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  • All HBS Web  (596)
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    • News  (116)
    • Research  (335)
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← Page 17 of 596 Results →
  • 19 May 2009
  • First Look

First Look: May 19, 2009

investors that his new venture could warrant sustainable growth and profitable returns. Purchase this case: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=808164 An Introduction to Consumer View Details
Keywords: Martha Lagace
  • Web

Dream Realities - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

themselves epitomized style, luxury, and the key to a more fulfilling life. In the studio, models were visually transformed into members of an elite class of enviable sophistication and taste—an ideal with which the consumer could... View Details
  • Web

Doing Business with China 2035: Navigating Uncertainty - Course Catalog

HBS Course Catalog Doing Business with China 2035: Navigating Uncertainty Course Number 1575 Professor William Kirby Spring; Q3; 1.5 credits 7 Sessions Paper Office Hours: TBD, Morgan Hall 147 Note: EC MBA students who are interested in... View Details
  • 21 Apr 2015
  • First Look

First Look: April 21

https://hbr.org/2015/03/starbucks-race-together-campaign-and-the-upside-of-ceo-activism April 2015 Strong Brands, Strong Relationships Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference By:... View Details
Keywords: Carmen Nobel & Sean Silverthorne
  • 28 May 2019
  • News

Ask the Expert: In Security

Illustration by Taylor Callery Remember a decade ago, when the main cybersecurity worry was a retail breach of credit card information? “Obviously that still happens,” says Chris Young (MBA 2003), CEO of the security software company... View Details
Keywords: Jen McFarland Flint; cybersecurity
  • Web

The Exhibition - The Human Factor – Baker Library | Bloomberg Center, Historical Collections

Genesis of the Collection 2. The Response: The Corporate Files 3. The Collection: Data for Case Studies 4. The Medium: Industrial Photography and the Machine Age 5. The Message: Confidence in Corporate America 6. The Product: Consumer... View Details
  • 01 Jun 2015
  • News

3-Minute Briefing: Rehito “Ray” Hatoyama (MBA 2008)

where anyone can contribute to create a “win-win” business together. When I joined Sanrio in 2008, our market cap was about $500 million. Now it’s closer to $3.5 billion, with $750 million in sales and an operating profit just over $200 million. View Details
Keywords: Julia Hanna; Hello Kitty; Arts, Entertainment; Special Design Services; Professional Services
  • 06 Jan 2012
  • Op-Ed

Where Green Corporate Ratings Fail

News Corporation—a multinational media conglomerate that includes BSKYB, Dow Jones, Fox News, 20th Century Fox and Star, among other units—announced earlier this year that it has become climate neutral, meaning that its operations have no net impact on global climate... View Details
Keywords: by Michael Toffel & Auden Schendler; Information; Publishing
  • Web

Research Links - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

production and sale of consumer goods during the Great Depression. In 1935, a selection of photographs from the NAAI exhibition came to Harvard Business School, enhancing photographic collections already available for exhibition,... View Details
  • 13 Mar 2019
  • Blog Post

There's No Quick Shortcut to Success: Zorpads Takes Off

in New York City working as a healthcare consultant, and Wiegele, who spends his days working in product marketing for Hot Wheels in Los Angeles, credit their partnerships for allowing them the freedom to explore the creative side of this... View Details
Keywords: Consumer Products / Retail; Consumer Products / Retail
  • Web

Creating Brand Value - Course Catalog

HBS Course Catalog Creating Brand Value Course Number 1925 Assistant Professor Julian de Freitas Spring; Q3; 1.5 credits 14 Sessions Exam Career Focus: This course is designed for students who plan to create, unlock, or invest in value... View Details
  • 01 Jun 2023
  • News

Spray Canon

value that is then built upon to create a market value—which is a separate type of validation,” says Riley, who credits Deitch’s time as director of the Museum of Contemporary Art, Los Angeles and his Art in the Streets exhibition with... View Details
Keywords: Dan Morrell; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 01 Oct 2000
  • News

Lydia M. Marshall: Gumption and Grace

admit that her leadership and organizational skills have helped the nonprofit's various constituencies work toward the common goal of increasing economic self-sufficiency and ending poverty. The exchange tells a lot about Marshall. A giving person who is quick to View Details
Keywords: Susan Young
  • 16 Aug 2006
  • Research & Ideas

Is MySpace.com Your Space?

Harvard Business School and an expert on interactive advertising, to give us a quick overview of the MySpace phenomenon. Deighton was the founding co-editor of the Journal of Interactive Marketing, which reports scholarly research in this field, and is currently editor... View Details
Keywords: by Sean Silverthorne; Advertising; Information; Publishing
  • Web

IFC India 2025: Decarbonizing Rice Paddy Farming - Pioneering Sustainability in Indian Agriculture - Blog - Business & Environment

Blog Blog Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author HBS Faculty Author HBS Staff Author Staff Author Students Topics Topics Accelerating Climate Solutions Conference 2023 Alumni Alumni Programs Alumni in Climate Networking Series Business... View Details
  • Fast Answer

FIELD Global Immersion Resources: Brazil

href="https://www.bcg.com/publications/2017/principal-investors-winning-emerging-market-private-equity-strategies-brazil-new-economic-reality.aspx" target="_blank">Private Equity Strategies for Brazil’s New Economic Reality: 2017 BCG report on Brazil's... View Details
  • 01 Dec 2017
  • News

Leadership in Practice

Jenrette (DLJ) when he applied to HBS. “I already had the analytical skills,” he recalls, “but the rigors of the case method raised the bar for me.” Dawson greatly admired his HBS corporate finance professor, the late Scott Mason, whom he View Details
  • 29 Jun 2007
  • First Look

First Look: June 29, 2007

focus exclusively on estimates of expected payoffs, such as credit ratings, without considering the state of the economy in which default is likely to occur. Such investors are likely to be attracted to securities whose payoffs resemble... View Details
Keywords: Martha Lagace
  • Web

Bibliography - The Art of American Advertising

Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 Research Links Bibliography Site View Details
  • 24 Apr 2006
  • Research & Ideas

Managing Alignment as a Process

already occupies. Share customer lists and credit cards with the new businesses. Share the company's competency in product purchasing. Share key management skills with the new LOBS. Financially, SMI had dual objectives: Maintain market... View Details
Keywords: by Robert S. Kaplan & David P. Norton; Consumer Products; Consumer Products; Consumer Products; Consumer Products
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