Publications

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2007
Working Paper

Harnessing Our Inner Angels and Demons: What We Have Learned About Want/Should Conflicts and How That Knowledge Can Help Us Reduce Short-Sighted Decision Making

By: Katherine L. Milkman, Todd Rogers and Max H. Bazerman

Although observers of human behavior have long been aware that people regularly struggle with internal conflict when deciding whether to behave responsibly or indulge in impulsivity, psychologists and economists did not begin to empirically investigate this type of... View Details

Keywords: Decision Choices and Conditions; Ethics; Policy; Behavior; Conflict and Resolution

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January 2002
Case

Lycos (A): The Tripod Decision

By: Giovanni M. Gavetti, Jan W. Rivkin and Elizabeth Johnson

The Internet portal Lycos has acquired Tripod, a provider of home-page-building tools, and now must decide how to integrate the acquisition. View Details

Keywords: Integration; Organizational Structure; Situation or Environment; Mergers and Acquisitions; Internet and the Web; Decision Choices and Conditions; Web Services Industry

October–December 2015
Article

Reducing Bounded Ethicality: How to Help Individuals Notice and Avoid Unethical Behavior

By: Ting Zhang, Pinar O. Fletcher, Francesca Gino and Max H. Bazerman

Research on ethics has focused on the factors that help individuals act ethically when they are tempted to cheat. However, we know little about how best to help individuals notice unethical behaviors in others and in themselves. This paper identifies a solution:... View Details

Keywords: Ethics; Management Skills; Behavior; Perception

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04 Sep 2001
Research & Ideas

Is Government Just Stupid? How Bad Decisions Are Made

In "You Can't Enlarge the Pie," the authors argue that barriers to effective government decision making result in poor decisions about critical issues like the... View Details

Keywords: by Max H. Bazerman, Jonathan Baron & Katherine Shonk

16 Jul 2007
Research & Ideas

Understanding the ‘Want’ vs. ’Should’ Decision

should purchase the used Toyota Camry. How consumers weigh those decisions is crucial information for retailers, and is the subject of recent research by Harvard Business School doctoral candidates Todd Rogers and Katy Milkman, in... View Details

Keywords: by Sarah Jane Gilbert; Retail; Entertainment & Recreation

January 2012 (Revised September 2015)
Case

Tough Decisions at Marks and Spencer

By: George Serafeim

In 2007, under the leadership of CEO Stuart Rose, the iconic British retailer Marks and Spencer, with great fanfare, announced its "Plan A" initiative. Based on the five essential pillars of climate change, waste, sustainable materials, fair partnership, and health,... View Details

Keywords: Decision Making; Environmental Sustainability; Corporate Social Responsibility and Impact; Corporate Strategy; Retail Industry

November 14, 2015
Other Article

Make or Buy Decisions Over Upstream and Downstream Inputs: An Investigation of Firm Boundaries Along Value Chains

By: Laura Alfaro, Pol Antràs, Davin Chor and Paola Conconi

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Research Summary

Overview

Dr. Logg studies how people can improve the accuracy of their judgments and decisions. Her main program of work examines when people are most likely to leverage the power of algorithms to improve their accuracy. Research on what she calls “theory of machine” is... View Details

Keywords: Decision Making; Judgment; Algorithms; Advice Taking

January 2024
Background Note

Making Strategic Choices

By: Jan W. Rivkin

This note lays out a process that students and business leaders can follow to make well-integrated sets of strategic choices. View Details

Keywords: Decision Choices and Conditions; Strategy

19 Jul 2017
Research & Ideas

Why Government 'Nudges' Motivate Good Citizen Behavior

suitcases at the airport. But now agencies are finding that subtle “nudges” can motivate behavior much better than ads, fines, or deadlines. Nudges, or small changes to the context in which decisions are... View Details

Keywords: by Michael Blanding

June 1997 (Revised February 2000)
Case

Walker and Company: Profit Plan Decisions

By: Robert L. Simons and Ramsey Walker

Ramsey Walker, a second-year MBA student, must decide how to control a family business as an absentee owner. After providing background details on the publishing industry, the case requires the reader to: 1) make a product segmentation decision; 2) prepare a profit... View Details

Keywords: Organizational Structure; Family and Family Relationships; Market Design; Management Systems; Planning; Profit; Performance Evaluation; Segmentation; Corporate Strategy; Investment Return; Publishing Industry

February 2006
Teaching Note

Alternative Choice Decision Analysis (TN)

By: David F. Hawkins, V.G. Narayanan, Michele Jurgens and Jacob Cohen

Keywords: Decision Making

13 Jul 2016
News

Howard Raiffa, Mathematician Who Studied Decision Making, Dies at 92

04 Apr 2013
News

Why our decisions get derailed and how to counter them

November – December 1969
Article

Systems Analysis for Social Decisions

By: Joseph L. Bower

Keywords: Decision Making; Society; Theory

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January 1997
Background Note

Simulation as a Decision Aid

By: Roy D. Shapiro

A brief introduction to simulation--what it is, why it's used, etc. Meant to set context for a first class on simulation. A rewritten version of an earlier note. View Details

Keywords: Mathematical Methods; Decision Making

August 1994
Case

Saturn Corp.'s Module II Decision

In the Spring of 1994, Saturn Corp. was setting sales records by attracting more than 25,000 buyers per month. Saturn officials believed there was a long-term opportunity to sell 400,000 to 500,000 cars per year in the United States and selected international markets.... View Details

Keywords: Cost vs Benefits; Production; Expansion; Manufacturing Industry; Auto Industry; Retail Industry; Tennessee; United States