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    Facebook's Platforms

    In early 2009, Facebook was the largest global on-line social network, with 175 million members. However, it generated relatively little revenue from its advertising... View Details
    • 02 Jul 2024
    • Book

    Five Essential Elements to Build the Capital You Need to Lead

    them fuse together into a positive, team-wide approach. My best buddy, who I mentioned had a stronger arm than me, ended up playing center with me as QB. Our being best friends was a cultural ingredient in how well we were able to work together that season. View Details
    Keywords: by Dina Gerdeman
    • April 2021 (Revised March 2024)
    • Case

    Social Media War 2021: Snap vs. Facebook vs. TikTok

    By: David B. Yoffie and Daniel Fisher
    This case explores the competitive war between Snap, Facebook, and TikTok in 2021. The strategic focus is on Snapchat: how should it respond to the emergence of TikTok, and how should it compete with the dominant competitor in its space—Facebook. The case examines... View Details
    Keywords: Strategy Development; Competitor Analysis; Strategy; Network Effects; Competitive Strategy; Decision Choices and Conditions; Social Media
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    • February 2023
    • Case

    Ransomware Attack at Springhill Medical Center

    By: Suraj Srinivasan and Li-Kuan (Jason) Ni
    In July, 2019, Springhill Medical Center (“SMC”) in Mobile, Alabama, fell prey to a malicious ransomware attack that crippled the hospital’s internal network systems and public-facing web page. While the hospital rushed to securely restore the network, medical... View Details
    Keywords: Disruption; Communication; Communication Strategy; Decision Making; Decision Choices and Conditions; Judgments; Corporate Accountability; Corporate Disclosure; Corporate Governance; Governance Controls; Policy; Employees; News; Cybersecurity; Digital Strategy; Information Infrastructure; Information Management; Internet and the Web; Crisis Management; Resource Allocation; Risk Management; Negotiation Tactics; Failure; Business and Stakeholder Relations; Attitudes; Behavior; Perception; Reputation; Trust; Public Opinion; Social Issues; Health Industry; United States; Alabama
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      Kathleen L. McGinn

      Kathleen L. McGinn

      Professor Kathleen L. McGinn, Baker Foundation Professor and Cahners-Rabb Professor of Business Administration (emeritus) at Harvard Business School, has served in various leadership roles at HBS, including Research... View Details

      • 27 Jun 2017
      • Blog Post

      Why I Would Have Applied to the MS/MBA: Engineering Sciences Program

      changing so rapidly. There's a worry that it's too long away from developing technically, from high-potential companies you could join early, from the network you're trying to build. In terms of the network... View Details
      • October 2020
      • Supplement

      OpenIDEO (B)

      By: Karim R. Lakhani, Anne-Laure Fayard, Manos Gkeredakis and Jin Hyun Paik
      In the midst of 2020, as the coronavirus pandemic was unfolding, OpenIDEO—an online open innovation platform focused on design-driven solutions to social issues—rapidly launched a new challenge to improve access to health information, empower communities to stay safe... View Details
      Keywords: Innovation Competitions; IDEO; Contests; Contest Design; Platforms And Ecosystems; Open Innovation; Open And User Innovation Strategy; Diversity; Design; Social Entrepreneurship; Global Range; Collaborative Innovation and Invention; Innovation Strategy; Organizational Change and Adaptation; Social and Collaborative Networks; Health Pandemics; Health; Information; Business and Community Relations; Digital Platforms
      Related
      • August 2022 (Revised February 2023)
      • Case

      NewLab: Scaling an Innovation Engine

      By: Tarun Khanna and George Gonzalez
      Silicon Valley-veteran Shaun Stewart is the CEO of NewLab, a dynamic technology hub headquartered in the storied Brooklyn Navy Yard. Founded in 2016, NewLab fostered a community of entrepreneurs, corporate and government partners, and investors, all seeking to apply... View Details
      Keywords: Entrepreneurship; Social and Collaborative Networks; Global Range; Partners and Partnerships; Networks; Growth and Development Strategy; Opportunities; Brooklyn
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      • 13 Dec 2016
      • News

      Eye Appeal Is Buy Appeal: Business Creates the Color of Foods

      • Career Coach

      Doug Lester

      a career. Coaching sessions with Doug can range from broadly conceptual, touching on issues related to meaning in work and life, to highly focused and tactical, including formulating effective networking strategies and following through... View Details
      Keywords: Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising; Publishing / Communications / Advertising
      • Article

      How to Launch Your Digital Platform: A Playbook for Strategists

      By: Benjamin Edelman
      The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce. Entrepreneurs are particularly drawn to these platforms because they create significant value and have modest... View Details
      Keywords: Platforms; Launch; Mobilization Strategy; Two-Sided Platforms; Network Effects; Adoption; Entrepreneurship; Information Technology Industry; Advertising Industry; Media and Broadcasting Industry; Transportation Industry; Financial Services Industry
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      • 01 Feb 2016
      • Blog Post

      What is the HBS Latin America Club?

      relationship in the region by developing a strong network and source for job opportunities in LatAm. Today, we are a community of around 200 HBS students and partners. One of our most important goals is to... View Details
      • September 1998 (Revised September 2001)
      • Case

      IBM's Reinventing Education (A)

      By: Rosabeth M. Kanter
      Describes IBM's national innovation strategy to transform K-12 public education through new solutions developed by IBM engineers and consultants using information technology. Examples are: data warehousing in Broward County, FL schools, tracking software for the... View Details
      Keywords: Social Enterprise; Innovation Strategy; Information Technology; Education; Business and Community Relations; Information Technology Industry; Education Industry; San Jose; Philadelphia; Ohio; Florida
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      • 07 Aug 2007
      • First Look

      First Look: August 7, 2007

      community and local entrepreneurs in India's software industry. We find that entrepreneurs located outside software hubs—in cities where monitoring and information flow on prospective clients is harder—rely significantly more on diaspora... View Details
      Keywords: Martha Lagace
      • 2008
      • Chapter

      Overcoming Barriers to Collaboration: Psychological Safety and Learning in Diverse Teams

      By: A. Edmondson and Kate Roloff
      We review research on psychological safety and team learning to identify core ideas and findings in these closely related literatures and to propose a model in which a negative relationship between team member diversity and team collaboration is moderated by... View Details
      Keywords: Interpersonal Communication; Groups and Teams; Social and Collaborative Networks; Performance Improvement; Learning; Diversity
      Related

        MOVE: Putting America's Infrastructure Back in the Lead

        Americans are stuck. We live with travel delays on congested roads, shipping delays on clogged railways, and delays on repairs, project approvals, and funding due to gridlocked leadership. These delays affect us all, whether you are a daily commuter, a frequent... View Details

        • Program

        Program for Leadership Development

        step toward becoming a member of the global HBS alumni community Who Should Attend PLD is designed for executives preparing for career growth who want to expand their hard and soft skills and refine their personal leadership style to... View Details
        • 02 Dec 2014
        • Blog Post

        Building a Consumer-Centric Strategy: Highlights from the Marketing & CPG Club’s Conference

        featured 3 keynotes, 6 panels, a networking lunch and cocktail hour. As thought leaders in marketing, our keynotes delivered powerful presentations about how their company’s execute a consumer-centric strategy: Michael Moynihan of LEGO... View Details
        • Research Summary

        Distributed Innovation in Open Systems—The Role of Modularity

        By: Carliss Y. Baldwin
        Distributed innovation in open systems is an important trend in the modern global economy. As education levels rise and communication costs fall, more people have the means and motivation to innovate. Supply chains now stretch around the world as firms outsource... View Details
        • 06 Nov 2017
        • Blog Post

        Meet the HBS Women’s Association

        The mission of the WSA is to connect, empower, and celebrate the next generation of women leaders and we do so by engaging the HBS community in the continued pursuit of gender equality in the workplace and beyond. WSA membership is free... View Details