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Show Results For
- All HBS Web
(1,007)
- News (213)
- Research (598)
- Events (2)
- Multimedia (1)
- Faculty Publications (172)
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- 11 Oct 2004
- Research & Ideas
Four Ways to Create Lasting Change
understanding and built buy-in for the initiative, but it clearly engaged people emotionally. Now, they had vivid stories to tell and they had personal feelings of disappointment and frustration that they did not want View Details
Keywords: by Martha Lagace
- 02 Mar 2011
- Research & Ideas
Managing the Open Source vs. Proprietary Decision
on customized software, bundled software, and (to a lesser extent) support services are significantly more likely to engage in some open source than pure software developers. Synergies are likely to make it... View Details
- 17 Nov 2020
- In Practice
How Retailers Can Thrive in a Shopping Season Like No Other
the last day! We will continue to see a decoupling between the way orders are fulfilled and the way customers engage with brands. On the customer side, retailers and brands... View Details
- 22 Feb 2011
- Research & Ideas
The Most Important Management Trends of the (Still Young) Twenty-First Century
perhaps even more importantly, engaging in CSR-activities on a customer-by-customer basis allows firms to calculate a return-on-investment for such activities: Do customers who we involve in our charitable... View Details
Keywords: by Sean Silverthorne
- 23 Jul 2013
- First Look
First Look: July 23
Relationships Using CRM By: Avery, Jill, and Susan Fournier Abstract—With incidences in the 20%-25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their View Details
Keywords: Anna Secino
- 07 Sep 2020
- Research & Ideas
How to Help Small Businesses Survive COVID's Next Phase
online. An Alignable survey found that 25 percent of respondents were turning to social media to reach customers while 18 percent were engaging them through email. [div class=infogram-embed... View Details
- 08 Mar 2016
- First Look
March 8, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=50700 How Do Customers Respond to Increased Service Quality Competition? By: Buell, Ryan W., Dennis Campbell, and Frances X. Frei Abstract—When does increased service quality competition lead... View Details
Keywords: Sean Silverthorne
- 23 Jul 2014
- Lessons from the Classroom
Innovation Is Magic. Really
When business executives create innovative products or services, they often look to impress their customers by delivering an experience more meaningful, more delightful, than possibly expected. A true "wow!" moment. And Harvard Business... View Details
- 26 Jan 2016
- First Look
January 26, 2016
from World War II Internment Firm Trade By: Cohen, Lauren, Umit Gurun, and Christopher J. Malloy Abstract—We demonstrate that simply by using the ethnic makeup surrounding a firm’s location, we can predict, on average, which trade links are valuable for firms. Using... View Details
Keywords: Sean Silverthorne
- 04 Feb 2021
- Research & Ideas
Inside CEOs' Pandemic Worries: Uncertainty, Employees, and Kids
the pandemic’s suddenness caught many without sufficient ready cash. A real estate CEO noted: “We had ongoing construction and needed to pay our contractors but were not sure that we would receive payments as planned from our customers... View Details
- 02 Feb 2004
- Research & Ideas
Mapping Your Corporate Strategy
more powerful than 1,000 words (or even twenty-five ad hoc performance measures). The financial and customer objectives describe the outcomes the organization wants to achieve; objectives in the internal and learning and growth... View Details
Keywords: by Martha Lagace
- 25 Oct 2012
- Research & Ideas
Developing the Global Leader
insatiable need to learn about other cultures." A knack for cross-boundary partnering. "You need to feel comfortable engaging a team in India and giving them as much power as a team in Germany or the United States. There's a... View Details
Keywords: by Julia Hanna
- 10 Nov 2009
- First Look
First Look: Nov. 10
Amy C. Edmondson and Faaiza RashidHarvard Business School Case 610-016 Describes Autodesk's engagement in Integrated Project Delivery—a new model of risk management, inter-firm teamwork, and multi-objective (aesthetic, cost, and... View Details
Keywords: Martha Lagace
- 28 Apr 2010
- Research & Ideas
Earth Day Reflections
produced. Scoring high in all these categories, BMW believes that its reputation as the world's "greenest" car company plays an important role in brand awareness and customer satisfaction, factors that contribute to revenue... View Details
Keywords: by Staff
- 26 Jul 2011
- First Look
First Look: July 26
suppliers selling substitutable products to a customer that engages in supplier reliability tracking. Using this analytical model, we observe how a supplier's service level performance molds a customer's... View Details
Keywords: Sean Silverthorne
- 21 May 2014
- Lessons from the Classroom
CORe: HBS Powers Up Online Program on Business Fundamentals
says Narayanan. Narayanan and his colleagues approached that challenge head-on by creating 20 multimedia cases specifically designed for use online. Each employs a two- to three-minute video clip to introduce the situation, and then View Details
- 21 Jan 2020
- Research & Ideas
Lessons for Retailers from the Rebirth of Indie Bookstores
As big box bookstores Barnes & Noble and Borders spread across the landscape in the 1990s, retail observers sounded the death knell for small, independent booksellers. But they had no idea of the onslaught that was coming. Amazon.com launched in 1995, offering... View Details
- 16 Aug 2024
- In Practice
Election 2024: What's at Stake for Business and the Workplace?
volunteer as poll workers. Facilitate political engagement. Look to online platforms that have simplified small contributions to political campaigns and increased the diversity of donors, as well as efforts to encourage employees and View Details
Keywords: by Rachel Layne
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
online-first and traditional retailers alike. We focus on the relatively understudied domain of online-first retailers and the engagement of a key omnichannel tactic; specifically, the introduction of showrooms (physical locations where... View Details
Keywords: Sean Silverthorne
- 04 Mar 2014
- First Look
First Look: March 4
opportunities they'll pursue and which they'll decline, rather than simply reacting to emergencies, leaders can and do engage meaningfully with work, family, and community. They've discovered through hard experience that prospering in the... View Details
Keywords: Sean Silverthorne