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  • All HBS Web  (636)
    • People  (1)
    • News  (153)
    • Research  (399)
    • Events  (2)
    • Multimedia  (10)
  • Faculty Publications  (260)
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  • 10 Jul 2017
  • Op-Ed

Op-Ed: It’s a Bad Idea to Ban Customers From Recording Videos

fix. In the short run, it may be easier to sweep the problem under the rug than to find a real solution. But if customers have the choice to go elsewhere, companies do well to keep them satisfied. Lessons from United Airlines For a... View Details
Keywords: by Benjamin G. Edelman; Food & Beverage; Air Transportation; Retail; Service
  • 25 Mar 2013
  • Research & Ideas

How Chapter 11 Saved the US Economy

It's no surprise that Harvard Business School professor Stuart C. Gilson gave an enthusiastic thumbs-up to the recently announced $11 billion US Airways/American Airlines merger. The deal, which came after American's parent company, AMR... View Details
Keywords: by Kim Girard; Financial Services
  • 12 Nov 2021
  • Op-Ed

Can Our Parenting Struggles Make Us Better Leaders?

they have an obligation to work proactively to further the company’s mission. Alaska Airlines, likewise, has become one of the most successful and well-regarded airlines by giving its frontline workers much more control over customer... View Details
Keywords: by Ranjay Gulati; Air Transportation
  • 25 Aug 2003
  • Research & Ideas

Should You Sell Your Digital Privacy?

identity/privacy in terms of being an asset? A: I want Amazon to know my identity, in particular my taste in books and music. I know that they respect the value of that knowledge so that the issue of sharing the data won't ever come up. I want American View Details
Keywords: by Manda Salls & Sean Silverthorne; Advertising
  • 28 Feb 2017
  • First Look

First Look at New Research, February 28

company, DO & CO, growing geographically with its existing businesses while also adding new brands to its portfolio. The company had $1 billion in revenues in 2015 from its three divisions: airline catering; international event... View Details
Keywords: Sean Silverthorne
  • 19 Oct 2010
  • First Look

First Look: October 19, 2010

provide these experiences? Purchase this module note:http://cb.hbsp.harvard.edu/cb/product/611004-PDF-ENG Southwest Airlines One Report TM Robert G. Eccles, Beiting Cheng, and Susan ThyneHarvard Business School Case 411-042 In 2009,... View Details
Keywords: Sean Silverthorne
  • 19 Nov 2018
  • Sharpening Your Skills

E-Santa: Is Retail Ready for Digital Christmas?

increasingly important tool in the online retailer's marketing arsenal, but profit is lost when not done right. Research Papers Opportunistic Returns and Dynamic Pricing: Empirical Evidence from Online Retailing in Emerging Markets Dynamic pricing is widely applied in... View Details
Keywords: by Sean Silverthorne; Retail
  • 04 Dec 2000
  • What Do You Think?

Have We Overdone Deregulation and Privatization?

consumers were that deregulation: (1) unleashes the power of a self-correcting free market (Jeff Struck), giving customers services at prices they are willing to pay and quality levels that they are willing to pay for (at least in the View Details
Keywords: by James Heskett
  • 25 Oct 2004
  • Research & Ideas

Planning for Surprises

many U.S. airlines, the debt owed to customers in the form of miles is a value significantly larger than the airlines' market capitalization. This is simply not sustainable. Airlines have already reduced the value of miles by making seats... View Details
Keywords: by Martha Lagace
  • 23 Mar 2015
  • Research & Ideas

It’s Called ‘Price Coherence,’ and It’s Surprisingly Bad for Consumers

Consumers often have the following choice: Either buy something directly from a retailer, or buy it indirectly through an intermediary, which partners with the retailer to attract more buyers. Think purchasing a plane ticket straight from the View Details
Keywords: by Carmen Nobel; Retail; Air Transportation; Food & Beverage; Entertainment & Recreation
  • 01 May 2020
  • In Practice

COVID-19’s Hard Lessons Might Prepare Business for Climate Change

The coronavirus pandemic caught the business world by surprise, but the catastrophe might force companies to face a crisis that has been unfolding in plain sight: climate change.  We asked faculty members affiliated with the Business and Environment Initiative at... View Details
Keywords: by Danielle Kost
  • 25 Oct 2017
  • Research & Ideas

Will Machine Learning Make You a Better Manager?

have to be, say, United Airlines to take advantage of these tools. Managers can now purchase off-the-shelf products that can mine Twitter or Yelp and develop a detailed analysis of how sentiment is changing in real time. “It has basically... View Details
Keywords: by Michael Blanding; Information Technology
  • 23 Jan 2012
  • Research & Ideas

Break Your Addiction to Service Heroes

management reports: green for things that are going well, yellow for areas that are OK, and red for places that are falling behind. The obvious reaction is to say, "Get better at the reds." That's fine, unless the presence of the reds is what's fueling the... View Details
Keywords: by Deborah Blagg; Service
  • 01 May 2009
  • What Do You Think?

Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?

still come from one source, search and advertising, despite the organization's emphasis on providing time and an organization for innovation among its associates. I remembered the airline Song, which had introduced service innovations... View Details
Keywords: by Jim Heskett
  • 21 Apr 2020
  • Research & Ideas

7 Successful Battle Strategies to Beat COVID-19

toward gunfire, where they certainly would be needed. Southwest Airlines famously provides structure to staff built on culture and an aligned operating model. In the field, staff members know what levers they can pull to respond to... View Details
Keywords: by Euvin Naidoo
  • 29 May 2018
  • First Look

New Research and Ideas, May 29, 2018

Case 118-030 JetBlue: Relevant Sustainability Leadership In 2017, JetBlue, the airline founded on the mission to “bring humanity back to air travel,” became one of the first companies to report performance according to the Sustainability... View Details
Keywords: Dina Gerdeman
  • 17 Sep 2001
  • What Do You Think?

What Is “Business as Usual” After September 11?

today, nearly all might have included some reference to the awful watershed events of that day, because those events may have implications for every business story. But what are the implications of the attack? We are already reading, of course, the most obvious stories... View Details
Keywords: by James Heskett
  • 10 Jan 2007
  • HBS Case

The Challenge of Managing National Security

story, and that makes the case exciting to teach. By 1999, as described in Part C, Ryanair is the most profitable airline in the world. I like this case series because you get to see success and failure side by side in one industry and in... View Details
Keywords: by Garry Emmons; Service
  • 27 May 2014
  • First Look

First Look: May 27

20th century, automobiles and airlines pushed rail into the background as an often-troubled and neglected mode. After a review of the long history of rail in the U.S., this paper examines the situation in the 21st century, including the... View Details
Keywords: Sean Silverthorne
  • 01 Oct 2001
  • Research & Ideas

Five Questions for Stuart Gilson

the end I believe this accounting innovation played an important role in the ultimate financial success of the restructuring. Some critics have pointed to recent labor unrest at the airline as evidence that the restructuring failed, but... View Details
Keywords: by Sean Silverthorne
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