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- Faculty Publications (67)
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- All HBS Web (554)
- Faculty Publications (67)
- Profile
Darrin Rahn
Many people do not think of being a young agriculture entrepreneur as their first business venture. But for Darrin Rahn, making hay was in fact his first foray into business. He was born and raised on a family farm in northwestern Illinois where he was View Details
Keywords: CPG
- 18 May 2011
- News
Man with a Plan
needs was infusing more capital into the business to help us manage the financial side of our growth. The second was a marketing case about Perdue Foods. The strategy that Frank Perdue initiated really resonated with me. We took a page from his playbook and decided to... View Details
- 20 Mar 2007
- First Look
First Look: March 20, 2007
Firm Dynamics Authors:Laura Alfaro and Andrew Charlton Abstract We explore the relation between international financial integration and the level of entrepreneurial activity in a country. We use a unique firm level data set of... View Details
Keywords: Martha Lagace
- 01 Nov 2016
- First Look
First Look - November 1, 2016
Leveraging Digital Opportunities: Research, Industry Practice, and Open Questions Luxury Branding Research: New Perspectives and Future Priorities By: Keinan, Anat, Sandrine Crener-Ricard, and Silvia Bellezza Abstract—Several major trends... View Details
Keywords: Sean Silverthorne
- 25 Jan 2011
- First Look
First Look: Jan. 25
PublicationsThe Strategic Use of Brand Biographies Authors:Jill Avery, Neeru Paharia, Anat Keinan, and Juliet Schor Publication:Research in Consumer Behavior (forthcoming) Abstract We introduce the concept of a View Details
Keywords: Sean Silverthorne
- 04 Sep 2019
- News
Alumni and Faculty Books for September 2019
science’s greatest race amidst the chaos of World War I, and a love story as epic as the railways crossing Russia. Kellogg on Branding in a Hyper-Connected World edited by Alice Tybout and Tim Calkins (MBA 1991) Wiley Kellogg on View Details
- 16 Mar 2022
- Blog Post
Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports
years on the men’s basketball team and earned his Bachelor’s Degree in finance. While at St. John’s, Laitsas loved stepping onto the court at Madison Square Garden in New York City, a place he describes as “the Mecca of sports.” At the same time, he found himself drawn... View Details
- 29 Jan 2013
- First Look
First Look: Jan. 29
there are important implications for firm boundaries, design, and identity. The Consequences of Financial Innovation: A Counterfactual Research Agenda Authors:Lerner, Josh, and Peter Tufano Publication:The Rate and Direction of Inventive View Details
Keywords: Sean Silverthorne
- 20 Jun 2017
- First Look
First Look at New Research and Ideas, June 20
instrumental variables approach exploiting an historical shift in innovation activity during World War II to show that this relationship could be causal. Finally, we document a U-shaped relationship between top income inequality and... View Details
Keywords: Sean Silverthorne
- 01 Sep 2010
- News
Fair Trade
of the more expensive skin care brands. Moreover, although leading brands might be global, their appeal is not. In fragrances, every market’s list of its top 20 brands is unique. The top-selling fragrance in... View Details
- 24 Jan 2012
- First Look
First Look: Jan. 24
Publication:Hamburger Wirtschafts-Chronik 9 (2012) Abstract This article examines the growth and ultimate demise of the toothpaste brand Pebeco, which was created by the German personal care company Beiersdorf in 1903. The View Details
Keywords: Sean Silverthorne
- 26 Sep 2024
- Blog Post
Syngenta Tomato Vision
In January 2024, Professors Willy Shih and Mike Toffel led 45 HBS MBA students on site visits to witness the energy transition and innovative sustainable production activities throughout Denmark and the Netherlands, in the second year of their Immersive Field Course... View Details
- 01 Dec 2020
- News
Advance Racial Equity in the Office
Edited by Julia Hanna and Jen McFarland Flint; illustrations by Rose Wong Can you name a handful of measurable initiatives that your organization is actively pursuing to address racial inequities? If not, chances are good that... View Details
- 21 May 2008
- Research & Ideas
Going Negative in Political Advertising
choice and the uncertainty about who will prevail has fueled heavy media coverage and grassroots activism that add to voter interest. Choice and uncertainty also spawn fierce competition. The result of the winner-take-all political system... View Details
Keywords: by John Quelch
- 19 Jul 2011
- First Look
First Look: July 19
unwilling, to invest directly in Turkey because of political risk and government restrictions. The case ends in 1988 when the founder received a report from the management consultancy Bain calling for the firm to reduce the range of View Details
Keywords: Sean Silverthorne
- 08 Jan 2007
- What Do You Think?
Neuro Economics: Science or Science Fiction?
the growing use of MRI (magnetic resonance imaging) devices for studying decision making. The research follows a pattern. It is based on increasing knowledge that different parts of the brain demonstrate heightened activity when subjected... View Details
Keywords: by Jim Heskett
- 18 Mar 2014
- News
The Oz of Data Opens the Curtain
predict their future purchasing activities in ways never before possible. The information is then sold to corporate marketers. Combining that capability with input from social media, such as a partnership with Facebook that Acxiom... View Details
- 01 Apr 2002
- News
Career Transitions, Continuing Education Focus of Washington, D.C., Club
In 1995, Joseph L. Loughran (MBA '83) volunteered to be the government activities luncheon coordinator for the HBS Club of Washington, D.C. "Little did I know what was in store for me," he jokes. Loughran, a Pennsylvania native, is now... View Details
- 30 Aug 2011
- First Look
First Look: August 30
U.S. Multinational Firm Activity Authors:C. Fritz Foley and William R. Kerr Abstract This paper studies the impact that immigrant innovators have on the global activities of U.S. firms by analyzing detailed... View Details
Keywords: Sean Silverthorne
- 20 Dec 2022
- Blog Post
7 Resolutions for Recruiting in the New Year
talent. Looking ahead to the new year, as recruiters and hiring managers, you have the opportunity to build on the successes of 2022 and take your businesses to the next level. You may be actively recruiting or taking a step back to... View Details
Keywords: All Industries