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- News (165)
- Research (329)
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- Faculty Publications (136)
Show Results For
- All HBS Web
(609)
- People (5)
- News (165)
- Research (329)
- Multimedia (2)
- Faculty Publications (136)
- 12 Mar 2014
- Research & Ideas
Entrepreneurship and Multinationals Drive Globalization
closed down flows of trade and capital across borders. Yet firms were rarely able to wholly dictate events. Their ability to transfer technology was constrained by the institutional, educational, and cultural conditions of host economies.... View Details
- 14 Feb 2023
- Blog Post
Recruiting During Uncertainty: How to Meet Students Where They Are
scaling back or pausing hiring for an indefinite amount of time. In this time of uncertainty, what can recruiting partners do to effectively attract and hire talent while also building a strong and lasting brand on campus? Our team in... View Details
Keywords: All Industries
- Web
Challenges and Opportunities in the Restaurant Industry - Course Catalog
requires a focus on both hospitality and profitability – how can cultures be developed to deliver both consistently? Among the most significant challenges facing the industry are the decreasing availability, increasing cost, and high... View Details
- 01 Sep 2008
- News
Alumni Books
while witnessing the end of the studio system, the development of indepen-dent production, and the rise and fall of some of Hollywood’s most gifted (and notorious) cultural icons. Satisfied Customers Tell Three Friends, Angry Customers... View Details
- 19 Apr 2004
- Research & Ideas
Ground-Floor Opportunities for Retail in India
brands in a country where small, individual stores selling no-name goods have been the rule for decades. But success doesn't arrive overnight. Biyani cited a few factors to consider when launching a retail operation in India: Foreign... View Details
- 01 Jun 2023
- News
Spray Canon
not an aberration. Street and graffiti artists like Banksy and KAWS—the latter famous for his remixes of pop culture figures like The Simpsons and SpongeBob SquarePants—are rising fixtures in the art world, headlining significant museum... View Details
- 01 Mar 2007
- News
Daniel Vasella
the test as he methodically refashioned the two old-line chemical companies with disparate corporate cultures into a single entity focused on health care and powered by an innovative approach to R&D. Today, Novartis is one of the world’s... View Details
- Profile
Kine Seck Mercier
about what I wanted to do, how I wanted to contribute. It would also give me access to opportunities I wouldn’t otherwise have.” Participating in the positivity HBS attracted Kiné by virtue of a brand known worldwide: “It gives you... View Details
- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
promote China’s 5,000-year-old cultural heritage and leverage Chinese craftsmanship to design contemporary products. Describing the brand evolution over its first eight years of existence, the case allows... View Details
Keywords: Carmen Nobel
- 20 Apr 2010
- First Look
First Look: April 20
Industry Author: Geoffrey Jones Publication: Oxford and New York: Oxford University Press, 2010 Abstract The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and... View Details
Keywords: Martha Lagace
- 22 Feb 2022
- News
Savings and Loam
finding brands in every aisle that align with their values. An entire generation of these consumers expects their purchasing power to be deployed as a force for good, whether that means supporting humane working conditions or social or... View Details
- 19 Jun 2014
- Blog Post
Exploring the World of Retail as an Intern at Walmart
on-campus recruiting. After going through the joy that is HBS Dedicated Interview Period for 1st year students, where over 100 organizations interview students over a three day period in Boston, I ended up with the choice between a finance & strategy role at... View Details
- 31 Oct 2018
- News
Preaching with a Choir
volunteer experience as a musician with my background in consumer package goods marketing and my Harvard MBA training. “What we were looking to do is to take the Cadillac brand that is the Mormon Tabernacle Choir, re-energize it,... View Details
- 11 Jun 2018
- Blog Post
Reimagining Fashion For The Good Of All
Zalando is a fairly unknown brand in the U.S., but the leading online fashion platform in Europe. Growing at a yearly rate of +20%, it was founded 10 years ago and it currently has more than 15,000 employees and is present in 15 different... View Details
Keywords: Consumer Products / Retail
- 20 Sep 2016
- First Look
September 20, 2016
growth of Southeast Asian low-cost carriers on the one hand, to the expansion of premium Gulf carriers on the other. The company, therefore, decided to launch a low-cost airline of its own called Scoot, the fourth brand in its portfolio.... View Details
Keywords: Sean Silverthorne
- 21 May 2018
- News
Community Partners Delivers “Expert Goodness” to the Bay Area
here. HBSAB Hosts CEO Brand Leadership Roundtable The HBS Association of Boston (HBSAB) held its 10th Annual CEO Brand Leadership Roundtable, “How Best-Selling Brands Thrive in... View Details
Keywords: Margie Kelley
- 01 Sep 2012
- News
On a Sound Track
Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to build our brand there, and purchased Astro Gaming, a California-based gaming accessories company. Our office in southern... View Details
- 01 Jun 2015
- News
Alumni and Faculty Books for June 2015
the challenges of daily existence in an unfamiliar culture to the joys of helping people in poverty grow their own businesses. The Open Organization: Igniting Passion and Performance by Jim Whitehurst (MBA 1994) (Harvard Business Review... View Details
- 05 Oct 2021
- News
Launch Signals
the fastest-growing DTC brand with a 313.7 percent increase in online traffic quarter-over-quarter. Both Fitzgerald and de Zárraga see Flare as a stopgap measure until cultural and policy changes shift the... View Details