likeability." If ads had both, no one seemed to feel manipulated when their sitcom was interrupted by a commercial message. That goes for... View Details
Keywords: by Sean Silverthorne; Advertising; Information; Publishing
  • August 2000 (Revised September 2000)
  • Case

Extraprise

By: Srikant M. Datar, Krishna G. Palepu and Sarah S. Khetani
In the three years since it was founded, the Boston-based Internet strategy consulting firm, Extraprise, has changed its strategy three times. Jennifer Gabler, the CFO, considers what kinds of control systems she can put in place to ensure the company can continue to... View Details
Keywords: Information Management; Management Analysis, Tools, and Techniques; Mathematical Methods; Information Technology; Outcome or Result; Business Growth and Maturation; Growth and Development Strategy; Web Services Industry; Web Services Industry; Boston
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Datar, Srikant M., Krishna G. Palepu, and Sarah S. Khetani. "Extraprise." Harvard Business School Case 101-001, August 2000. (Revised September 2000.)
  • April 2021
  • Case

The Clean Network and the Future of Global Technology Competition

By: Meg Rithmire and Courtney Han
In May 2019, amidst of an ever-worsening trade war between the U.S. and China, President Donald Trump added Chinese telecom giant Huawei to the Department of Commerce’s “entity list,” essentially forbidding American firms from doing business with the company. Huawei,... View Details
Keywords: 5G; Telecommunications; Information Technology; Internet and the Web; Mobile and Wireless Technology; Trade; Competition; International Relations; Telecommunications Industry; China
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Rithmire, Meg, and Courtney Han. "The Clean Network and the Future of Global Technology Competition." Harvard Business School Case 721-045, April 2021.
  • December 2010 (Revised November 2014)
  • Case

Steven Carpenter at Cake Financial

By: Thomas R. Eisenmann and Alison Berkley Wagonfeld
After investing $9 million of venture capital, Cake Financial had failed to reach critical mass. In early 2010 Cake's assets were sold and the company was dissolved. Founded in 2006, the San Francisco-based Internet company allowed users to monitor their investments... View Details
Keywords: Corporate Entrepreneurship; Business or Company Management; Business Model; Growth and Development Strategy; Business Strategy; Internet; Financial Services Industry; Financial Services Industry
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Eisenmann, Thomas R., and Alison Berkley Wagonfeld. "Steven Carpenter at Cake Financial." Harvard Business School Case 811-041, December 2010. (Revised November 2014.)
  • May 2014
  • Case

Groupon, Inc.

By: Krishna G. Palepu, Blythe J. McGarvie and James Weber
Internet coupon site "Groupon" grew revenues rapidly and went public, but struggled to impress investors or operate profitably. Did it have a sustainable business model? Groupon sold coupons called Groupons which purchasers used to acquire goods or services at... View Details
Keywords: Accounting; Corporate Governance; Entrepreneurship; Financial Management; Financial Reporting; Financial Statements; Organizational Culture; Strategy; Web Services Industry; United States
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Palepu, Krishna G., Blythe J. McGarvie, and James Weber. "Groupon, Inc." Harvard Business School Case 114-038, May 2014.
  • January 2006 (Revised November 2007)
  • Compilation

Podcasting

By: Thomas R. Eisenmann and Kerry Herman
Profiles the nascent podcasting industry, based on a compilation of published articles. Describes factors driving industry growth, barriers to adoption, ecosystem roles, and potential business models. View Details
Keywords: Business Model; Communication Technology; Entrepreneurship; Industry Growth; Media; Internet and the Web; Technology Adoption; Media and Broadcasting Industry
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Eisenmann, Thomas R., and Kerry Herman. "Podcasting." Harvard Business School Compilation 806-109, January 2006. (Revised November 2007.)
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

concrete level, given that p2p file sharing networks are likely to improve in performance as Internet infrastructure develops, the content industry must make tough choices regarding their revenue models.... View Details
Keywords: by Sean Silverthorne; Music
  • January 2003 (Revised May 2003)
  • Case

VendQuest (A): The Business Idea

By: Dwight B. Crane and David Foster
A potential founder of a company is considering whether to start up a new enterprise that would link parts distributors with customers in the construction industries via the Internet. This case describes the industry and the potential advantages to distributors and... View Details
Keywords: Business Startups; Corporate Strategy; Business Model; Distribution; Corporate Entrepreneurship; Internet and the Web; Business Plan; Customer Relationship Management; Business Ventures; Construction Industry
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Crane, Dwight B., and David Foster. "VendQuest (A): The Business Idea." Harvard Business School Case 203-065, January 2003. (Revised May 2003.)
  • August 2015 (Revised December 2016)
  • Case

Apple Pay

By: Sunil Gupta, Shelle Santana and Margaret L. Rodriguez
On September 9, 2014, in front of a packed audience in Cupertino, CA, Tim Cook, the chief executive officer of Apple, announced the much anticipated launch of Apple Pay. "Our vision is to replace this [wallet] and we are going to start with payments." Cook then invited... View Details
Keywords: Technology; Digital Services And Strategy; Launch; Mobile; Mobile Payments; Apple; Payments; Smartphone; Apple Pay; Eddy Cue; Jennifer Bailey; iOS; Iphone; Marketing; Product; Mobile and Wireless Technology; Product Launch; Finance; Credit Cards; Technology Industry; Technology Industry; United States; United Kingdom
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Gupta, Sunil, Shelle Santana, and Margaret L. Rodriguez. "Apple Pay." Harvard Business School Case 516-027, August 2015. (Revised December 2016.)
  • April 2022
  • Case

Connecting Students in Chattanooga (A)

By: Jan W. Rivkin and Manjari Raman
As COVID-19 hit and school buildings closed across America in the spring of 2020, tens of thousands of K-12 students in Chattanooga’s Hamilton County lacked the high-quality Internet service required to connect them to remote education. Bryan Johnson, superintendent... View Details
Keywords: K-12 Education; Pandemic; COVID-19; Accessibility; Education; Urban Development; Wealth and Poverty; Online Technology; Education Industry; Tennessee
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Rivkin, Jan W., and Manjari Raman. "Connecting Students in Chattanooga (A)." Harvard Business School Case 722-449, April 2022.
  • January 1995 (Revised September 1997)
  • Case

TV Guide (B)

By: Jeffrey F. Rayport
TV Guide, the nation's most profitable and largest magazine, attempts entry into the world of electronic publishing. The crux of TV Guide's strategy is to transform the magazine's content into a centralized database that can be accessed by new businesses, like... View Details
Keywords: Market Entry and Exit; Service Delivery; Information Technology; Marketing; Information Publishing; Service Industry; Service Industry
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Rayport, Jeffrey F., and Steven M. Salzinger. "TV Guide (B)." Harvard Business School Case 395-032, January 1995. (Revised September 1997.)
  • 06 Feb 2014
  • Research & Ideas

The Art of American Advertising

Harvard Business School's Baker Library is hosting a historical exhibit that examines the advertising industry in a bygone era, when marketers still had to depend on printed materials to capture consumer attention. The Art of American... View Details
Keywords: by Carmen Nobel; Advertising
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