Customer Power - Publications - Faculty & Research

16 Apr 2001
Research & Ideas

Strategy and the Internet

powerful tool for strategy. It is much easier to customize packaged Internet applications to a company's unique strategic positioning. By providing a common IT delivery platform across the value chain,... View Details

Keywords: by Michael E. Porter

19 Dec 2023
Research & Ideas

15 Podcast Episodes That Grabbed Listeners in 2023

an Impact Great business leaders are problem solvers. That’s what sparked Susan Tynan to found Framebridge, a custom framing company. When Tynan couldn’t find a reasonably priced place to frame her beloved posters, she launched a... View Details

Keywords: by Danielle Kost

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Curriculum - Business & Environment

and be a model for future businesses. Raya Partners: Profitability and Purpose TXU (A): Powering the Largest Leveraged Buyout in History Key concepts: Corporate strategy This case is designed to support a lively discussion about the... View Details

April 2023
Case

Twitter: The Freedom to Speak Freely and Be Heard

By: Randolph B. Cohen, Carin-Isabel Knoop and Mel Martin

In April 2022, serial entrepreneur Elon Musk announced that he would be interested in purchasing the social media site Twitter for $44 billion. With more than 100 million twitter followers, Musk had historically leveraged the site to engage with the customers of his... View Details

Keywords: Values and Beliefs; Acquisition; Social Media; Power and Influence; Technology Industry; Communications Industry; Public Relations Industry; United States

Citation

Educators

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Human Behavior & Decision-Making - Faculty & Research

Human Behavior & Decision-Making Human Behavior & Decision-Making 2014 Book The Power of Noticing: What the Best Leaders See By: Max Bazerman This book will examine the common failure to notice critical information due to bounded... View Details

20 Apr 2010
First Look

First Look: April 20

are having to respond to a far greater diversity of cultures and lifestyles as new markets are opened up worldwide. In the twenty-first century, beauty is again being reimagined anew. Order this book:... View Details

Keywords: Martha Lagace

16 Jul 2020
Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

make raising restaurant employee wages nearly impossible absent increased menu prices, which customers hard hit by the crisis are likely to reject. "The most important thing we are all facing is really the confidence and comfort that... View Details

Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage

23 Jun 2003
Research & Ideas

Building a Better Buyer-Seller Relationship

other colleagues, including HBS professor V. Kasturi Rangan, have arrived at some answers for designing, developing, and managing long-term customer relationships. And this area is big business with a capital B: U.S. firms buy over $600... View Details

Keywords: by Martha Lagace

02 Jan 2018
First Look

First Look at New Research and Ideas, January 3, 2018

original programming arena where competitors annually spent billions of dollars? Could Hulu navigate potential conflicts with the individual business plans of its owners: Comcast, 21st Century Fox, Disney, and Warner Bros.—some of the most View Details

Keywords: Sean Silverthorne

Web

HBS - The year in Review

interactive sessions that focused on the power of the HBS ecosystem. Student Clubs Hit Milestones November 2022 marked the inaugural Brazilian-Portuguese Cultural Club conference, hosted jointly with eight other MBA programs across the... View Details

19 Sep 2023
Blog Post

2023 Summer Internships in Business & Environment

Beach, Florida. NextEra Energy owns Florida Power & Light Company, which is America’s largest electric utility that sells more power than any other utility, providing clean, affordable, reliable... View Details

20 Dec 2022
Op-Ed

Employee Feedback: The Key to Retention During the Great Resignation

understandable and they are humble listeners. Second, these CEOs have institutionalized a governance and learning system, which enables truth to speak to power at the corporate and unit levels through periodic, systematic, well-structured... View Details

Keywords: by Michael Beer

24 Jan 2005
Research & Ideas

Rethinking Activity-Based Costing

Activity-based costing, ABC, would seem to be an accurate way for managers to assign costs to the customers and products that use a department's services. But real-world use has shown ABC loses power in... View Details

Keywords: by Robert S. Kaplan & Steven R. Anderson

16 Jul 2012
Research & Ideas

Are You a Strategist?

powerful impact on practice. But the benefits have not come without costs." Montgomery maintains that strategy has been narrowed to a competitive game plan, separate from a firm's larger sense of purpose. This has led to the eclipse of... View Details

Keywords: by Carmen Nobel

21 Mar 2019
HBS Case

The Ferrari Way

drivers in pure, unadulterated pleasure. “The overarching goal is to create an experience—a sensual experience,” says Harvard Business School Professor Stefan Thomke, who wrote a case study about the company in 2018. While many companies talk about creating a View Details

Keywords: by Michael Blanding; Auto

01 Dec 2023
News

Drop Everything, Read This

is transferable to life on campus and a career beyond HBS. —Kartik Varma (MBA 2002) In Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect, Will Guidara describes a mindset around View Details

Keywords: Publishing Industries (except Internet); Information

26 May 2022
HBS Case

Apple vs. Feds: Is iPhone Privacy a Basic Human Right?

and political issues,” says Nien-hê Hsieh, the Kim B. Clark Professor of Business Administration at HBS, who coauthored the case. Staking out a clear social position can actually help a company’s bottom line, boosting employee morale, making workers more productive,... View Details

Keywords: by Avery Forman

07 Apr 2015
First Look

First Look: April 7

many users but also multiple types of users. For example, it's not enough that many customers want to book taxis by smartphone. Drivers must also be willing to accept smartphone bookings. Harvard Business School professor Ben Edelman has... View Details