Publications

April 2013
Article

In Search of a Second Act: Riding the Popularity of a Great First Product Is Easy; Finding the Next One Is Hard

By: Elie Ofek and Jill Avery

The article presents a fictional case study on new product development and improvement after the successful launch of a first breakthrough product. Topics include business planning for brand name products, finance and investment for the development of educational toys,... View Details

Keywords: Innovation; Growth Strategy; Consumer Marketing; Marketing; Brand Management; Market Research; New Product Development; Marketing Management; Technology Commercialization; Technology; Brands and Branding; Marketing Strategy; Product Marketing; Consumer Products Industry; Electronics Industry; Technology Industry; North and Central America; United States

Find at Harvard

Read Now

January 2021 (Revised May 2021)
Case

Amazon Shopper Panel: Paying Customers for Their Data

By: Eva Ascarza and Ayelet Israeli

This case introduces a new Amazon program that has consumers upload their receipts from transactions outside of Amazon, in exchange for money. Through the discussion, the case aims to explore issues in customers’ privacy in the digital age, the value of customers’ own... View Details

18 Jun 2024
Research & Ideas

Central Banks Missed Inflation Red Flags. This Pricing Model Could Help.

lower them offers a strategic advantage. Cavallo coauthored the paper, forthcoming in American Economic Review: Insights, with Francesco Lippi, professor of economics at Luiss Guido Carli in Rome and a research fellow at the Einaudi... View Details

Keywords: by Rachel Layne; Financial Services; Banking

2018
Working Paper

Semi-Parametric Estimation of Dynamic Discrete Choice Models

By: David Hao Zhang

I develop a new method for estimating counterfactuals in dynamic discrete choice models, a widely used set of models in economics, without requiring a distributional assumption on utility shocks. Applying my method to the canonical Rust (1987) setting, I find that the... View Details

Keywords: Semiparametrics; Dynamic Discrete Choice; Consumer Choice; Mathematical Methods

Read Now

2007
Manual

Managing School Districts for High Performance: Instructor's Guide

By: Stacey Childress, Richard F. Elmore, Allen S. Grossman and Susan Moore Johnson

Teaching by the case method has the potential to affect profoundly the way that teachers, students, and professionals approach the learning process. This companion volume includes detailed teaching notes on each case in the coursebook, with an emphasis on making cases... View Details

Keywords: Learning; Teaching; Cases

Find at Harvard

Read Now

15 Sep 2003
Lessons from the Classroom

HBS Cases: Developing the Courage to Act

Harvard Business School professor David A. Garvin has studied the development of the case method of teaching at Harvard's law, business, and medical schools. Garvin wanted to see how the schools are similar... View Details

Keywords: by David A. Garvin

August 1998 (Revised July 2002)
Case

Innovation at 3M Corporation (A)

By: Stefan H. Thomke and Ashok Nimgade

Describes how 3M Corp. introduces and learns a new and innovative methodology called Lead User research to understand future customer and market needs. A team from 3M's Medical-Surgical Markets Division applies the Lead User methodology to the field of surgical... View Details

Keywords: Innovation and Management; Innovation Strategy; Managerial Roles; Marketing Strategy; Demand and Consumers; Market Timing; Product Development; Problems and Challenges; Business Strategy; Medical Devices and Supplies Industry

Teaching Interest

Overview

Teaching Fellow for Advanced Quantitative Research Methods with Prof. Chris Winship (Doctoral Course) - 2013 (awarded Harvard University Bok Center Certificate of Distinction in Teaching) View Details

June 2002
Background Note

Convertible Securities

This case covers the general characteristics of convertible securities and briefly discusses their history, investors, issuers, and method of valuation. View Details

Keywords: Debt Securities

Research Summary

Overview

My research uses a combination of lab experiments and empirical methods to understand how organizations can design their operations in order to inspire trust. View Details

Keywords: Behavioral Operations; Human-in-the-loop; Algorithm Transparency; Corporate Social Responsibility; Operations Management

June 2023
Case

Accounting for Loan Losses at JPMorgan Chase: Predicting Credit Costs

By: Jonas Heese, Jung Koo Kang and James Weber

The case examines the accounting for loan losses at a large bank, how a bank sets its Allowance for Loan and Lease Losses (ALLL) on its financial statements. ALLL, and the rules that set them, determine when banks would and would not extend loans, which significantly... View Details

Keywords: Accounting Standards; Accrual Accounting; Financial Statements; Financial Reporting; Banks and Banking; Financing and Loans; Banking Industry; United States

Research Summary

(Avalok @ Harvard)

Bhaskar's research program is aimed at applying and developing methods of computer science, social science and law to problems that significantly have both political and technical dimensions. (Avalok @ Harvard) is the primary vehicle for this research... View Details

16 Apr 2008
Lessons from the Classroom

Chris Christensen: Legend of the Classroom

believed wholeheartedly in "the teachability of teaching" and that "a good class discussion can be developed, rather than merely left to the randomness of chance or genetics." He described the essential challenge of the View Details

Keywords: by Deborah Blagg; Education

Research Summary

Diversity Orientations: Construct, Antecedents, and Consequences

Researchers have identified a number of different methods with which a group can handle its diversity. Some of the methods gaining the most attention mirror popular ideologies around colorblindness, pride in one's own subgroup, or integrative cultural pluralism.... View Details

September 1986 (Revised March 1991)
Case

Graves Industries, Inc. (A)

The first in a series of cases that explores the causes and methods of fraudulent financial reporting and the lines between acceptable, unethical, and fraudulent behaviors. View Details

Keywords: Crime and Corruption; Ethics; Financial Reporting

26 Apr 2024
HBS Case

Deion Sanders' Prime Lessons for Leading a Team to Victory

organizations to move forward.” Gibson cowrote the case with Nicole Gilmore, director of talent development at MITRE; and Alicia Dadlani, director of the Mid-US Research Center at HBS. Sanders plays in Super... View Details

Keywords: by Avery Forman; Sports

15 Dec 2020
Working Paper Summaries

Designing, Not Checking, for Policy Robustness: An Example with Optimal Taxation

Keywords: by Benjami Lockwood, Afras Y. Sial, and Matthew C. Weinzierl

2022
Article

Nonparametric Subset Scanning for Detection of Heteroscedasticity

By: Charles R. Doss and Edward McFowland III

We propose Heteroscedastic Subset Scan (HSS), a novel method for identifying covariates that are responsible for violations of the homoscedasticity assumption in regression settings. Viewing the problem as one of anomalous pattern detection, we use subset scanning... View Details

Keywords: Scan Statistics; Anomaly Detection; Regression; Model Diagnostics

Find at Harvard

July 2017
Case

Magpie: Developing and Using Buyer Personas

By: Frank V. Cespedes

The founders of a start-up platform for publishers have developed preliminary personas of target customers and are evaluating the implications for initial target buyers, messaging, and marketing programs. The case is useful for discussing the process of developing... View Details

Keywords: Buying Process; Marketing; Sales; Distribution Channels; Segmentation; Entrepreneurship; Social Media; Consumer Products Industry; Fashion Industry; United States